Fernanda Orozco Barrón
Institutional Design and Learning Coordinator at Habla Bonito: Language School- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Full professional proficiency
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Portugués Native or bilingual proficiency
Topline Score
Bio
Credentials
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Instructional Design and Technology with Articulate Storyline 360
@enapgovbrSep, 2023- Nov, 2024 -
High-Impact Business Writing
University of California, Irvine Division of Continuing EducationOct, 2016- Nov, 2024 -
Beneficios y características de las redes sociales más significativas
Tecnológico de MonterreySep, 2016- Nov, 2024 -
Introducción a las redes sociales. Sus objetivos y métricas
Tecnológico de MonterreySep, 2016- Nov, 2024
Experience
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Habla Bonito: Language School
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Mexico
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Language Schools
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1 - 100 Employee
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Institutional Design and Learning Coordinator
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Aug 2020 - Present
• Instructional design of courses to train the academic team in the use of educational technology, organization and management educational resources and materials. • Supervise the design of language syllabi and student assessment processes, analyzing data to generate statistics and enhance academic outcomes. • Analyze data to generate statistics and enhance academic outcomes and prepare academic performance reports for clients such as Cornershop by Uber, Mundi, Nowports, Dior, Kavak, and Change.org. • Nowports and Cornershop Key Account Manager (KAM). • Create and implement processes and policies to ensure the institution functions effectively and resolve academic conflicts efficiently. • Lead the academic coordination team (3 direct reports) and the Non-English language teachers' team (5 direct reports). • Implement strategies to improve teaching quality, encourage pedagogical innovation, and foster the integration of technology in classes. • Deliver online corporate classes in Portuguese and Spanish to Nowports, Cornershop by Uber, Change.org, Kavak, among others. • Instructional design of classes for students, creating personalized, dynamic and interactive teaching materials (presentations, videos, etc.), that engage students in a meaningful learning experience. • Teach vocabulary and terminology for different sectors and business situations, such as meetings, presentations, business emails, etc. • Personalize the content and teaching methodology according to the level of language proficiency and the individual needs of each student. Show less
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Axius
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Mexico
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Business Consulting and Services
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1 - 100 Employee
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Senior Sustainability Consultant
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Sep 2017 - Aug 2020
• Create and implement sustainability (ESG) strategies for FEMSA, Aires de Campo, Natura, Grupo Bimbo, among others.• Project manager for Aeroméxico and Herdez, managing client relationships and ensuring sustainability project timelines were met.• Instructional design of courses and workshops to raise awareness of sustainable practices and how to integrate them into their roles and responsibilities.• Develop proposals for potential clients and KAM of Aires de Campo, Aeroméxico and Grupo Bimbo.• Analyze indicators to draft sustainability reports following GRI and RobecoSAM Standards for Aeroméxico, Aires de Campo, Herdez, and ICONN.• Develop responsible marketing and sustainability policies and support the process of obtaining B Corp certification.ACHIEVEMENTS• I performed the analysis of indicators and drafted the 2019 Sustainability Report for Aeroméxico.• I achieved a 3-month reduction in the completion time of Aeroméxico's sustainability report.• I collaborated in the development of the 2019 Sustainability Report for Grupo Herdez.• I conducted benchmarking and developed the Marketing and Responsible Communication Guidelines for Grupo Bimbo. Show less
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Sustainability Analyst
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Mar 2016 - Sep 2017
• Conduct research and benchmarking of best sustainable practices.• Provide support to the sustainability team in the research to carry out benchmarking of best sustainability practices.• Drafting of sustainability reports.• Generation of DB for contacts and new business prospects.
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Grupo Santillana México
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Mexico
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Education Administration Programs
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100 - 200 Employee
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Marketing Analyst | Richmond/Santillana
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Apr 2015 - Apr 2016
• Train the sales network to provide them with effective sales tools based on neuromarketing. • Conduct competition analysis and benchmarking. • Collaborate in the development of new educational materials (Richmond and Santillana) and coordinate internal events to showcase them. • Collaborate with design and content teams to ensure brand consistency. • Participate in the planning, coordination, and execution of promotional events and educational fairs. • Train the sales network to provide them with effective sales tools based on neuromarketing. • Conduct competition analysis and benchmarking. • Collaborate in the development of new educational materials (Richmond and Santillana) and coordinate internal events to showcase them. • Collaborate with design and content teams to ensure brand consistency. • Participate in the planning, coordination, and execution of promotional events and educational fairs.
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CaramelTech
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Ciudad de México
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Market Research Analyst
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Jul 2013 - Feb 2014
• Carry out market research for the commercial evaluation and validation of scientific and technological projects. • Follow up on projects with scientists, doctors and researchers. • Register scientific and technological projects for the FINNOVA (CONACYT) call. • Carry out market research for the commercial evaluation and validation of scientific and technological projects. • Follow up on projects with scientists, doctors and researchers. • Register scientific and technological projects for the FINNOVA (CONACYT) call.
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Education
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2011 - 2015
Instituto Politécnico Nacional
Licenciada en Relaciones Comerciales, Ciencias Sociales y Administrativas -
2014 - 2015
Universidade Federal de Santa Catarina
Bachelerado em administração, Business Administration and Management, General
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