Experience

Vessi

• Canada
• Retail Apparel and Fashion
• 1 - 100 Employee

• Program Manager, Business Excellence

  • Apr 2023 - Present



Herschel Supply Company

• Canada
• Retail Apparel and Fashion
• 200 - 300 Employee

• PM, Direct to Consumer Technology

  • Jul 2022 - Feb 2023

  Supporting the roll-out of Shopify Plus platform on the e-Commerce and retail store fronts Gathered and prioritized requirements for the Marketing, e-Commerce, Customer Care, Logistics and the Retail Teams Creation and management of the project plan. Leading steering committee meetings by consulting senior leadership on critical project decisions that impact our creative (customer) Managing our external launch partners - Shopify and Guidance Ownership of the internal change management and customer facing communication plan Tools: JIRA, Confluence and Smartsheet Show less



Article

• Canada
• Furniture and Home Furnishings Manufacturing
• 300 - 400 Employee

• Senior Manager, Product Operations

  • Mar 2021 - Jun 2022

  Owned the product engine operations program plan, resource plan and budgetCo-lead a major transformational workshop to address role and responsibility/process issuesCreated onboarding documentation to explain the GTM process and governance for new hires across the businessAdvocate and leader for project management disciplinary principles across the organizationOwnership of a cross functional discovery process for a build or buy decision for a PLM programBusiness partner to the Product and Sourcing Product Tech and BI teams to ensure our operational projects were prioritized and deliveredSupported the development of the company wide operational role calibrationTools: Wrike, JIRA/Confluence, proprietary ERP system Show less

• Product Operations Manager

  • Oct 2020 - Mar 2021

  Product = New Product Introduction across the Article catalogue assortment. Including: Case Goods, Upholstered, Outdoor and Decor products. Created the go-to-market framework in our project management tool WrikeResponsible for the new product introduction projects which includes executing on three seasons at one timeFacilitated and gathered requirements for SOP process creation and larger organizational change roll outsBridged the gap between the product engine team with other departments including Marketing, Sourcing, Demand Planning, Sales and Service and the Warehouse teamOwned the departmental budget and headcount resource planTrained team members on product data best practices to store our documentation effectivelyUtilized Wrike to serve as PM execution tool and PIM tool for our x-functional teamsLead and developed a team of coordinators, specialists, analysts and managers in different global regions Show less

• Retail (Marketing) Operations Manager

  • Jul 2019 - Sep 2020

  Installed and managed the marketing campaign calendarIntroduced new tools and processes to manage the creative production teams scheduleHeld cross functional marketing team meetings to keep the department aligned to goalsLaid out project deliverables in our project management tool WrikeOnboarded and trained existing and new hires on Wrike Managed a team of project specialists



Hootsuite

• Canada
• Software Development
• 700 & Above Employee

• Program Manager

  • Mar 2018 - May 2019

  PMO, Corporate Communications (Marketing & Brand) Program Management Orchestrated the delivery of global marketing campaigns and go-to-market programs through the confidence and partnership built with stakeholders across the business Managed the day-to-day activities of projects and campaigns; communicate with global stakeholder teams as necessary to ensure project deliverables meet quality expectations Key ops support lead to the Sales and Service, Sales Enablement and Demand Generation teams Provided leadership and hands on project management expertise to ensure the successful delivery of projects Coached cross-departmentally on project management best practices, problem solving, change management and communication styles Worked closely with the Resource Manager to ensure programs were resourced across the Brand team to ensure deliverables are completed on-time Managed deliverables for external agencies and platform partners Supports the creative production process and provide point-of-view from a business and marketing stance to creative team Developed and maintained detailed project status reports for all stakeholders, clients, team members, and management Owned the marketing prioritization planning to ensure global projects & programs were resourced efficiently Managed and drove cross functional teams to specific deadlines and milestones Key Projects: Pinterest, Boost, Future of Social Global Roadshow, Brand Refresh, Adobe Summit and Forrester Wave Tools: Wrike Show less



