Robert MacDougall
Chief Financial Officer at Avalanche Insights- Claim this Profile
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Bio
Experience
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Avalanche Insights
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United States
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Research
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1 - 100 Employee
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Chief Financial Officer
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Jan 2022 - May 2023
Avalanche delivers Qualitative Research at Scale providing uniquely valuable and actionable insights from open-ended customer feedback. Acquired by A—B.
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Unbounce
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Canada
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Advertising Services
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100 - 200 Employee
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CFO
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May 2018 - Aug 2020
Vancouver, Canada Area CFO and Operations lead for North America’s leading landing page and conversion optimization platform serving 15,000+ SaaS subscribers internationally. Worked with the founders and the executive team to drive growth and profitability. Raised $52 million in growth capital from U.S. Private Equity to build machine learning and AI capabilities into Unbounce’s marketing automation services. Provided insight into business health and delivered financial strategy, business models and metrics… Show more CFO and Operations lead for North America’s leading landing page and conversion optimization platform serving 15,000+ SaaS subscribers internationally. Worked with the founders and the executive team to drive growth and profitability. Raised $52 million in growth capital from U.S. Private Equity to build machine learning and AI capabilities into Unbounce’s marketing automation services. Provided insight into business health and delivered financial strategy, business models and metrics leading to better decisions on expense management, investment, and pricing. Resulted in sustained revenue growth, record profitability, cash generation, and early retirement of outstanding debt. Unified multiple internal support functions into a single, coordinated operational team working to create enterprise change. Oversaw process and systems changes to enhance information and access, reduce manual effort, increase accuracy, improve analysis, and metric tracking. Worked with Private Equity funds, counsel, tax advisors, Board of Directors, and investment bankers throughout the transaction to a successful close. Show less
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Digital
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Canada
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Non-profit Organization Management
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1 - 100 Employee
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Finance Lead
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Nov 2017 - Oct 2018
Vancouver, Canada Area I was a key member of a highly experienced and diverse team in the creation of the Digital Technology Supercluster under Canada's Innovation Superclusters Initiative. Provided finance guidance and support for the initial proposal including forecasts, cash flow models, member contribution tracking, development project tracking, and financial governance as well as organization set-up. Assisted in negotiations with the federal Ministry of Innovation, Science and Economic Development on… Show more I was a key member of a highly experienced and diverse team in the creation of the Digital Technology Supercluster under Canada's Innovation Superclusters Initiative. Provided finance guidance and support for the initial proposal including forecasts, cash flow models, member contribution tracking, development project tracking, and financial governance as well as organization set-up. Assisted in negotiations with the federal Ministry of Innovation, Science and Economic Development on program administration, funding, and terms of the $153 million contribution agreement. Show less
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Wavefront
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Canada
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Wireless Services
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1 - 100 Employee
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CFO
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Jul 2012 - Apr 2018
Vancouver, Canada Area Partnering with the CEO and executive management team, and accountable to the Board of Directors managed finance, HR, and administration for Canada’s Centre of Excellence in wireless commercialization, Startup Canada’s Accelerator of the Year in 2014 and a Top 20 Global Accelerator in 2015. Directed the executive team in strategic planning, improved accounting and financial reporting. Focused attention on grants, program delivery and diversifying revenue streams resulting in the… Show more Partnering with the CEO and executive management team, and accountable to the Board of Directors managed finance, HR, and administration for Canada’s Centre of Excellence in wireless commercialization, Startup Canada’s Accelerator of the Year in 2014 and a Top 20 Global Accelerator in 2015. Directed the executive team in strategic planning, improved accounting and financial reporting. Focused attention on grants, program delivery and diversifying revenue streams resulting in the organization doubling over 4 years. Bridged multiple funding gaps and ensured sustained operations between large federal programs by significantly managing cash resources and negotiating lending. Won over $25 million new and incremental multi-year government grant and program funding. Worked on program development, projections, applications, presentations, and funding agreements. Show less
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Move, Inc
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United States
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Real Estate
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300 - 400 Employee
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VP Business Operations / General Manager, Operations
