Romain HAMARD
Customer Experience Manager at Crédit Agricole d'Ile-de)France- Claim this Profile
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Bio
Experience
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Crédit Agricole d'Ile-de-France
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France
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Banking
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700 & Above Employee
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Customer Experience Manager
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Jul 2022 - Present
Management of the Customer Experience department, including five teams: Data Science, Marketing - Customer Journey, Customer Communication, Digital and Customer Culture.
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Head of Customer communication & Digital marketing
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Jun 2020 - Aug 2022
Digital acquisition: +200,000 leads / year Personalized customer communication : 1.5 million customers Organization by moments of life (example: "I change my life") and products family (example: Consumer credit)Social media strategy Management of 12 super experts
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Head of Customer Communication, Press Relations and Social Media
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Sep 2017 - Jun 2020
Développer notre relation avec nos 1,5 million de clients et créer des conversations avec tous les Franciliens
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Press relations & corporate communication Manager
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Jan 2015 - Sep 2017
PR for the fisrt regional bank of Crédit Agricole Group.
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We Are COM, club des communicants
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France
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Professional Training and Coaching
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1 - 100 Employee
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Chairman co-founder
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Jan 2016 - Present
We Are COM is a club of communication professionals with 1.685 members. 1. The We Are COM club allows Communications teams to progress together. 2. The website WeAreCOM.fr provides free useful and practical content to more than 30,000 communication professionals per month. We Are COM is a club of communication professionals with 1.685 members. 1. The We Are COM club allows Communications teams to progress together. 2. The website WeAreCOM.fr provides free useful and practical content to more than 30,000 communication professionals per month.
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Université Sorbonne Nouvelle
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France
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Higher Education
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200 - 300 Employee
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Lecturer Communication web
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Sep 2010 - Jun 2016
Teaching licence of Science Information and Communication. To understand the media and essential web elements of interactive communication : visual identity, graphic design, navigation, CMS, contents and marketing online. Teaching licence of Science Information and Communication. To understand the media and essential web elements of interactive communication : visual identity, graphic design, navigation, CMS, contents and marketing online.
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Groupe Crédit Agricole
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France
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Banking
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700 & Above Employee
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Business line & Majors projects manager Communication
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Jan 2013 - Jan 2015
- Support communication of strategic projects- Organisation of Annual General Meeting (shareholders of Crédit Agricole S.A. - CAC 40 company)- Team leading of business line Communication, network of 350 communicators in 31 countries (instance, exchange of best practices, training, mobility, etc.)
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Project Manager Communications
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Jun 2011 - Jan 2013
Manager- Project communication (new editorial plan, animation transversal projects)- Internal communication and public relations for the "Evergreen" project : relocation in Montrouge (92) entities Crédit Agricole SA, CA Immobilier, CA Leasing & Factoring, CA Corporate & Investment Bank, CA Cheuvreux, CA Capital Investissement & Finance and CA Private Equity, or 9,000 employees on same site in 2013. Mission: support for change management, local communication events with the inauguration of the new headquarters, etc.Editor- Editor for asset management activities, Human Resources and Corporate patronage and managerial communication. Show less
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Chargé de conduite du changement
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Jan 2010 - Jun 2011
Conduite du changement avec le projet « Evergreen » : relocalisation à Montrouge (92) de 9 000 collaborateurs réunis sur un même site (communication de proximité, événementiel dont l'organisation de l'inauguration du nouveau siège social).
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Recruitment communications Officer
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Oct 2008 - Jan 2010
New website mycreditagricole.jobs Recruitment Group (content, follow-up technical, buzz www.onvaplusloin.fr).Employer branding strategy (consulting internal clients, mix media, events, press relations).
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Societe Generale
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France
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Banking
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700 & Above Employee
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Internal communications editor
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Jul 2008 - Aug 2008
Writing articles for the intranet Group. Briefing video and internal radio. Writing articles for the intranet Group. Briefing video and internal radio.
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Groupama
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France
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Insurance
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700 & Above Employee
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Assistant Project Web Manager
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Jan 2008 - Feb 2008
Manager of the Jules Verne Trophy buzz Web research analyst Manager of the Jules Verne Trophy buzz Web research analyst
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Societe Generale
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France
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Banking
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700 & Above Employee
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Assistant Project Manager Web
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Jan 2007 - Oct 2007
Management of www.paramourdurugby.com, web site 2007 awarded by the Ujjef - Communication and Enterprise. Management of www.paramourdurugby.com, web site 2007 awarded by the Ujjef - Communication and Enterprise.
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Education
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emlyon business school
Management -
Université Sorbonne Nouvelle (Paris III)
Master 2, Communication des Entreprises et des Institutions