Experience

CAE

• Canada
• Aviation and Aerospace Component Manufacturing
• 700 & Above Employee

• Business Development/Capture Manager Air

  • Feb 2023 - Present

  Focused on training and simulation as it relates to the F35 and the modernization of NORAD Focused on training and simulation as it relates to the F35 and the modernization of NORAD



Outreach Communications Inc.

• 52 Kings Landing Ottawa, Ontario K1S 5P8

• President

  • Mar 2008 - Feb 2023

  A communications consulting professional with a proven record of leading communications and business development campaigns that have achieved strategic goals and business growth through objective based capture planning and pro-active stakeholder/partner engagement. 30 years of experience empowering senior leaders in the military and government, as well as executives in the private sector with strategic communications and business development leadership and results that have enabled them to raise awareness and grow their organisations and businesses. Able to leverage 10 years of NORAD experience having worked on several modernization and procurement programs that will be further updated as Canada looks to invest $80 B over the next 20 years with #NORADMOD. Another 10 years of experience working in the Military and International Staffs of NATO in public diplomacy, strategic communications and procurement. Raising the profile of organisations around the world as a results driven communicator that has planned and executed highly successful international media campaigns for military, political, diplomatic and business development requirements. Enhancing the reputation of organisations with a deep background in issue management and crisis communications in Industry, Defence, Security, Critical Infrastructure, Cyber, Aerospace, Procurement and International Relations. Show less



General Dynamics Mission Systems–Canada

• Canada
• Defense and Space Manufacturing
• 700 & Above Employee

• Business Development/Capture Manager for GDMS-C Cyber Programs

  • Dec 2019 - Nov 2022

  Leveraging GDMS-C's cyber pedigree and our operational experience to develop new cyber business opportunities beyond traditional cyber security with integrated solutions that require information assurance, cyber situational awareness, network resiliency, active cyber defence and the ability to operate security in cyberspace.Managed and coordinated complex bids and comprehensive proposals involving multiple partners and winning strategies.Established a network of cyber innovation stakeholders (SMEs, SMBs and Research Universities) that provided niche capabilities and valuable Industrial and Technological Benefits (ITB) with enhanced value propositions leading to strategic cyber program wins in Canada (DND) Draw on my communications experience to develop marketing and sales strategies for Defence and National Security cyber programs in Canada and internationally Show less

• Capability Manager Public Safety and Security Solutions

  • Mar 2016 - Dec 2019

  Capability Manager to General Dynamics's new Public Safety and Security Solutions business unit responsible for EmergencySHIELD a deployable broadband network capability for emergency response and disaster management.



ADGA

• 110 Argyle Street Ottawa Ontario

• Vice President Marketing and Communications

  • Jun 2015 - Mar 2016

  As a member of the Executive Management Team, developed and implemented a series of inaugural communications campaigns and marketing activities that effectively showcased the company that was transitioning under new ownership to be a leading Canadian provider of innovation technology solutions in Defence, Security and Enterprise Computing. • Initiated an inaugural Marketing and Communications framework designed to broaden customer base, enhance client interaction and brand awareness to create growth, using a series of coordinated client and stakeholder communications campaigns. • Developed the company’s first ever comprehensive capability review and launch of a new corporate promotional material resource in coordination with a significant transition and re-organization of the company. • Enhanced internal communications by launching a semi-annual Town Hall commitment backed by an internal information HR tool to strengthen employee interaction and output. • Guided the company through a corporate review process with strategic communications advice and effective business development plans to re-focus capabilities, generate growth and showcase value. Show less



NATO

• Belgium
• International Affairs
• 700 & Above Employee

• Media Operations Centre - Defence and Security (Policy and Procurement)

  • Aug 2008 - Jun 2015

  NATO Media Operations Centre and Strategic Communications Advisor (A4 – Senior Press Officer (Civilian)) NATO HQ, Brussels - 2008 to 2015 12 communications staff coordinating; Alliance strategic communications, advice to the NATO Secretary General, media relations, brand recognition, policy marketing campaigns and procurement announcements. Stakeholder and media relations lead for promoting NATO procurement at @NCIA, including NATO’s Air Ground Surveillance (Global Hawk) program ($3.5 Billion acquisition – working with Northrop Grumman), NATO Cyber Defence Upgrade (59 Million Euro contract - Finmeccanica), NATO’s Multi-national Smart Defence Program (media and industry relations campaigns (27 Tier One Projects involving 20+ countries) Pro-active leadership handling 2000 + media queries per year, 20+ media and stakeholder engagements prepared for the NATO Secretary General each month, as well as coordinating internal and external communications with 28 Allied nations and the NATO military chain of command on a daily basis (9000+ permanent NATO personnel, with operations in Asia, Africa and Europe involving 55,000+ deployed personnel from 50+ Allied and Partner nations)  Leading, planning and managing 10+ international events each year; NATO Summits, Ministerial meetings, cyber symposiums, industry seminars and policy launches (NATO Summit 2014 - 2000+ media). Hand picked as NATO's communications advisor to the Ukrainian Government.  Initiated, planned and executed 30+ stakeholder and media visits to date, to showcase NATO operations and activities in 20 + countries. Extensive coverage and personal contacts with government officials, as well as hundreds of journalists from; Janes, Aviation Week, Defense News, The Economist, Reuters, CNN, BBC World, Globe and Mail, National Post, Bloomberg, Financial Times and several Defence and Security Publications  Show less



NATO HQ

• NATO Headquarters Brussels

• Public Affairs Advisor to the Chairman of the Military Committee - NATO

  • Jun 2005 - Jul 2008

  Advising the Alliance’s highest ranking General on strategic communications and international media/stakeholder relations – including official diplomatic visits, media engagements and stakeholder outreach to over 35 counties in North America, Europe, Africa, Australia and the Gulf region  Initiated the most pro-active approach to communications for the Chairman’s office in more than 15 years by integrating Strategic Communication advice into all facets of the Chairman’s political/military functions and international relations  Strengthened internal and external strategic communications coordination with 28 Allied nations through their national delegations and their ministries of defence for brand recognition and issue management regarding operations and policy development  Raised the profile of the NATO military Committee and the Chairman by planning and executing 35+ news conferences and stakeholder events in 30+ countries in North America, Europe, Africa and the Gulf. Hired by the NATO Press and Media Section Show less



Canadian Armed Forces | Forces armées canadiennes

• Canada
• Armed Forces
• 700 & Above Employee

• Public Affairs Officer

  • 1981 - 2008

  An extremely rewarding career as a Public Affairs Officer in the Royal Canadian Air Force. Promoting fighter operations, North American Aerospace Defence Command (NORAD), National Defence Policy and Procurement. Promoted several times and retired from the Canadian Forces as a Lieutenant Colonel, specializing in; Media relations Strategic communications Marketing Crisis Communications, and Stakeholder outreach. An extremely rewarding career as a Public Affairs Officer in the Royal Canadian Air Force. Promoting fighter operations, North American Aerospace Defence Command (NORAD), National Defence Policy and Procurement. Promoted several times and retired from the Canadian Forces as a Lieutenant Colonel, specializing in; Media relations Strategic communications Marketing Crisis Communications, and Stakeholder outreach.