Alysse Esmail
Senior Manager, Paid Media & Social at NVIDIA- Claim this Profile
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Bio
Becky Young
Alysse is one of those rare finds. She sees the big picture, but also obsesses about the minutiae of detail in execution. When executing campaigns, Alysse gives the same level of care and attention to the pre and post activities to ensure that the campaign is not just a moment in time, but something that really converts. And her campaigns do convert. On Alysse's first day at Jive I knew that she was an outstanding hire. She brought a level of rigor and organization to the team that helped us achieve more than ever before, and eliminated churn and last minute scrambles. I would hire Alysse again in a heartbeat.
Allyson Buscemi
Alysse is a social media wiz! She always has excellent insights for clients and superb recommendations to ensure their objectives are being met on a daily basis. Alysse works very well in a team environment and I know she has provided me with the necessary tools that I need in order to be successful in my career. I would highly recommend her.
Becky Young
Alysse is one of those rare finds. She sees the big picture, but also obsesses about the minutiae of detail in execution. When executing campaigns, Alysse gives the same level of care and attention to the pre and post activities to ensure that the campaign is not just a moment in time, but something that really converts. And her campaigns do convert. On Alysse's first day at Jive I knew that she was an outstanding hire. She brought a level of rigor and organization to the team that helped us achieve more than ever before, and eliminated churn and last minute scrambles. I would hire Alysse again in a heartbeat.
Allyson Buscemi
Alysse is a social media wiz! She always has excellent insights for clients and superb recommendations to ensure their objectives are being met on a daily basis. Alysse works very well in a team environment and I know she has provided me with the necessary tools that I need in order to be successful in my career. I would highly recommend her.
Becky Young
Alysse is one of those rare finds. She sees the big picture, but also obsesses about the minutiae of detail in execution. When executing campaigns, Alysse gives the same level of care and attention to the pre and post activities to ensure that the campaign is not just a moment in time, but something that really converts. And her campaigns do convert. On Alysse's first day at Jive I knew that she was an outstanding hire. She brought a level of rigor and organization to the team that helped us achieve more than ever before, and eliminated churn and last minute scrambles. I would hire Alysse again in a heartbeat.
Allyson Buscemi
Alysse is a social media wiz! She always has excellent insights for clients and superb recommendations to ensure their objectives are being met on a daily basis. Alysse works very well in a team environment and I know she has provided me with the necessary tools that I need in order to be successful in my career. I would highly recommend her.
Becky Young
Alysse is one of those rare finds. She sees the big picture, but also obsesses about the minutiae of detail in execution. When executing campaigns, Alysse gives the same level of care and attention to the pre and post activities to ensure that the campaign is not just a moment in time, but something that really converts. And her campaigns do convert. On Alysse's first day at Jive I knew that she was an outstanding hire. She brought a level of rigor and organization to the team that helped us achieve more than ever before, and eliminated churn and last minute scrambles. I would hire Alysse again in a heartbeat.
Allyson Buscemi
Alysse is a social media wiz! She always has excellent insights for clients and superb recommendations to ensure their objectives are being met on a daily basis. Alysse works very well in a team environment and I know she has provided me with the necessary tools that I need in order to be successful in my career. I would highly recommend her.
Credentials
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Adobe Ad Academy MASTER Certification
AdobeJul, 2017- Nov, 2024
Experience
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NVIDIA
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United States
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Computer Hardware Manufacturing
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700 & Above Employee
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Senior Manager, Paid Media & Social
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Oct 2019 - Present
Oversees both consumer and enterprise paid media along with corporate social media for North America/HQ
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Manager, Paid Media & Social
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Oct 2017 - Oct 2019
Manages a team responsible for enterprise paid media and corporate social media
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Paid Media Manager
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Oct 2016 - Oct 2017
Lead on all strategy and execution for enterprise paid media campaigns
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Jive Software
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United States
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Software Development
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100 - 200 Employee
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Social Media Strategist
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Mar 2016 - Oct 2016
Responsible for setting and executing social strategy across paid, earned, shared and owned channels. • Established an automated internal process that allows for cross-functional support, reducing execution effort by 50% and increased PR news coverage by 65% online. • Manage paid advertising campaigns and increased engagement rate by 224% from March to May. • Developed program strategy to support customer and user events, first event to use the new strategy resulted in 1200% more engagements than average event. Show less
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WCG, a W2O Company
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United States
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Public Relations and Communications
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1 - 100 Employee
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Senior Manager, Media & Engagement
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Jan 2015 - Jan 2016
Day-to-day client facing contact for Fortune 500 technology, consumer and healthcare brands, with a larger focus creating long-form content for websites, social channels & blog platforms. • Assisted in client rebrand, acting as lead for social media restructure including building out daily content strategy, automation tools, campaign planning, leadership blogs and event execution. • Oversaw SEO program for client reputation management, achieved and exceed client expectations by improving online presence and indexing client-positive articles and websites within top search results. • Created social media playbooks for client employees to educate on best practices and online trends. Show less
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Brocade
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United States
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Computer Networking Products
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700 & Above Employee
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Digital & Social Media Manager
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Jan 2013 - Jan 2015
Owner of organic and paid social media campaigns supporting product launches and industry events. • Developed content strategy resulting in 40% social audience increase within 8 months, and • Drove over 10K traffic referrals to internal blogs, an increase of 67% in total page traffic. • Executed Brocade’s first promoted campaign on Twitter, resulting in 59k clicks exceeding the KPI goal by 490%. Owner of organic and paid social media campaigns supporting product launches and industry events. • Developed content strategy resulting in 40% social audience increase within 8 months, and • Drove over 10K traffic referrals to internal blogs, an increase of 67% in total page traffic. • Executed Brocade’s first promoted campaign on Twitter, resulting in 59k clicks exceeding the KPI goal by 490%.
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Crimson Consulting Group
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Advertising Services
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1 - 100 Employee
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Social Media Manager
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Sep 2010 - Dec 2012
Day-to-day client facing lead for content execution and strategy for large tech clients such as, Microsoft Student User Marketing and Cisco Security. • Achieved a 147% year-over-year increase in Facebook fans and 116% Twitter growth. • Responsible for daily execution and community management of all social channels and online presence. • Acted as a “social media ambassador” providing live coverage of special events and campaigns for other social communities to help amplify company news and messages. Show less
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Education
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San Jose State University
BS, Public Relations - Psychology
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