Elis Bonamigo Devlin

Senior Business Counselor at Mason Small Business Development Center - (Page)
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Contact Information
us****@****om
(386) 825-5501
Location
Ashburn, Virginia, United States, US
Languages
  • English -
  • Spanish -
  • Portuguese -

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Marcos Giannotti

A Elis é uma profissional criativa, competente e com ótima capacidade de liderança e relacionamento. Contribui com suas atividades para que a marca Itaú Personnalité seja percebida como premium no mercado financeiro. Durante um ano atuamos na mesma equipe e ela sempre se mostrou uma profissional com ideias diferenciadas, que agregam valor e são relevantes para clientes e para a empresa. .

Horacio Olandim

Elis ganhou importante experiência em sua passagem pela Claro, participando ativamente da administração do Marketing em escritório regional e atuando em diferentes áreas na matriz. Confio na sua visão multidisciplinar, capacidade de gerir projetos e entrega de resultados. Certamente recomendo a Elis.

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Credentials

  • Design Thinking for Innovation
    Coursera Verified Certificates
    Nov, 2015
    - Nov, 2024

Experience

  • Mason Small Business Development Center at George Mason University
    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Senior Business Counselor
      • Mar 2021 - Present

      Senior Business Counselor/Marketing Specialist/Bilingual Generalist Business Coach. Helping small businesses to prosper and grow! Senior Business Counselor/Marketing Specialist/Bilingual Generalist Business Coach. Helping small businesses to prosper and grow!

  • Loudoun SBDC
    • United States
    • Government Administration
    • Business Coach
      • Oct 2020 - Present

      Specialist Business Advisor helping small companies with marketing. Providing confidential, one-on-one counseling in English and Spanish. Coaching business owners and start-up business owners in the areas of marketing, communication, and digital presence. Specialist Business Advisor helping small companies with marketing. Providing confidential, one-on-one counseling in English and Spanish. Coaching business owners and start-up business owners in the areas of marketing, communication, and digital presence.

  • Navis Solutions
    • United States
    • Business Consulting and Services
    • Marketing Manager
      • Sep 2020 - Present

      Marketing Manager for a business consulting company. Strategic marketing for products and services, communication, branding, cross-platform content strategy and management, social media. Marketing Consultant for Navis clients to improve their communication, branding, social media and content strategy. Marketing Manager for a business consulting company. Strategic marketing for products and services, communication, branding, cross-platform content strategy and management, social media. Marketing Consultant for Navis clients to improve their communication, branding, social media and content strategy.

  • Itaú Unibanco
    • Brazil
    • Banking
    • 700 & Above Employee
    • MARKETING CONSULTANT - ITAU PERSONNALITE
      • Sep 2009 - Sep 2015

      Marketing consultant for a top Brazilian bank leading branding and strategy projects and marketing teams. Responsible for advertising campaigns, events, and branding for the high-income client segment. Managed advertising agencies throughout the marketing lifecycle, from briefing to deployment of media(Internet, video, and print publishing platforms). Responsible for all facets of Institutional Branding, including conceptualization, design, and integration. Co-designed and managed social media strategy for Facebook, Google Search, YouTube, and Apple iPad/iPhone platforms, as well as media outlets.  Co-managed the successful high-net- wealth Personnalité Magazine in partnership with Editora Trip. Coordinated endomarketing for the Personnalité brand, including planning, HR, and agencycommunications. Responsible for product merchandising for all Personnalité franchises, including point-of- sale displays,collateral/literature, and posters. Co-managed the market research area to test brand concepts and brand fit with target markets. Co-managed the experiential marketing platform for customer relationships, to include ExperiencePersonnalité and Personnalité Lounge at Shopping Iguatemi.

