Experience

WLUK Fox 11

• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Digital Media Manager

  • Apr 2014 - Present

  I am currently the Digital Media Manager at WLUK-TV FOX 11/WCWF CW 14. I am focused on user experience, UI design, website development, email marketing, contesting, digital ad creation and website analytics. • Manage all of the WLUK online digital platforms. • Prepare official rules, develop and manage all of the stations online contests. • Provide email marketing solutions for local businesses. • Produce HTML 5 animated IAB compliant ads. • Digital ad production with Illustrator and Photoshop. • Create dynamic interactive content for investigative news stories and special events. • Develop responsive landing pages and special offer print coupon pages. • Deliver monthly website, social media and app analytics. • Setup and maintained the FOX 11 weather, WLUK news and FOX Sports One apps. • Trained staff to use multiple content management systems. • Work in a large team environment; collaborate with corporate digital team, sales and news. Show less



Arrowhead Systems

• Web Developer and Marketing Communications Coordinator

  • Mar 2012 - Apr 2014

  I redesigned Arrowhead Systems Inc. website to increase website traffic, improve the website UI/UX and focused the company's identity for its different brands. • Developed the company's website. • Setup and managed an ecommerce website to sell the ArrowSelect quick ship conveyor line. • Directed a website leads project and integrated into Salesforce. • Created and managed the company social media campaign. • Established a digital online brand identity for each company property. • Provided website and social media analytics. • Improved website ranking and increased web traffic with keyword rich SEO. • Designed ads and illustrations for websites and printed collateral. • Generated publishing projects for manuals and sell sheets. • Shot video, edited photos, wrote articles, created PowerPoint presentations. • Added development support for customer relationship management Salesforce. Show less



Autumn Hill Creative, LLC

• Advertising Services
• 1 - 100 Employee

• Freelance Web Designer

  • Aug 2011 - Jan 2013

  Provided web development and content creation for many diverse local businesses. • Designed websites for businesses utilizing Joomla and WordPress content management systems • Worked directly with clients securing content and assets for web projects. • Trained clients how to use content management systems Joomla and WordPress. • Logo and digital ad creation using Illustrator and Photoshop. • Provide email marketing solutions for clients. • Setup hosting and secure domain names for clients. • Installed Joomla and WordPress websites on the Autumn Hill hosting account. • Clients included: Wisconsin Association Medical Staff Services, The Kensington Grille, The Stone Cellar Brew Pub, B&H Premier Consulting, and Beckon Call Career Coaching. Show less



Neenah Joint School District

• United States
• Education Administration Programs
• 100 - 200 Employee

• Webmaster

  • Dec 2011 - Jun 2012

  Helped transition the district from the old content management system to the new system. • Setup and maintain the Neenah School District's 14 websites. • Trained key staff members to use the new content management system. • Transferred and developed all webpages from the old CMS to the new CMS. • Created videos and web banners. • Worked with the digital administrator, district board members, teachers and staff assistants. Helped transition the district from the old content management system to the new system. • Setup and maintain the Neenah School District's 14 websites. • Trained key staff members to use the new content management system. • Transferred and developed all webpages from the old CMS to the new CMS. • Created videos and web banners. • Worked with the digital administrator, district board members, teachers and staff assistants.



finditCityWide.com

• Computer Networking Products
• 1 - 100 Employee

• Web Designer

  • May 2011 - Aug 2011

  Responsible for all stages of website creation for clientele, from initial design and development, to deployment and management of websites. Worked directly with clientele to establish requirements and projects goals, ensuring that all objectives were outlined and accomplished. • Website development and design. • Direct client interaction. • Redesigned the CityWide corporate website leading to increased website traffic. • Created custom templates, setup and installed Joomla content management system. • Implemented SEO and Google AdWords. • Managed social media accounts for businesses. • Developed processes and procedures. • Produced web ads, banners and newsletters. • Clients included: George's Steakhouse, Red Ox, DC Automotive, Kroll's East Show less