Experience

LALA U.S., Inc

• United States
• Food & Beverages
• 300 - 400 Employee

• Vice President of US Sales and Marketing

  • Jan 2023 - Present

  Oversight and P&L management of all commercial functions, including: Sales, Marketing (Brand and Shopper), R&D, Innovation, Analytics, Category Management, Broker Management, Demand Planning and Customer Service

• Vice President of US Sales

  • Sep 2020 - Jan 2023

  Lead a Sales and Cross-functional group of 25 team members across Shopper Marketing, Broker Management, Demand Planning, Category Management, Sales Analytics, Customer Service, and Sales Planning.

• Sales Strategy and HQ Insights Leader

  • Jun 2019 - Sep 2020

  -Successfully developed an AOP planning process and improved a suite of selling tools and processes.-Helped sales team transition into pandemic era selling-Drove dramatic improvement in cross-functional collaboration and synergies through improved communication and aligned expectations- Promoted in VP of Sales role

• Sr Director of Sales/ Walmart Inc. Team Lead

  • Dec 2017 - Jun 2019

  Lead the total sales relationship between LALA US and Walmart + Sam’s Club• Responsible for 47% of total LALA US volume• Manage a team of 5 people to drive analytics and performance across Walmart Inc and other regional grocery accounts• Develop improved & productive relationships with 10 buyers across 5 dairy and 1 center store categories• Successfully launch category growing innovation, helping to shape specific innovation, sell in story and support plan• Collaboratively work with all cross functional groups within LALA, establishing improved go-to-market strategies• Act as a change agent within LALA US, driving internal process change and improvement• Promoted into Head of Sales Planning role Show less



Del Monte Foods, Inc.

• United States
• Food and Beverage Services
• 700 & Above Employee

• National Account Manager

  • Aug 2014 - Dec 2017

  ~Manage the sales relationship between Del Monte and Walmart for the Canned Tomato, Center Store Fruit, Broth and Refrigerated Produce businesses~Launched over 20 new items at Walmart~Drives internal and external efficencies with streamlined process~Responsible for the integration of digital and physical at Walmart for all Del Monte Foods, Inc products

• Sr Manager of Category Management & Insights - Walmart

  • Jul 2013 - Aug 2014

  ~Drove the advisorship relationship with Walmart on the Canned Fruit business.~Created an optimized modular for Walmart for Canned Fruit, which resulted in an improved shopping experience and market share growth

• Sr Category Advisor - Canned Tomato

  • Dec 2011 - Jul 2013

  Collaborate with Walmart on the development of all aspects of the Canned Tomato category strategy• Provided insights, strategies and tactics to grow the canned tomato business at Walmart; over the 1.5 years on desk, category sales improved 4.2% with a market share gain of nearly 100bps• Led the development and execution of 2 shelving tests at Walmart, 1 of which resulted in a national rollout• Drove improvement in SOTC assortment and Clustering in category. This drove an increase in POD’s of 35%, items +70% and modulars +469%• Developed a strong relationship with Walmart buyer, DMM & GMM Show less



Reckitt

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Customer Category Manager

  • Nov 2010 - Dec 2011

  • Advise Walmart on Dish, Fabric & Complexion Care categories: modular development, sales analysis, category intelligence • Cultivate relationships with buying and modular decision makers at Walmart, where there were previously no relationships • Develop and provide category insights to Walmart, influencing modular development and category growth; YTD 2011, recommendations have led to the highest auto dish market share ever seen at Walmart • Manage Walmart.com business for all Reckitt products, growing business 300% and selling in over 100 new items • One of few select vendors to collaborate on Walmart.com sales and inventory reporting test pilot Show less



PepsiCo

• United States
• Food and Beverage Services
• 700 & Above Employee

• Replenishment Analytical Team Supervisor

  • Oct 2009 - Nov 2010

  • Supervised 3 replenishment analysts and indirectly led team of 20 across Quaker, Tropicana & Gatorade businesses• Led the replenishment analysis for over 1.1 million store & club/item combinations (~$2B in POS sales)• Steered key productivity efficiencies within the Walmart & Sam’s Replenishment teams; using best practice approach • Partnered with Walmart DRMs, implemented key initiatives to continue driving Walmart & PEP businesses in a positive direction creating a win/win experience• Continued all Analytical Lead responsibilities in below role while taking on supervisory duties for entire team Show less

• Replenishment Analytical Lead--Walmart Team

  • Aug 2007 - Oct 2009

  • Maintained Walmart’s instock levels above 99% on $800MM business; Performed the daily/weekly instock and inventory position analysis on over 320,000 store/item combinations• Received Walmart 2008 Collaboration Award; an individual recognition awarded to only 3 suppliers• Increased retail sales by $1.6MM from improved instocks during tenure• Sold in nearly $100MM of incremental inventory pushes to maintain features & instock levels• Collaborated closely with Walmart, piloting new replenishment initiatives--redefined feature replenishment, facilitating product flow, rather than product push. Created best practices shared with all suppliers• Facilitated 10 Quarterly Business Reviews with Walmart replenishment, buyer and PEP sales team• Created a cohesive environment of open communication with sales, supply chain, planning, and finance, resulting in improved internal forecasting Show less

• Customer Account Specialist

  • Jan 2005 - Aug 2007

  • Managed CRP, EDI, and manual accounts for Safeway, McLane, Albertson’s, and NE C-Store Accounts• Ensured order accuracy (products, prices, deals, allowances, method of shipment, shipping platform) and on-time delivery for all orders processed• Delivered timely, effective verbal and written communications, successfully executing order maintenance and replenishment processes• Piloted weekly business update conference calls with Sales and Replenishment to facilitate strong collaboration• Maintained constant communication with supply chain and sales to prevent or remedy potential/emerging issues• Worked closely with cross functional team to ensure a successful new product launch at Safeway Show less