Zbyněk Vystrčil
at Edenred Česká republika- Claim this Profile
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Bio
Experience
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Edenred Česká republika
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Czechia
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Financial Services
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1 - 100 Employee
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Jun 2019 - Present
Ensuring the fullfillment of the objectives of the company for the product portfolio in maximally efficient use of available resources, the possibility of the company and market: • development of products from A to Z including ensuring the P & L of the product according to their budgets• complete marketing mix for all the products P• close cooperation with business team• identifying market needs and target groups ABC• creating new products, backsight market segment, monitoring and evaluation of results, response to market changes• common marketing activities, eg. Work with the CRM system, database work, input and evaluation of marketing research, organization of client events, etc.• negotiations with suppliers Show less
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Jun 2017 - Present
As Product Manager:Ensuring the fullfillment of the objectives of the company for the product in maximally efficient use of available resources, the possibility of the company and market: • development of products from A to Z including ensuring the P & L of the product according to their budgets• complete marketing mix for all the products P• close cooperation with business team• identifying market needs and target groups ABC• creating new products, backsight market segment, monitoring and evaluation of results, response to market changes• common marketing activities, eg. Work with the CRM system, database work, input and evaluation of marketing research, organization of client events, etc.• negotiations with suppliers Show less
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