MaryFrances Vorbach
Digital Media Associate at Bishop O'Connell High School- Claim this Profile
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English Native or bilingual proficiency
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Bio
Experience
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Bishop O'Connell High School
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Education Management
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100 - 200 Employee
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Digital Media Associate
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Sep 2020 - Present
Creates and manages digital media and marketing content for the Communications Office and other departments when needed, including but not limited to roles in social media, digital marketing, videography, photography, graphic design, and website management.- Developed the DJO Athletics social media student intern program. Since September 2022, manage 7 student-interns to assist me and the Athletic Department with social media management and content creation.
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Volunteer Social Media Manager - Athletic Department
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Jan 2017 - Aug 2020
Remotely assisted in the operation of the Bishop O'Connell High School Athletic Department official Twitter and Instagram accounts.-Renovated the original Twitter account by proposing a new plan of operation to the Athletic Director, then took over the account by keeping followers informed through creating new visuals, and tweeting/retweeting news and results regarding Bishop O'Connell's Athletic Department.-Created the Instagram account and composed every post.-Created a database listing every Bishop O’Connell High School alum playing collegiate or professional sports, as well as current and former students playing sports at another high level.-Grew followers from less than 100 to a combined 1,600+ across both Twitter and Instagram with large engagement.
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Freelance Digital Media Specialist
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Jun 2012 - Present
Photographer since 2012. Self-taught photographer with a variety of photography experience, including but not limited to nature/landscape photography, portraits, and sports photography.-Rose Room Collective photographer for Washington Spirit games since 2021. Videographer since 2014. Self-taught videographer and video editor experienced in several types of cameras, Premiere Pro, After Effects, iMovie, Final Cut Pro, and various iPhone editing apps.-Have worked with the Catholic Diocese of Arlington. Graphic designer since 2013. Self-taught graphic designer experienced in Photoshop, Illustrator, Canva, and various iPhone apps.-Created film posters for short-films directed by Jason Singarayer, including posters for CNU Women’s Soccer II, Deception, and Know Fear.
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So Kids SOAR
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Social Media Intern
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Dec 2020 - Aug 2021
Developed graphics and copy for social media posts, produced video content, and photographed events. (Formerly Dreams For Kids DC.) Developed graphics and copy for social media posts, produced video content, and photographed events. (Formerly Dreams For Kids DC.)
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PRANAKRIYA SCHOOL OF YOGA HEALING ARTS
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Marketing Specialist
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Sep 2020 - Dec 2020
Worked on a variety of marketing, including but not limited to website management, social media, mass e-mail, SEOs, analytics, blogposts, fundraising, copywriting, and membership.-Revamped social media.-Assisted with the restructuring of the entire training program and its marketing.-Planned and executed a fundraiser. Worked on a variety of marketing, including but not limited to website management, social media, mass e-mail, SEOs, analytics, blogposts, fundraising, copywriting, and membership.-Revamped social media.-Assisted with the restructuring of the entire training program and its marketing.-Planned and executed a fundraiser.
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Christopher Newport University
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United States
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Higher Education
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700 & Above Employee
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Volunteer Social Media Manager - CNU Women’s Soccer
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Aug 2019 - Dec 2019
Assisted with managing social media for CNU’s varsity women’s soccer team, including creating and posting game day graphics.
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Volunteer Video Assistant and Graphic Designer - CNU Studios
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Jan 2018 - Dec 2019
CNU Studios was a subgroup of CNUTV and The Captain’s Log, CNU’s student-run video and newspaper outlet, that created cinematic video productions. I lent my video ideas, camera expertise, editing skills, and graphic design knowledge to help with projects.-Assisted with ideation, direction, filming, and editing for a cinematic video for the CNU softball team.-Assisted with filming cinematic videos for the CNU women’s soccer team.-Co-edited a student short-film, Waves.-Created promotional posters for the CNU women’s soccer team videos and the short-film, Deception.
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Athletic Video Production Student Assistant - Department of Athletics
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Nov 2017 - Dec 2019
Assisted in shooting video for various athletic events at CNU, including doing video for live streams of baseball, basketball, field hockey, football, lacrosse, soccer, softball, track and field, and volleyball.-On the production team for various CAC and NCAA tournament games.-In collaboration with the Office of Communications and Public Relations, filmed cinematic footage of football games from the sidelines.
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Video Assistant - Office of Communications and Public Relations
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Sep 2017 - Aug 2019
Assisted in filming, directing, and editing videos for Christopher Newport University, including promotional videos, concerts, conferences, guest speakers, scripted projects, and various other school events.
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Greenpeace
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Netherlands
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Non-profit Organizations
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700 & Above Employee
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Visual Communications Intern
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May 2019 - Aug 2019
Assisted the visuals team at Greenpeace USA’s DC office, including but not limited to assisting with the shooting, editing, captioning, logging, organizing, and uploading of photography; the graphic design for banners, graphics, magazines, and signs; the record keeping of visuals; and videography.-Photographed actions and had some photos featured on various media outlets.-Assisted on published graphic design work.-Edited a video featured on 8 Greenpeace accounts around the world, receiving over 28,000 views on Facebook and more than 48,000 likes on Instagram.-Sent on location to Detroit to film an action.-Developed, edited, archived, and organized photos dating back to 1971.
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Management Intern
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Jun 2017 - Aug 2017
Worked as a management/operations intern assisting with operations for the camp, marketing and sales, content creation, and communications.-Day-to-day operations-Communication: E-mails, phone calls-Marketing: Sent e-mails on Constant Contact every day, customer service, sales.-Website and social media: More than doubled followers on social platforms by linking frequently updated photo albums on Facebook and video recaps made every other day in daily email updates to parents and posting new content on Instagram, Twitter, and Snapchat to engage with campers.-Head videographer (filming and editing): Created 30 videos in 47 days.-Head photographer-Database, finances, inventory-Set Up/Wrap-Up; equipment manager-Office work (filing, stapling, etc.)
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Arlington Soccer Association
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United States
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Spectator Sports
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1 - 100 Employee
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Soccer Referee
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Sep 2011 - Jun 2016
Refereed youth soccer games on the weekends for ~5 years.-Arlington Soccer Developmental Academy senior referee for 3 years.-Received the Harvey Snyder Referee Award in 2015.-USSF Grade 8 Referee in 2016. Refereed youth soccer games on the weekends for ~5 years.-Arlington Soccer Developmental Academy senior referee for 3 years.-Received the Harvey Snyder Referee Award in 2015.-USSF Grade 8 Referee in 2016.
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Education
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Christopher Newport University
Bachelor of Arts - BA, Communication and Media Studies Major, Business Administration Minor, Digital Humanities Minor -
Bishop O'Connell High School
Diploma