Romain BONNAUD
Head of France at Sport Alliance GmbH- Claim this Profile
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Bio
Experience
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Sport Alliance GmbH
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Germany
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Information Technology & Services
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100 - 200 Employee
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Head of France
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Jun 2023 - Present
Hambourg, Allemagne Lead for Business Development & Customer Success team in France + French-speaking countries
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Business Development Manager | France
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2021 - Jun 2023
Sport Alliance GmbH is a technology driver for the Health and Fitness industry, providing SaaS solutions to digitalise all processes in a fitness studio and to engage with customers. Magicline is our cloud-based all-in-one software to make gym management more efficient. www.sportalliance.com
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TerraviewOS
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Spain
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Software Development
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1 - 100 Employee
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Country Manager Spain + France
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2020 - 2021
Madrid, Communauté de Madrid, Espagne TerraviewOS provides a cloud-based platform that combines viticulture knowledge with machine learning and artificial intelligence to produce a self-learning, easy-to-use and intuitive operating system, exclusive for vineyards. With its companion app Vine Click, it assists viticulturists in their decision-making, to better predict harvest yields, future disease/fungi impacts, more smartly manage irrigation and more efficiently manage work at the vineyard. #AgTech #AI #BigData… Show more TerraviewOS provides a cloud-based platform that combines viticulture knowledge with machine learning and artificial intelligence to produce a self-learning, easy-to-use and intuitive operating system, exclusive for vineyards. With its companion app Vine Click, it assists viticulturists in their decision-making, to better predict harvest yields, future disease/fungi impacts, more smartly manage irrigation and more efficiently manage work at the vineyard. #AgTech #AI #BigData #SaasPlatform - Creating the go-to-market strategies FR/SP - Lead generation and Sales operations, omni-channel - Partnerships with resellers, consultants, research institutes and government bodies - Management of 2 Business Developers + Contribution to Product Developments Show less
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International Business Developer
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2018 - Dec 2020
Madrid, Communauté de Madrid, Espagne Initially from Madrid and then from Hamburg, I supported my clients so as to activate new markets and facilitate their sales operations with agility. I coordinated with company teams to develop and close high-profile deals. My passion is driving change, business development and growth in a multicultural environment ! - Go-to-market strategy - Lead generation - Customer acquisition - Partnership - Revenue management
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Lecturer 'Economics of Wine'
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2019 - 2020
From my broad experience into the Wine Industry (Trade, Banking, M&A, Business Consulting) and once my WSET Diploma achieved (Level 4), I designed a full course in wine economics with 14 units dealing for instance with 'Key wine economics issues in a global competitive market', 'Wine tourism', 'New trends in the wine business with digitalisation', etc. In 2020/2021 I lectured this tailor-mode course in several universities and organisations in France and Spain. - Design, prepare, plan… Show more From my broad experience into the Wine Industry (Trade, Banking, M&A, Business Consulting) and once my WSET Diploma achieved (Level 4), I designed a full course in wine economics with 14 units dealing for instance with 'Key wine economics issues in a global competitive market', 'Wine tourism', 'New trends in the wine business with digitalisation', etc. In 2020/2021 I lectured this tailor-mode course in several universities and organisations in France and Spain. - Design, prepare, plan and lead courses for students/professionals - Use of Canvas Learning Management Platform / Instructure - Mentoring - English / Spanish / French language
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Crédit Agricole Alpes Provence
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Banking
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700 & Above Employee
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Chargé d'Affaires, Wine Industry Expert, Agri Division
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2012 - 2018
Aix-En-Provence Area, France - Elaboration and implementation of the Business Plan designed for the Agri Sector - Market reviews, analysis and forecasts concerning the Wine Industry in Provence and Rhône Valley - Marketing and management of sales activities targeted at our customers in the Agri Sector - Project steering and corporate relations with professional groups and organisations in the Wine Trade
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Marketing Consultant
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Jan 2011 - Dec 2012
New Delhi Area, India Services for French and Indian SMEs - market studies, exploratory trip, benchmarking, marketing operations, staff training, wine sourcing, press relations - focused on wine industry and luxury goods sectors.
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Airbus
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France
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Aviation and Aerospace Component Manufacturing
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700 & Above Employee
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Project Manager, Marketing & Communication
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Feb 2012 - Sep 2012
New Delhi Area, India - Digital Marketing: managing the corporate website project - Country Strategy: contributing to market analysis and forecast in the 2012 review - Market Plan: coordinating and contributing to the Indian plan in relation with EC Group - Customer Satisfaction: monitoring the 2012 survey and spreading quality concern in the team
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Crédit Agricole Alpes Provence
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Banking
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700 & Above Employee
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Strategic Marketing Manager
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Mar 2008 - Nov 2010
- Geomarketing: analysis, micro marketing, development of retail stores network - Pricing: follow-up and policy implementation consistent with strategic business orientation - Identifying customer needs analysing feedback (qualitative & quantitative) - Multichannel strategy: development of web 2.0 approach, digital banking - Co-operative bank model: surveys and marketing improvements, fidelity and commitment analysis - Research and development to market private and internet… Show more - Geomarketing: analysis, micro marketing, development of retail stores network - Pricing: follow-up and policy implementation consistent with strategic business orientation - Identifying customer needs analysing feedback (qualitative & quantitative) - Multichannel strategy: development of web 2.0 approach, digital banking - Co-operative bank model: surveys and marketing improvements, fidelity and commitment analysis - Research and development to market private and internet banking services to targeted and users Show less
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MILLÉSIMES
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France
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Beverage Manufacturing
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1 - 100 Employee
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Marketing & Sales Manager
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Dec 2006 - Mar 2008
Provence-Alpes-Cote D’Azur, France - Ultra Premium & Icons Wines Trading in France and in export markets - Responsible for building solid relations with major private key accounts and customers - Launch of a new range "Sélections & Découvertes" - Designed and developed a website to increase sales to connoisseurs of fine wines : www.millesimes.com - Suppliers relationships - Communication : wine dinners, special events
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Business Analyst
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Sep 2002 - Nov 2006
- Market segmentation and buyer behaviour analysis - Developement of sales tools - Action planning sales team to meet targets - Monitoring competitive activities - Managing the migration of Computer Software to support sales operations
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Groupe Caisse des Dépôts
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France
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Government Administration
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700 & Above Employee
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Trainee
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Jun 2001 - Dec 2001
Paris Area, France Customer Satisfaction
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LCL
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France
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Banking
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700 & Above Employee
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Trainee
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Jun 2000 - Dec 2000
Paris Area, France Direct Marketing
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Air France
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France
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Airlines and Aviation
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700 & Above Employee
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Trainee
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Jun 1999 - Sep 1999
Paris Area, France Marketing / Communication
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Education
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NEOMA Business School
Sup de Co Reims, Business, Management, Marketing, and Related Support Services -
Lycée Ampère, Lyon
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Wine & Spirit Education Trust
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Wine & Spirit Education Trust