Fred Piccirilli

Director - University of Utah Campus Stores & Managed Print Services at University of Utah
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Contact Information
us****@****om
(386) 825-5501
Location
Tompkins County, New York, United States, US

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Experience

  • University of Utah
    • Salt Lake City, Utah, United States
    • Director - University of Utah Campus Stores & Managed Print Services
      • Jul 2022 - Present

      Director for retail services at the University of Utah with approximate annual revenues of $25 million, consisting of a flagship campus store, a Starbucks location, an on-campus store serving Health Science, an off-campus store serving the University of Utah Sandy Center, Red Zone stadium concession sales, two e-commerce websites, order fulfillment services and campus managed print services. The campus stores are self-supporting, owned by the University and are part of Auxiliary Services requiring collaborative work throughout the campus. Provided leadership and direction to approximately 200 full-time and part-time employees while managing all aspects of the operation, including merchandise strategy, pricing policies, work schedules, staff training, customer service standards, financial performance, and community outreach. Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Senior Director, Cornell Retail Services
      • Jan 2019 - Jun 2022

      Provided leadership and direction for self-operated retail enterprises at Cornell University with current annual sales volume of $17 million ($25 million prior to the pandemic), representing 6 physical locations including, the flagship Cornell Store, the distribution and order fulfillment center, Cornell Print Services, and satellite retail locations in Ithaca and at Weill Cornell Medicine in NYC. Directed all business segments including store operations, ecommerce, merchandise buying, inventory planning, customer service, marketing, finance, and campus partners. Provided leadership to 4 senior managers and 150 regular, union, part-time and student employees. Developed strategic plans, annual budgets and managed (P&L) for the organization. Managed public relations efforts and functioned as liaison for the Cornell Stores with university, City of Ithaca, and corporate partners.Modernized the organization by deploying appropriate business management tools and systems for improved effectiveness. Executive sponsor for the complex 18-month Oracle-NetSuite conversion project. Successfully converted an end-of-life legacy system to a modern Cloud-Based ERP, requiring extensive project management, communication, change management and staff training. Led the organization in a rapidly changing and competitive environment requiring continuous innovation in order to adapt to marketplace fluctuations. Realigned the organizational structure to best match the changing business climate by clearly defining roles and responsibilities. Redeployed and retrained existing staff for growing business segments like e-commerce, marketing, and order fulfillment without increasing payroll. Proactively addressed course materials affordability concerns. Empowered the course materials team to transition from print to digital content. Launched an Inclusive Access program in 2016, now totaling $2.5 million annually and transitioned 70% of course materials to digital. Show less

    • Director-The Cornell Stores
      • Jun 2012 - Dec 2018

      Provided leadership and direction for self-operated retail enterprises at Cornell University with current annual sales volume of $24 million. Developed a customer centric work culture where sales and service are the primary objective. Established student focused annual events including a New Student Welcome and Graduation Open House.In conjunction with university administration, launched a computer purchase payroll deduction plan resulting in over $1.5 million in sales. Through university and City of Ithaca partnerships, enhanced services to the campus and local community by opening store locations at Weill Cornell Medicine and on the Ithaca Commons. With improved vendor partnerships and updated merchandise assortments, doubled sales of Cornell emblematic merchandise under my tenure. Managed an 18-month main campus store renovation project. Introduced new in-store postal services, and an upscale, full-service café with annual sales of $1 million.PROFESSIONAL DEVELOPMENT AND ACHIEVEMENTS2019 Cornell President’s Award-One Cornell winner for leadership over the NetSuite implementation projectLeading Cornell Executive Training Program (6 months)Harold D. Craft Leadership Program-Cornell University Show less

    • Director of Stores and Managing Partner
      • 2001 - May 2012

      Founder and primary director of operations for a specialty retail company offering officially licensed collegiate apparel and gifts, for University of California at Berkeley and Stanford University. Responsibilities included, budgeting and planning, expense control, P&L, marketing, event planning, inventory control and daily human resource functions. Spearheaded a start-up company, which grew to 7 store locations and an ecommerce business. Secured store locations, negotiated leases, planned merchandise assortments and installed retail management systems, while devising successful business plans and proposals to secure necessary working capital. Executed large-scale store events including annual Cal Alumni Open House, special appearances by NCAA sports teams, Cal Marching Band, cheer spirit groups and Mascots. Show less

    • Director of Merchandise
      • 1991 - 1999

      Member of the senior manager team for a $50 million dollar 501c3 non-profit campus organization. Responsible for the P&L of two (2) merchandise divisions with a total volume of $23 million. Merchandise categories include officially licensed apparel and gifts, fashion accessories, stationery, cafe, school and office supplies, computer hardware and software. Operation consisted of a main campus store, 4 branch stores, athletic concessions, museum store, catalog, and ecommerce website. Provided vision and direction for the merchandise selection while supervising and establishing goals for 4 merchandise buyers. Show less

Education

  • University of La Verne
    Bachelor of Arts (BA), Biology

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