Kevin Craig
Sales Manager - Account Management at Bench Accounting- Claim this Profile
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Bio
Experience
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Bench Accounting
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Canada
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Accounting
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400 - 500 Employee
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Sales Manager - Account Management
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Mar 2022 - Aug 2023
• Achieved a 15% year-over-year increase in upsells by creating sales enablement resources, listening to client calls, identifying missed opportunities, and providing team and 1:1 coaching. • Implemented systems improvements through automation and process upgrades, which increased revenue generation and team efficiency. Set a new record for highest-ever Account Management team sales in a month. • Collaborated with Sales, Marketing, Operations, and Client Retention teams to ensure… Show more • Achieved a 15% year-over-year increase in upsells by creating sales enablement resources, listening to client calls, identifying missed opportunities, and providing team and 1:1 coaching. • Implemented systems improvements through automation and process upgrades, which increased revenue generation and team efficiency. Set a new record for highest-ever Account Management team sales in a month. • Collaborated with Sales, Marketing, Operations, and Client Retention teams to ensure consistent expectation-setting, resulting in reduced client churn. • Introduced outbound sales outreach program for current clients; created prospect lists and campaigns, reducing post-tax season drop-off in revenue. • Improved sales conversion by partnering with Product team on updates to in-app buying experience which enabled self-serve upsells. • Analyzed previous lead generation data to produce accurate sales forecasts, capacity plans and rep quotas while maintaining departmental profitability during tripling of Account Manager workforce. • Accelerated ramp time of new hires by updating interviewing, onboarding and training standards. Supported streamlining of training resources across multiple sales teams, improving efficiency for GTM leaders. • Evaluated trends in product adoption and customer lifecycle to gather user feedback and improve upsell process, leading to 140% attainment of Q1 2023 sales target.
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Senior Sales Team Lead
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Nov 2021 - Mar 2022
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Sales Team Lead
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Nov 2018 - Oct 2021
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GTM Training Lead
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Aug 2018 - Nov 2020
Vancouver, British Columbia, Canada
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Account Executive
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Jan 2017 - Aug 2018
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Sales Development Representative
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Mar 2015 - Dec 2016
Vancouver, B.C. www.bench.co
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Morningstar Interactive
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IT Services and IT Consulting
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Business Development Specialist
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May 2013 - Mar 2015
Kelowna, BC • Secured over $250,000 in funding to grow educational mobile game program from 4 Canadian sites to 20+ North American locations by producing project proposals, partnership overviews, and non-profit grant applications. • Managed project compliance requirements by acting as a liaison between funding bodies and technical staff to ensure timely, successful completion of all key milestones.
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CIBC
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Canada
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Banking
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700 & Above Employee
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Customer Service Representative
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Aug 2010 - Aug 2014
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City of Kelowna
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Canada
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Government Administration
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400 - 500 Employee
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Councillor
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Nov 2009 - Dec 2011
• Became the second youngest person to ever hold elected office in British Columbia by recruiting, managing, and motivating a team of over 50 campaign volunteers. We knocked on more than 5,000 doors in support of my successful bid. • Set policy to govern all aspects of the municipality’s operations, growth, and development by overseeing and approving allocation of the City’s $100 million operating budget each year.
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KELOWNA DAILY COURIER
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Canada
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Newspaper Publishing
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1 - 100 Employee
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Advertising Sales Representative
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Jul 2007 - Dec 2008
Kelowna, British Columbia, Canada
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Education
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The University of British Columbia
BA, Political Science, Philosophy, Economics