Harris Baum
Director of Growth at Tool of North America- Claim this Profile
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Bio
Experience
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Tool of North America
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United States
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Advertising Services
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1 - 100 Employee
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Director of Growth
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Apr 2021 - Sep 2021
Santa Monica, California, United States Tool of North America is a Cannes Lions' Palmes d’Or-winning creative production partner. • Spearheaded the shops direct-to-brand approach, facilitating new relationships with clients across content, digital, and innovation offerings.
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R/GA
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United States
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Advertising Services
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700 & Above Employee
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Associate Director, Growth & Development
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Oct 2020 - Apr 2021
Los Angeles Metropolitan Area • Led partnership & pitch activities across the US, with a focus on client relationship management, pitch engagement strategy, and project stewardship, from top of the funnel outreach to opportunity conversion resulting in tens of millions of recognized revenue generated over my tenure. • Evaluated market trends/research/qual & quant data to develop approaches for key business development initiatives with top management including agency positioning, pitch process refinement, and prospect… Show more • Led partnership & pitch activities across the US, with a focus on client relationship management, pitch engagement strategy, and project stewardship, from top of the funnel outreach to opportunity conversion resulting in tens of millions of recognized revenue generated over my tenure. • Evaluated market trends/research/qual & quant data to develop approaches for key business development initiatives with top management including agency positioning, pitch process refinement, and prospect target planning. • Streamlined internal operational efficiencies by building, managing, and maintaining solutions for Growth best practices including: center of excellence for marketing collateral, procedures for tracking and analyzing performance (Salesforce CRM/Pipeline Management). •Co-led the development of Growth Partnership practice with key technology firms, with activities including the creation of co-marketing collateral (email newsletters, events, thought leadership content) to develop/communicate mutual value proposition to potential partners, sourcing new opportunities with current and net-new clients, and annual business plan development to drive shared growth & success.
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Manager, Growth & Development
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Apr 2019 - Oct 2020
Los Angeles, California R/GA West Coast (Los Angeles, San Francisco, Portland)
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Associate Manager, Growth
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May 2018 - Mar 2019
Greater Los Angeles Area
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Business Development Coordinator
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Feb 2017 - Apr 2018
Greater New York City Area Awarded R/GA Rookie of the Year 2017.
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Firstborn
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United States
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Advertising Services
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1 - 100 Employee
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Business Planning
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Sep 2015 - Feb 2017
Greater New York City Area
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Bitly
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United States
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Software Development
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200 - 300 Employee
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Sales Development
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2014 - 2015
Greater New York City Area
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Thrillist
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United States
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Online Audio and Video Media
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1 - 100 Employee
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Partnerships and Promotions
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2013 - 2013
Greater New York City Area
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Education
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Syracuse University - Martin J. Whitman School of Management
Bachelor of Science (B.S.), Marketing