Alix Lepinay
Social Media Manager at Ludilabel- Claim this Profile
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Bio
Experience
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Ludilabel
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France
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Retail
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1 - 100 Employee
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Social Media Manager
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Jan 2015 - Present
Toulouse Area, France In charge of the social media management and strategy, digital communication for the brand in Europe.
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E-commerce & Products Manager
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Jan 2020 - May 2022
Toulouse, Occitanie, France Administration et Stratégies des plateformes de ventes Coordination et suivi du planning des mises en ligne des produits. Gestion de projets digitaux. Brief SEO (Technique et Contenu). Brief pour le development des nouveaux produits. Administration des flux produits.
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Crunchyroll SAS (formerly VIZ Media Europe SAS)
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France
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Entertainment Providers
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1 - 100 Employee
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Web & Community Manager
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Jul 2012 - Jun 2013
Paris I was in charge of the daily management of the company websites (content and evolution), applications and social medias. I developed the social media strategy of Kazé and Viz Media Europe brands, owners of Japanese most famous anime licences (animated TV and Movies) around the world (Bleach, Naruto, Tenkai Nights...). My direction in this position was to focus on Social Media marketing to reduce the cost of usual marketing expenses.
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Kazé France
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France
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Entertainment
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1 - 100 Employee
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Coordinateur Marketing Online
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Jan 2010 - Jun 2013
Paris I was in charge of web-marketing coordination over Kazé group websites and social networks, a leader in publishing Japanese animated TV & Movies in DVD, Blu-ray and VOD also one of the biggest Japanese comic book (manga) publisher in France. I was the lead community manager and social media manager in charge of optimizing web pages, apps and social presence, managing partnerships (B2B) and the relationships with fans, bloggers, influencers, ambassadors... I've made a lot of analytics reports… Show more I was in charge of web-marketing coordination over Kazé group websites and social networks, a leader in publishing Japanese animated TV & Movies in DVD, Blu-ray and VOD also one of the biggest Japanese comic book (manga) publisher in France. I was the lead community manager and social media manager in charge of optimizing web pages, apps and social presence, managing partnerships (B2B) and the relationships with fans, bloggers, influencers, ambassadors... I've made a lot of analytics reports with the help of Google Analytics, and all the Social Media Metrics dashboards available in order to better define the next strategy. Show less
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Freelance writer for Animeland
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Jan 2009 - Nov 2009
Région de Paris , France • Writing articles for AnimeLand Xtra (anime and manga number 1 magazine in France) • Writing articles for Japan Lifestyle (Japanese trends magazine for young women)
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Ankama
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France
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Entertainment Providers
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300 - 400 Employee
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Press & Communication Officer (PR Manager)
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Nov 2006 - Nov 2009
Roubaix For Comic Books, Manga and books from Dofus and Wakfu universe: • Promotion management, media planning, advertising • Community management on social networks, website • Media relations and partnerships management • Management of the business relationship with the external sales team • Coordination with the marketing of the games
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Press and communication intern
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May 2006 - Oct 2006
Roubaix Press relations and communication management, mainly for the mangas published from the video games DOFUS and Wakfu, also for the new original comics (Mutafukaz from Label 619) and other first edited comic books by Ankama's editors. I supported the game product manager in press relations of the brand DOFUS..
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Education
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UTM - Département Archives et Médiathèques
Master 2 Edition Imprimée et Electronique - EIE, Communication, Publishing and Editing (Offline and Online) -
Université Toulouse - Jean Jaurès
master 1, Applied arts and visual communication -
Université Toulouse - Jean Jaurès
licence, Applied arts and visual communication -
École Supérieure des Beaux-arts de la Réunion
DNAP, Fine art and communication