    • SENIOR MARKETING ANALYST – CORPORATE PUBLICITY
      • Oct 2008 - Sep 2009

      Marketing analyst for a top Brazilian bank later merged with Banco Itaú. Responsible for institutional and business communications, brand advertising, retail marketing, andsustainability communications. Product lines included Unicard (credit cards), Unicap (investments), and Unibanco Instituto (socialprograms). Liaised with advertising agencies to execute the marketing lifecycle from planning to product delivery. Planned media, created a brand manual for managers, and planned and controlled budgets. Developed and executed a brand integration publicity campaign when Unibanco merged with Itaú.

  • Plusmedia Servicos De Marketing
    • Brazil
    • Advertising Services
    • ACCOUNT MANAGER
      • Dec 2004 - Sep 2008

      Coordinated a multi-functional and remotely located marketing team of 10 analysts and consultants to plan, design, and execute the media strategies for major clients, including Coca Cola and Vivo Telecom. Liaised with advertising agencies to plan campaigns and product launches within the Brazilian market. Key campaigns included the launches of Kuat (a Coca Cola brand), Vivo (the integration of several telecommunication firms into one conglomerate), and Coca Cola’s 2006 World Cup Outdoor campaign. Initiated, contracted, and managed a team of artists to provide wireframe, layout, and product marketing materials for a key client – Coca Cola.

  • Claro Brasil
    • Brazil
    • Telecommunications
    • 700 & Above Employee
    • MERCHANDISING AND MEDIA ANALYST
      • Jun 2004 - Sep 2004

      Analyst and marketing coordinator for one of the largest global telecommunications conglomerates. Liaised with the Publicity, Product, and Media departments to plan and manage the media strategy. Managed five advertising agencies to execute the national brand strategy throughout the medialifecycle, including planning, design, approvals, publication, and campaign results measurement. Developed and executed merchandising communications for all Claro franchises throughout Brazil.

    • MARKETING COORDINATOR
      • Oct 2003 - Jun 2004

      Analyst and marketing coordinator for one of the largest global telecommunications conglomerates. Served as a key player in the startup of the Claro telecommunications company in Brazil. Liaised with headquarters in São Paulo to align regional communications with the national strategy. Coordinated the loyalty program “Claro Club” for the Southern region. Responsible for budget management of the Cooperative Funding program. Managed a team of five marketing analysts to develop and launch the Claro brand in southern Brazil.

  • Fischer America
    • ACCOUNT MANAGER
      • Nov 2002 - Sep 2003

       Managed a team of five people to execute local advertising and brand strategy for a key customer, Vivo Telecom.  Managed a team of five people to execute local advertising and brand strategy for a key customer, Vivo Telecom.

  • CCZ COMM - Advertising Agency
    • MEDIA MANAGER
      • Aug 2002 - Nov 2002

       Led the planning and execution of media strategies for key clients.  Led the planning and execution of media strategies for key clients.

  • Z.OGILVY - Advertising Agency
    • ACCOUNT MANAGER
      • Jul 1998 - Aug 2002

       Managed key accounts, including Extra Hypermarket, Terra Network, RPC, Globo, and Fiat.  Managed key accounts, including Extra Hypermarket, Terra Network, RPC, Globo, and Fiat.

Education

  • Miami Dade College
    Advanced English Program
    2016 -
  • FGV - Fundação Getulio Vargas
    Continuing Education Program, Leadership 360 Training Program (by Abílio Diniz)
    2011 - 2011
  • ESPM Escola Superior de Propaganda e Marketing
    Leader Coach Training Program, Continuing Education Program
    2011 - 2011
  • Sociedade Brasileira de Desenvolvimento Humano
    Leader Coach, Leader Coach Training Program
    2010 - 2010
  • Wisnet Training Programs
    Continuing Education Program, Training of Leaders (2010)
    2010 - 2010
  • FAE Centro Universitário
    Graduate Specialization - Business School, Administration and Marketing (Lato Sensu)
    2000 - 2000
  • Universidade Tuiuti do Paraná
    Bachelor of Social Communications, Publicity and Marketing
    1996 - 1999

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