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May 2009 - Nov 2011
Vancouver, San Jose, and Westlake Village, CA Drove revenue growth and reduced costs through strategic planning, partnering with executive leaders and managers, finding the true business drivers and implementing change. Rallied the Top Producer team around a new strategic vision and product roadmap, simplified product offerings, eliminated less profitable products and identified new business opportunities resulting in the launch of a leading edge HTML5 cross-platform interface for Top Producer CRM substantially increasing sales and… Show more Drove revenue growth and reduced costs through strategic planning, partnering with executive leaders and managers, finding the true business drivers and implementing change. Rallied the Top Producer team around a new strategic vision and product roadmap, simplified product offerings, eliminated less profitable products and identified new business opportunities resulting in the launch of a leading edge HTML5 cross-platform interface for Top Producer CRM substantially increasing sales and meeting customer needs for improved ease of use and mobile support. Spearheaded a corporate-wide CRM implementation to deliver increased sales opportunities and cost savings for over 400 sales and service professionals. Working with a team of more than 20 talented managers, analysts and developers we successfully deployed the first stage for our enterprise sales staff. Unified a customer service, technical support and ad operations team of over 200 people with a common vision and set of values. Integrated operations, established one set of performance metrics, expanded online self-service capabilities and saved millions while improving customer service and supporting new products. Move, Inc. (NASDAQ: MOVE) is the leader in online real estate serving more than 400,000 real estate professionals and consumer advertisers via the Realtor.com® web site and Top Producer Systems' sales and marketing services. Show less
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Top Producer Software
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Canada
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Real Estate
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100 - 200 Employee
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General Manager
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Nov 2008 - May 2009
Vancouver, Canada Area Oversaw all operations with full P&L accountability, reported to the CRO of Move, Inc. and directed product development, technology operations, administration and financial activities including strategic planning, performance monitoring, policy setting, approvals and decision making.
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VP Finance
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Feb 2005 - Nov 2008
Vancouver, Canada Area Contributed to the rapid market expansion and profitable growth of the leading provider of sales and marketing solutions to Real Estate professionals in North America and around the world. From inspiration to business case to execution, assisted in the successful launch of several new multi-million dollar and award-winning services. Established detailed tracking of development efforts by product, project and task in support of million-dollar SR&ED credits, third party development revenues and… Show more Contributed to the rapid market expansion and profitable growth of the leading provider of sales and marketing solutions to Real Estate professionals in North America and around the world. From inspiration to business case to execution, assisted in the successful launch of several new multi-million dollar and award-winning services. Established detailed tracking of development efforts by product, project and task in support of million-dollar SR&ED credits, third party development revenues and cross-border tax compliance and minimization.
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VP Finance & Corporate Secretary
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Aug 2000 - Jan 2005
Accountable to the CEO and Board of Directors and contributed to the rapid growth of enterprise solutions to businesses across Canada. Secured multiple rounds of equity and debt financing and a public listing on the TSX Venture Exchange. Assembled a highly effective accounting team to ensure strong cash management, and uninterrupted operations during rapid business expansion. Engaged stakeholders including customers, vendors, partners, investors, regulators, lenders, audit, tax and legal… Show more Accountable to the CEO and Board of Directors and contributed to the rapid growth of enterprise solutions to businesses across Canada. Secured multiple rounds of equity and debt financing and a public listing on the TSX Venture Exchange. Assembled a highly effective accounting team to ensure strong cash management, and uninterrupted operations during rapid business expansion. Engaged stakeholders including customers, vendors, partners, investors, regulators, lenders, audit, tax and legal advisers on operations, services, and business performance. Show less
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ISM-BC
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IT Services and IT Consulting
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1 - 100 Employee
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Corporate Controller
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May 1999 - Aug 2000
Reporting to the CFO, directed a full complement of accounting activities and reporting by eight business units in four countries for Western Canada's largest provider of IT services for enterprises in Canada, the U.S.A., and internationally. ISM-BC, a joint venture between BC Tel and IBM, is now a part of Telus.
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General Manager
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1995 - 1997
Canada, Barbados, China, Hong Kong, Mexico, and U.S.A. Export, distribution, and sales for the world's largest producer of North American Ginseng.
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Education
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The University of British Columbia
Bachelor of Commerce -
Chartered Professional Accountants of Canada (CPA Canada)
CPA -
Illinois CPA Society (ICPAS)
CPA