St Cyr Luttmer

Coordinator of the Social Media Insights Lab at University of South Carolina College of Information and Communications
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Contact Information
us****@****om
(386) 825-5501
Location
Columbia, South Carolina, United States, US

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Experience

    • Coordinator of the Social Media Insights Lab
      • Oct 2022 - Present

      South Carolina, United States - Leverages relationships with clients and potential clients. - Manages a team of 8 interns and one full-time analyst. - Manages 12+ client accounts. - Ensures the lab completes our deliverables on time.

    • Social Media Insights Lab Analyst
      • May 2022 - Oct 2022

      Columbia, South Carolina Metropolitan Area - Generate social media insights reports for various clients. - Utilizes tools such as Brandwatch, CrowdTangle, and Tableau to produce social media insights reports. - Trains interns on lab software and completion of reports. - Presents to potential clients and classes. - Produces public reports. - Clients and partnerships include the University of South Carolina Central Communications, University of South Carolina Athletics, Chernoff Newman (7 clients), UNESCO, Nephron… Show more - Generate social media insights reports for various clients. - Utilizes tools such as Brandwatch, CrowdTangle, and Tableau to produce social media insights reports. - Trains interns on lab software and completion of reports. - Presents to potential clients and classes. - Produces public reports. - Clients and partnerships include the University of South Carolina Central Communications, University of South Carolina Athletics, Chernoff Newman (7 clients), UNESCO, Nephron Pharmaceuticals, ERVA, and Grubhub.

    • Graduate Intern in the Social Media Insights Lab
      • Aug 2021 - May 2022

      Columbia, South Carolina, United States - Worked in the Social Media Insights Lab. - Used platforms such as Brandwatch Consumer Research, NodeXL, CrowdTangle, and more to track our clients' brands and social presence. - Generated reports with benchmarks explaining the public reaction to these organizations.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Communications and Development Intern
      • May 2021 - Sep 2021

      Columbia, South Carolina Metropolitan Area - Wrote copy for promotional emails and letters. - Helped integrate a scheduling system for tours of the organization. - Created short videos and posts for social media, mainly in Canva. - Filmed and edited an introductory/informational video for Toby's Place, the all-female facility.

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Sales And Marketing Assistant
      • Aug 2020 - Aug 2021

      Columbia, South Carolina, United States - Generated sales-producing activities using the company website. - Wrote and sent promotional marketing emails and blog posts. - Increased sales by $3,000 in my final quarter. - Designed a strategy for email marketing.

    • Web Content Management Intern
      • Jun 2020 - Aug 2020

      Columbia, South Carolina, United States - Performed a complete overhaul of the company website. - Modernized and integrated web page to better connect with clientele. - Recognized the need to add flagship products and events to the website.

    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Social Media Analyst Intern
      • Aug 2020 - May 2021

      Columbia, South Carolina Metropolitan Area - Wrote Boolean queries through the platform Brandwatch Consumer Research. - Created dashboards for our client's social media presence and generated reports explaining the publics' reaction to its organization or campaign online. - Tracked ongoing campaigns and analyzed shifts in conversation and sentiment week by week.

    • Graphics Technician
      • May 2016 - Aug 2019

      Cincinnati, Ohio, United States - Assisted with the creation and assembly of signs, banners, stickers, wraps, and other products. - Used a consultative sales approach to understand customers’ needs and recommend relevant offerings.

    • Administrative Assistant
      • Aug 2014 - Apr 2016

      Cincinnati, Ohio, United States - Performed general office duties, including answering multi-line phones, routing calls and messages, and greeting visitors. - Managed office inventory by restocking supplies and placing purchase orders to maintain adequate stock levels.

Education

  • University of South Carolina
    Master's degree, Mass Communication/Media Studies
    2020 - 2022
  • University of South Carolina-Columbia
    Bachelor's Degree, Mass Communication / Media Studies
    2016 - 2020
  • De Haagse Hogeschool / The Hague University of Applied Sciences
    Bachelor's Degree, Mass Communication / Media Studies
    2018 - 2019

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