Clearly

• Canada
• Retail
• 100 - 200 Employee

• Program Manager

  • Aug 2016 - Jan 2018

  Program Ownership- Owned and maintained the marketing program plan- Met with departmental leads to review program plan - Provided weekly communication report to the CMO/CBO- Assisted the department heads with their project planning and prioritization - Owned marketing resourcing- Held bi-weekly project status and prioritization meetings with senior marketing leadership- Managed and coached the Project Manager and Marketing Coordinator- Change management support to the marketing leadership team- Owner of the Marketing operations budget and responsible for reporting, spend variances and categorization - Supported the launches of new products and campaigns in storeProject Lead - Created process work flows, declared team roles and resourced projects - Lead all marketing driven cross-departmental projects including Adobe Experience Manager migration- Assisted the PM with Marketing and IT campaign launches - Provided solutions to the executing team to address project risks- Supported the IT team with campaign QA- Contributed to bi-weekly IT prioritization meeting and monthly IT business case reviews - Owner of project management documentation including briefs, prioritization boards and communication blasts Tool: Redbooth, JIRA/Confluence, BlueCherry ERP, Adobe Show less

• Project Manager

  • Jun 2015 - Aug 2016

  Project Ownership- Reviewed, approved, managed all marketing led briefs- Created detailed project plans and documentation based on product owner requests - Managed the timelines, deliverables and governance across all projects- Provided project reporting and shared solutions to executional roadblocks - Supported the marketing and IT team with major platform migration project - Managed new releases and campaigns in store- QA lead on new initiatives to ensure it met the brief requirements - Project and budget owner for all external partnership projects- Managed tasks for external creative resources and agenciesPrioritization and Resourcing - Worked closely with senior leadership on high level prioritization based on the business need- Secured freelance support for projects as required Leadership- Held the team accountable to meet their “by-whens”- Indirect manager to the creative, product, merchandising, UX/UI, web and email teams- Member of marketing leadership team- Cross-functional lead on all operational projects- Marketing lead on eNPS committee Budgeting- Owner of the marketing operations budget and responsible for reporting, spend variances and categorization Show less

• Marketing Operations Specialist

  • Jan 2015 - Jun 2015

  Project Development- Supported the daily cross-functional marketing activities- Responsible for weekly campaign and project execution- Assisted with the Clearly re-brand project and execution - Reviewed all branded content before and after "go-live" to ensure it met the project brief- Liaison with the retail and customer care team Marketing Operations - Developed the project management discipline within the marketing department- Managed the project management tool for improved clarity on roles and responsibilities - Provided trouble-shooting for team members with execution roadblocks Show less

• Marketing Campaign Coordinator

  • Jan 2014 - Jan 2015

  Calendar Ownership- Supported country management team (CA/COM/AUZ) with regional marketing campaigns- Owned and maintained the international marketing calendar - Provided recommendations for operational improvement and efficiencies Communication - Held cross-functional meetings with the marketing team overseas- Created campaign process and developed new ways of cross-functional communication- Assisted with various ad-hoc projects across the marketing teamReporting- Owned weekly marketing country performance report- Reported on weekly campaign metrics and shared findings with the marketing management team Show less



Spa Boutique

• Canada
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Marketing Campaign Coordinator

  • 2012 - 2013

  - Created monthly promotional plans based on sales objectives and budgets - Managed daily email marketing, social media and web design strategies - Monitored and evaluated campaign KPI's - Created and maintained monthly sales reports - Supported the operations of opening the first retail location - Resourced and communicated tasks for web platform transition project - Cleaned product data and introduced an SOP to keep product hygiene clean - Collaborated with email marketing and SEO/SEM consultants to boost conversion - Boosted gift with purchase (GWP) revenue and modified program Show less



JNBY

• Vancouver, Canada Area

• Buyer

  • Apr 2009 - Dec 2011

  Retail Merchandise Department - Created seasonal buying budgets and OTB’s (women’s, men’s and accessories) - Developed and maintained sales reports amongst three product divisions - Facilitated product allocation/assortment plans, system maintenance, pricing, markdowns and inter-store transfers - Communicated with store management, visual team and staff regarding new shipments, product knowledge and financial objectives - Supported the opening of new store locations including inventory management - Contributed to overall brand management, trend analysis and seasonal marketing campaigns - Trained new employees with Excel and Aralco Retail System fundamentals Show less



The Style Spy Media Inc.

• Vancouver, Canada Area

• Intern

  • 2009 - 2009



Betsey Johnson

• Retail Apparel and Fashion
• 1 - 100 Employee

• Intern

  • 2008 - 2008

  Wholesale Division - Assisted with set-up for market week - Worked with account executives to present the seasonal collection to buyers - Verified orders through Blue Cherry system - Communicated with client regarding order status - Merchandised showroom monthly to showcase seasonal themes Wholesale Division - Assisted with set-up for market week - Worked with account executives to present the seasonal collection to buyers - Verified orders through Blue Cherry system - Communicated with client regarding order status - Merchandised showroom monthly to showcase seasonal themes