Experience

Morris Communications

• United States
• Book and Periodical Publishing
• 100 - 200 Employee

• Creative Content Lead

  • Mar 2023 - Present

• Digital Strategist

  • Oct 2021 - Mar 2023

• Digital Content Manager

  • Apr 2021 - Oct 2021



Self-employed

• Artist

  • Nov 2021 - Present



South Suburban Parks and Recreation

• United States
• Recreational Facilities
• 200 - 300 Employee

• Multimedia Specialist

  • Sep 2019 - Mar 2021

  Developed strategic and creative year-long campaign for the opening of a new sports complex, which included photo and video creation, webpage optimization, social media hashtag and Instagram story highlight, as well as Google search ads. Identified brand needs and updated brand assets, including photo and video, across all departments including Fitness, Adult Sports, Golf and Hospitality. Collaborated and advised department heads with creative input and technical execution of organic and paid digital content and campaigns. Increased engagement across social media accounts by 85% compared to the previous yearly totals using tactics such as Instagram Story polls, YouTube video covers and SEO optimization, and consistent video uploads. YouTube cover design and optimization increased click through rate by 33%, watch time by 120%, and subscribers by 52% when compared over a 5 month period. Worked with internal and external groups to produce videos, photos and print designs. Created, managed and analyzed digital ads on Facebook, Instagram, Google, Yelp and LinkedIn. Show less



University of Wyoming

• United States
• Higher Education
• 700 & Above Employee

• University Bookstore Web Coordinator

  • May 2019 - Sep 2019

  Created new processes for tracking, compiling, and analyzing website usage data using Google Analytics. Produced a monthly reporting template for presenting data to sales and marketing teams.Improved organization of website files by culling old images and webpages. This included reviewing and updating website content on a weekly basis.Created new website pages using Classic ASP, VBScript, HTML, CSS, and JavaScript, while maintaining consistent branding. Developed and documented style guidelines for more efficient page creation in the future. Show less

• Graphic Designer - Residence Life and Dining Services

  • Nov 2017 - May 2019

  Assisted with marketing campaigns as part of a team by creating digital assets for billboards, social media and email, along with print assets such as flyers, posters, brochures, booklets, vinyl and banners. This experience allowed me to step in and lead the art direction of a multifaceted campaign during a transition period. The campaign successfully recruited candidates for 87 Resident Assistant positions.From my work in this position I was recruited to create a brand identity for another department on the University of Wyoming campus. Show less



Fort Atelier

• Remote

• Digital Media Specialist

  • Mar 2019 - Sep 2019

  Conceptualized and designed both static and dynamic social media and web graphics for local businesses. Once complete I scheduled posts or uploaded graphics and monitored results. Graphics were often custom animations and illustrations. Updated and enhanced websites set up on Wordpress and Weebly, which included custom HTML/CSS code. Also designed a bi-weekly email marketing campaign using Constant Contact. Conceptualized and designed both static and dynamic social media and web graphics for local businesses. Once complete I scheduled posts or uploaded graphics and monitored results. Graphics were often custom animations and illustrations. Updated and enhanced websites set up on Wordpress and Weebly, which included custom HTML/CSS code. Also designed a bi-weekly email marketing campaign using Constant Contact.



American Paintbrush Signs and Graphics

• United States
• Retail
• 1 - 100 Employee

• Production Staff

  • Jul 2018 - Mar 2019

  Designed graphics for vinyl applications, which included banners, storefront signage, decals, nameplates and directional signage. I often traveled on-site to remove or apply vinyl for local businesses. This included corresponding with clients via email, in person, or over the phone about project updates, pricing, and scheduling. Designed graphics for vinyl applications, which included banners, storefront signage, decals, nameplates and directional signage. I often traveled on-site to remove or apply vinyl for local businesses. This included corresponding with clients via email, in person, or over the phone about project updates, pricing, and scheduling.



Rusty Spurr Ranch

• United States
• Ranching
• 1 - 100 Employee

• Wrangler

  • May 2017 - Sep 2017

  Wrangled, caught and saddled 20-40 horses for daily guests. Guided up to 8 guests at a time on 1, 2, or 3 hour horseback rides through the Colorado mountains. Maintained the safety of each guest during the ride by watching animal behavior and assessing each rider's ability. This included handling rapidly changing situations by thinking quickly, taking control, and maintaining composure: such as a rider falling off of a horse, mountain thunderstorms, and bear encounters. Wrangled, caught and saddled 20-40 horses for daily guests. Guided up to 8 guests at a time on 1, 2, or 3 hour horseback rides through the Colorado mountains. Maintained the safety of each guest during the ride by watching animal behavior and assessing each rider's ability. This included handling rapidly changing situations by thinking quickly, taking control, and maintaining composure: such as a rider falling off of a horse, mountain thunderstorms, and bear encounters.



Bartlett Ranch

• LaGrange, Wyoming, United States

• Ranch Hand

  • Feb 2015 - Sep 2015

  Foaled out mares with a 94% foal crop, while feeding, doctoring and maintaining over 200 head of horses. Groundworked weanlings, yearlings and two year olds. Prepared 12 yearlings and 20+ 2-year-olds for a fall production sale. Foaled out mares with a 94% foal crop, while feeding, doctoring and maintaining over 200 head of horses. Groundworked weanlings, yearlings and two year olds. Prepared 12 yearlings and 20+ 2-year-olds for a fall production sale.