Head of CPG, International

• Nov 2022 - Present

Leading the charge for Safe Haven (CPG), a Neutral and Agnostic platform enabling brands to build their 1st Party Data strategy, model in a privacy-first world and activate against any platform. Safe Haven also addresses the end of cookie targeting with the introduction to ATS and ATS for brands.Data Clean Room | Cookieless | Identity Management and connectivity | Data collaboration

Commercial Lead, Enterprise Sales Director

• Jul 2021 - Nov 2022

Vice President of Sales

• Aug 2020 - Jul 2021

ReMake, the next generation of video versioning find out more here https://remake.video/ - Defining the ReMake Next Generation Video and Asset versioning proposition and GTM strategy alongside CEO - Supporting the launch of SaaS video versioning platform, bridging Sales and Eng to identify and create commercial sales products - Cross-functional collaboration, Eng, Dev, Product and Sales - Built team of SDR's - Leading sales strategy across UK & US offices/teams ReMake, the next generation of video versioning find out more here https://remake.video/ - Defining the ReMake Next Generation Video and Asset versioning proposition and GTM strategy alongside CEO - Supporting the launch of SaaS video versioning platform, bridging Sales and Eng to identify and create commercial sales products - Cross-functional collaboration, Eng, Dev, Product and Sales - Built team of SDR's - Leading sales strategy across UK & US offices/teams

Consultant

• Jul 2018 - Jul 2021

Chief Revenue Officer (CRO)

• Mar 2019 - Feb 2020

- Defined and implemented operational strategy for new business growth. - Set measurable goals for performance. - Led cross-functional team response to RFI/RFP documents. - Individual contributor - Oversee company operations and employee productivity, built inclusive culture ensuring team members thrive and feel a part of the cross-functional team - Identified and developed data-driven recommendations using aggregated data (ML/AI) - Defined and implemented operational strategy for new business growth. - Set measurable goals for performance. - Led cross-functional team response to RFI/RFP documents. - Individual contributor - Oversee company operations and employee productivity, built inclusive culture ensuring team members thrive and feel a part of the cross-functional team - Identified and developed data-driven recommendations using aggregated data (ML/AI)

Vice President, Sales

• Aug 2018 - Feb 2019

- Built and defined the DPL proposition and early GTM strategy alongside CCO, hiring members of the founding support team - Supported BETA launches of SaaS driven platform by bridging Sales and Eng to identify and create commercial sales products through facilitating offsite scrum meetings in Poland - Pitched & closed early adopter clients across Singapore and the UK - Ran channel agnostic media activation with partners internationally, performance search, mobile, social and display. Show less

Business Development Director, EMEA

• Mar 2017 - Jun 2018

- Developed CA Commercial Proposition for household brands across Europe - Trained and Implemented Sales Methodology. Miller Heiman Blue Sheet Sales Methodology - Negotiated, prepared and signed contracts with clients. - Recruited and trained a team of Salespeople - Managed Net Revenue Targets vs Gross and Cost Base - Responded to and led a wide selection of RFI|RFP responses from EMEA direct & agency clients - Developed CA Commercial Proposition for household brands across Europe - Trained and Implemented Sales Methodology. Miller Heiman Blue Sheet Sales Methodology - Negotiated, prepared and signed contracts with clients. - Recruited and trained a team of Salespeople - Managed Net Revenue Targets vs Gross and Cost Base - Responded to and led a wide selection of RFI|RFP responses from EMEA direct & agency clients

Business Consultant AdTech

• Apr 2016 - Mar 2017

Consulting in multiple leadership positions providing Strategic Services, Digital Transformation and multi-channel/platform strategies (integrated search, display and video), including AdTech and data science offerings. Provided deep expertise and strategic recommendations across: Data Science | SaaS | Audience Insights | Channel Agnostic Advertising - Programmatic, Search, Social Consulting in multiple leadership positions providing Strategic Services, Digital Transformation and multi-channel/platform strategies (integrated search, display and video), including AdTech and data science offerings. Provided deep expertise and strategic recommendations across: Data Science | SaaS | Audience Insights | Channel Agnostic Advertising - Programmatic, Search, Social

Commercial Director

• Jan 2012 - Mar 2016

Full Service Digital Agency - Responsible for customer acquisition and marketing, whilst also ensuring our go-to-market strategy is correct.Clients include, Fat Face, VAX, Goodwood, BlueBay Hotels & Resorts, Hotels.com, Farrow & Ball to name a few.Specialising in Social Search, Search Engine Optimisation (SEO), Pay Per Click (PPC)We also have the worlds number #1 internet marketing podcast - it is free and accessible on iTunes.

Sales Director

• Nov 2009 - Jan 2012

Full Service Digital Agency - Responsible for customer acquisition Clients include, Gala Bingo & Coral, Hotels.com, MyTuxedo, Robert Walters, and STV to name a few.

Business Development Manager

• Dec 2007 - Nov 2009

Full Service Digital Search Agency achieving an annualised revenue pipeline of over £1M + Client's from the Blue Chip and Mid-Market sectors Full Service Digital Search Agency achieving an annualised revenue pipeline of over £1M + Client's from the Blue Chip and Mid-Market sectors

Head of Sales

• Dec 2005 - Dec 2007

Responsible for the running of European Sales Operations. Clients included, Reuters, CBS Corporation, Viacom, Reed Business Information, NEC, Mortgages Plc - Merrill Lynch, Euromoney, Stanley Plc, NeuxPower, EGI - Reed Elsevier Responsible for the running of European Sales Operations. Clients included, Reuters, CBS Corporation, Viacom, Reed Business Information, NEC, Mortgages Plc - Merrill Lynch, Euromoney, Stanley Plc, NeuxPower, EGI - Reed Elsevier

Head of Telemarketing

• Apr 2003 - Dec 2005

Managing the generation of New Business Ran evaluation program for Silent Edge's clients. Clients included, Barclays, C&W, AOL, Merrill Lynch, Reed Group, Reed Business Information, Vauxhall, Bottomline Tech, BDO Stoy, Endevours Inc Managing the generation of New Business Ran evaluation program for Silent Edge's clients. Clients included, Barclays, C&W, AOL, Merrill Lynch, Reed Group, Reed Business Information, Vauxhall, Bottomline Tech, BDO Stoy, Endevours Inc

Senior Global Consultant

• 2000 - Apr 2003

Auditing services to the FS industry and Blue Chips Clients included, DELL, Lehman Bros., Deutsch Bank, CISCO Systems, ING Bank LATAM & EMEA Market Auditing services to the FS industry and Blue Chips Clients included, DELL, Lehman Bros., Deutsch Bank, CISCO Systems, ING Bank LATAM & EMEA Market

Account Director

• 1998 - 2000

Radio Advertising Client sector was Media Buying and PR Agencies including, Kodak, Barclays, Aussie Hair Cair Radio Advertising Client sector was Media Buying and PR Agencies including, Kodak, Barclays, Aussie Hair Cair