S.M. Monirul Islam

Assistant Manager Brand Marketing at IFAD HomeCare Limited
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Contact Information
us****@****om
(386) 825-5501
Location
BD
Languages
  • English Professional working proficiency
  • Bangla Full professional proficiency

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Bio

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5.0

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George Sarker

Currently I am working with Mr. S. M. Monirul Islam. As far I know, as a person he is very good and friendly. As well as he is dedicated to his work and passionate. I wish him all the best for his future career.

Nafiz Shihab Uddin

I have worked with Mr. Monirul Islam and found him to be very diligent and inquisitive. He has revamped Winter Products and excelled those products in to new heights. I wish him very best in future.....!!!!

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Credentials

  • Digital Marketing Competencies
    Institute of Business Administration, University of Dhaka
    Feb, 2021
    - Oct, 2024

Experience

    • Bangladesh
    • Manufacturing
    • 1 - 100 Employee
    • Assistant Manager Brand Marketing
      • Jan 2022 - Present
    • Brand Executive: Brand Management & Development
      • Feb 2019 - Dec 2021

      * Managing the Renowned Brands 'Tibet Pomade', 'Tibet Petroleum Jelly', 'Tibet Glycerin', 'Tibet Lip Gel', 'Tibet Baby Lotion' & 'Fruity Lip Balm'.* Achieving Growth of the Brands.* New Product Development* Ensuring Smooth Availability of Products in the Market.* Trade Marketing.* Traditional & Digital Marketing Planning and Implementation.* AD Briefing to agencies.* Managing Vendors of ATL & BTL.

    • Jr. Executive: Brand Management & Development
      • Dec 2016 - Jan 2019

    • Executive- Brand & Product Development
      • Nov 2014 - Nov 2016

      1. Support the brand manager in developing the branding strategy for ATL & BTL communication to promote company products properly. 2. Manage the development of the brand internally, ensuring full understanding across the business of brand guidelines. 3. Manage internal communication channels to ensure the operational team managers and support staffs are aware of campaigns and promotions. 4. Visit market on a regular basis to monitor market trends, competitors’ activity and prepare customer insight analysis periodically. 5. Communicate & coordinate with the media agencies for implementing the promotional campaigns effectively. 6. Analyze the monthly sales data product-wise and region-wise to understand the sales trend. 7. Coordinate in conducting periodical market research activities to understand the market pulse.

    • Executive-Client Service & Marketing
      • May 2012 - Apr 2013

      • Planning new ideas for launching new Product and Branding. • Integrated Marketing Communication (IMC) Planning. • Media Planning. • Developing TVC and RDC Concept. • Managing PR activities. • Involve in Organizing Event. • Presenting Plans in front of Clients. • Feature Reporting on historical places, traveling and festival in dhakanewsagency.com • Overall Reporting to Executive Director. • Planning new ideas for launching new Product and Branding. • Integrated Marketing Communication (IMC) Planning. • Media Planning. • Developing TVC and RDC Concept. • Managing PR activities. • Involve in Organizing Event. • Presenting Plans in front of Clients. • Feature Reporting on historical places, traveling and festival in dhakanewsagency.com • Overall Reporting to Executive Director.

Education

  • United International University
    Bachelor of Business Administration (BBA), Marketing and HRM
    2007 - 2011
  • United International University
    Master of Business Administration (MBA), Marketing
    2013 - 2015

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