Experience

FARRYNHEIGHT

• United States
• Advertising Services
• 1 - 100 Employee

• Founder

  • Mar 2019 - 4 years 10 months

  Brand & Marketing SWAT team 🔥



Mayple Global

• United States
• Transportation, Logistics, Supply Chain and Storage
• 1 - 100 Employee

• Advisor

  • Jan 2021 - 3 years

  Mayple is a global online marketplace for like-minded brands with a focus on quality ingredients, ethical product standards and a coveted design aesthetic. We bring the best of direct-to-consumer goods to international markets.



sweetgreen

• United States
• Food and Beverage Services
• 700 & Above Employee

• Vice President, Marketing & Brand Strategy

  • Dec 2014 - Dec 2017

  Greater New York City Area



Michael Kors

• United States
• Retail Apparel and Fashion
• 700 & Above Employee

• Senior Director, Global Creative & Digital Communications

  • Nov 2013 - Dec 2014

  Greater New York City Area Acted as a change agent within Michael Kors, driving strategic development and repositioning of the retailer’s digital and social presence, including social media, content and integrated digital initiatives. In partnership with the Creative, Communications & Marketing departments, established and implemented progressive digital strategies, cutting-edge creative campaigns and social innovation across the global organization.

• Global Director of Digital & Social Communications

  • Nov 2011 - Nov 2013

  Greater New York City Area Creator of #AllAccessKors, #FallinginLoveWith, #MKTimeless, #JetsetSelma, #WatchHungerStop, #InstaKors Genius Brand in L2 Digital Rankings Luxury Daily, “Top Ten Digital Campaigns" Luxury Daily, “Top Ten Mobile Campaigns" Luxury Daily, “Top Ten Social Media Marketers" Luxury Daily, "Top Ten Luxury Brand Social Marketers" Luxury Daily, “Top Ten Digital Luxury Marketers” Luxury Daily, "Top Ten Twitter Marketers" Luxury Daily, “Top Ten Facebook Luxury Marketers"



Burton Snowboards

• United States
• Sporting Goods
• 700 & Above Employee

• Burton Girl

  • Oct 2011 - Nov 2013

  First group of contributors for burtongirls.com – the online community exclusively created by women for women. One of 10 ‘Burtonistas’ from the world of fashion, entertainment and snowboarding along with actress Joy Bryant, model Noot Seear and DJ Jasmine Solano.



Jetsetter

• United States
• Travel Arrangements
• 1 - 100 Employee

• Integrated Media Manager

  • Oct 2009 - Dec 2011

  Head of social media and integrated marketing for Jetsetter.com. Established a 360 degree approach to earned, owned and paid media across key platforms. Developed our editorial voice and creative strategy across the site and expanded the company’s database of freelance writers to over 300 worldwide. Responsible for on-air broadcasts (ABC, NBC, CBS) and related press as the in-house travel expert



Jetsetfarryn.com

• Jetset Farryn

  • Jan 2009 - Jan 2011

  Tidbits on Tech + Travel. Adventure Capitalist.



Daily Candy Travel

• Freelance

  • Apr 2009 - Oct 2009



National Geographic

• United States
• Book and Periodical Publishing
• 700 & Above Employee

• Production Assistant, Intern

  • Jun 2009 - Sep 2009



Viacom

• United States
• Entertainment
• 700 & Above Employee

• Development

  • Aug 2008 - Mar 2009

  Served as a TV development intern and freelance production assistant for MTV Networks. Developed and ran “The Lab”, a TV production focus group for senior executives. Researched and summarized ideas to develop into television programs for MTV. Organized, logged, and monitored all beta footage to develop into B-roll packages. Worked as a Production Assistant for MTV features and programs such as the 2008 Britney Spears Special



Zac Posen

• United States
• Retail Apparel and Fashion
• 1 - 100 Employee

• Executive Assistant

  • May 2006 - May 2007

  Served as the Executive Assistant for Zac Posen.



Comedy Central

• United States
• Entertainment Providers
• 200 - 300 Employee

• Colbert Report Production Intern

  • Sep 2005 - Dec 2005

  First team of production staff on The Colbert Report Season 1 Prepared and selected supplementary material for on-air segments; supervised audience logistics