Experience

NVIDIA

• United States
• Computer Hardware Manufacturing
• 700 & Above Employee

• R.A.T - Global Revenue Marketing & Analytics

  • Nov 2022 - Present



Oracle

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Sr. Field NA ABM and Sales Pipeline Cloud Native - OCI

  • 2021 - Present



Cisco

• United States
• Software Development
• 700 & Above Employee

• Account Based Marketing (ABM) IoT

  • 2019 - 2020

  Hired to drive customized strategic approaches for a portfolio of high-priority accounts and verticals. Utilize a holistic style to marketing by coaching cross-functional teams through the creation and deployment of customized campaigns that also encourage upselling/cross-selling to sustain long-term partnerships. Hired to drive customized strategic approaches for a portfolio of high-priority accounts and verticals. Utilize a holistic style to marketing by coaching cross-functional teams through the creation and deployment of customized campaigns that also encourage upselling/cross-selling to sustain long-term partnerships.



Aviso AI

• United States
• Software Development
• 100 - 200 Employee

• Director Growth and Acquisition - ABM

  • 2018 - 2019

  Recruited to strategize and execute innovative marketing programs, pushing past the boundaries of marketing to enable all aspects of the customer experience — from product marketing to sales. Proactively analyzed and segmented market data to quickly pivot and optimize future-forward strategies to better define prospects and customers with high engagement and revenue growth potential Recruited to strategize and execute innovative marketing programs, pushing past the boundaries of marketing to enable all aspects of the customer experience — from product marketing to sales. Proactively analyzed and segmented market data to quickly pivot and optimize future-forward strategies to better define prospects and customers with high engagement and revenue growth potential



NetApp

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Sr. Manager Campaign Marketing

  • Jan 2017 - 2018

  Joined team as Integrated Account Marketing Lead – spearheading one of NetApp’s largest global launches and global campaigns, Hyper Converged Infrastructure, while leading a cross-functional execution team. Drove strategy and execution of all outbound marketing tactics, focusing heavily on augmenting the marketing funnel and its reach. Proactively optimized the demand gen programs across the entire funnel by continuously measuring performance against defined goals and KPIs. Joined team as Integrated Account Marketing Lead – spearheading one of NetApp’s largest global launches and global campaigns, Hyper Converged Infrastructure, while leading a cross-functional execution team. Drove strategy and execution of all outbound marketing tactics, focusing heavily on augmenting the marketing funnel and its reach. Proactively optimized the demand gen programs across the entire funnel by continuously measuring performance against defined goals and KPIs.



Hewlett Packard Enterprise

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• WW Digital Marketing

  • May 2013 - Nov 2016

  Lead HP’s Marketing Operations by defining, refining and driving global, high-velocity demand funnel and marketing-generated lead pipelines. Drive customer engagement and retention using best-in-class marketing automation tools that transform marketing leads into sales. Lead HP’s Marketing Operations by defining, refining and driving global, high-velocity demand funnel and marketing-generated lead pipelines. Drive customer engagement and retention using best-in-class marketing automation tools that transform marketing leads into sales.



SAP SuccessFactors

• United States
• Software Development
• 700 & Above Employee

• Director, Global Campaign Marketing - An SAP Company

  • Mar 2011 - Apr 2013



Hitachi Vantara

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Sr. Director, Marketing

  • Jan 2010 - Feb 2011

  Reporting directly to the Executive Vice President, responsible for strategy and execution of the marketing plan, leading all of Inside Sales and Marketing efforts globally. • Primarily responsible for defining and executing the marketing plan, providing leadership and coordination of company marketing and inside sales functions, and monitoring and analyzing sales and marketing activities against goals • Directing and coordinating all marketing functions globally • Leading all marketing activities including field marketing, services marketing, business development, analyst & press relations, partner management, business intelligence, account & competitive research, branding, website, social media and corporate communications • Management of globally diverse team including India, China, Canada and the United States with 9 direct and indirect reports • Analyzing and evaluating the effectiveness of sales, methods, costs, and results • Developing and managing sales and marketing budgets, and oversee the development and management of internal operating budgets • Communicating corporate and product messaging to the interest and level of the intended audience • Demonstrated success building an effective marketing team, leading by example to motivate the team to drive business value and thought leadership • Dramatically increased number of new customers by 22% and improved web ranking by more than 30% in the first half of calendar 2010 Show less



VMware

• United States
• Software Development
• 700 & Above Employee

• Sr Manager, Global Campaigns

  • Oct 2007 - Sep 2009

  • Work with local field, channel and alliance marketing resources to design, develop and execute integrated campaigns to include online, print, email, direct mail, webinar, seminar, tradeshow wrap-around, and executive marketing tactics.• Identify and create profitable and strategic marketing opportunities, and lead implementation process, including negotiating vendor relationships.• Responsible for tacking and presenting financial resulting from marketing programs.• Develop strong working relationships with sales, channel marketing and other marketing organizations to facilitate cross-functional projects.• Drive the sales and marketing funnel and use a bottoms-up approach to determine the number of qualified leads, and the appropriate demand creation mix, to drive the number of deals for each product marketing family, by quarter. Show less

• Sr. Sales Enablement Manager

  • Sep 2006 - Oct 2007



Nuasis

• Software Development

• Director of Programs

  • Jun 2005 - Sep 2006



Hyperion - An Oracle company

• Sr. Manager, Program Marketing

  • May 2003 - Jun 2005



Mercury Interactive - A HP company

• Sr Program Manager

  • May 2002 - May 2003



Remedy/Peregrine

• Sr Manager, Group Program Manager

  • Feb 1999 - Feb 2002