Stephanie Toma

Paid Media at Copywriters Chile
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Contact Information
us****@****om
(386) 825-5501
Location
Chile, CL
Languages
  • Inglés Professional working proficiency
  • Español Native or bilingual proficiency

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5.0

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Dominique Dussaubat Garretón

Stephie es una profesional muy responsable, proactiva y creativa. También se destaca por la organización/planificación y cumplimiento de timing. Fue muy agradable haber trabajado juntas, formamos un gran team en Orionx!

Juan Pablo Fuenzalida Hadweh

Tuve el placer de trabajar con Stephanie, y puedo dar fé de sus capacidades profesionales y humanas. Una excelente persona, con capacidad de adaptarse y colaborar en diversas áreas y tareas, realmente un aporte para cualquier equipo.

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Credentials

  • EF Set
    EF Standard English Test (EF SET)
    Jul, 2020
    - Nov, 2024
  • Aprende a gestionar redes sociales: Estrategia y comunicación
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Fundamentos de la gestión de proyectos: Liderazgo
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Marketing online: Creación de un plan integral
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Photoshop CC: Retoque de joyería
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Retoque y restauración fotográfica digital
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Comunicadora Digital
    Universidad del Pacífico (CL)
    Oct, 2016
    - Nov, 2024
  • Ads Display Certification
    Google
    Jun, 2020
    - Nov, 2024
  • Publicidad en Dispay de Google Ads
    Google
    Jun, 2020
    - Nov, 2024

Experience

    • Chile
    • Advertising Services
    • 1 - 100 Employee
    • Paid Media
      • Aug 2022 - Present

      Planificación, gestión y optimización de campañas de publicidad digital y estrategias de growth hacking. Orientación al cumplimiento de objetivos y KPIs de clientes a través de campañas de Performance. Manejo de inversión en Meta, Google Ads, LinkedIn Ads, Waze Ads entre otras plataformas de pago. Seguimiento de reportería y KPIS: semanal y mensualmente Planificación, gestión y optimización de campañas de publicidad digital y estrategias de growth hacking. Orientación al cumplimiento de objetivos y KPIs de clientes a través de campañas de Performance. Manejo de inversión en Meta, Google Ads, LinkedIn Ads, Waze Ads entre otras plataformas de pago. Seguimiento de reportería y KPIS: semanal y mensualmente

    • Chile
    • Advertising Services
    • 1 - 100 Employee
    • Community Manager
      • Jun 2022 - Present

    • Chile
    • Medical Practices
    • 1 - 100 Employee
    • Social Media Manager
      • Nov 2020 - Apr 2023

      - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns

    • Chile
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Photographer
      • Jun 2017 - Nov 2022

      Responsible for photographing events held by the production company. Responsible for photographing events held by the production company.

    • Chile
    • Investment Management
    • 1 - 100 Employee
    • Social Media Manager
      • Jul 2021 - Jun 2022

      - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy and publication calendar - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Publish content in RRSS - E-Mail creation in Active Campaign - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy and publication calendar - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Publish content in RRSS - E-Mail creation in Active Campaign

    • Chile
    • Construction
    • 1 - 100 Employee
    • Social Media Manager
      • Dec 2021 - Apr 2022

      - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns

    • Chile
    • E-Learning Providers
    • Digital Marketing-Manager
      • Mar 2021 - Jan 2022

      - Creation of social media plan (for FB and IG) - Strategy generation, publication schedule - Work monitoring in RRSS - Viralization of content in RRSS - Benchmark Competition in RR.SS - Publish content in RRSS - Web Design (Wordpress), RRSS pieces, ebooks - Control digital projects - SAC in RRSS - Creation of social media plan (for FB and IG) - Strategy generation, publication schedule - Work monitoring in RRSS - Viralization of content in RRSS - Benchmark Competition in RR.SS - Publish content in RRSS - Web Design (Wordpress), RRSS pieces, ebooks - Control digital projects - SAC in RRSS

  • SoStudio
    • Santiago, Chile
    • Community Manager
      • Aug 2020 - Aug 2021

      -Monitoring of KPI's. -Preparation of analysis and reports of social media. -Increase of engagement and brand positioning. -Creation and programming of content grids. -Administration of Social Media(SAC, publications, stories, responses to comments) -Activity analysis of the main competitors of the brand. -Monitoring of KPI's. -Preparation of analysis and reports of social media. -Increase of engagement and brand positioning. -Creation and programming of content grids. -Administration of Social Media(SAC, publications, stories, responses to comments) -Activity analysis of the main competitors of the brand.

    • Chile
    • Construction
    • 1 - 100 Employee
    • Social Media Manager
      • Nov 2020 - Jul 2021

      - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns - Creation of social media plan and Fb Ads campaigns (for FB and IG) - Generation of strategy, publication calendar to be executed by the CM - Monitoring of work in RRSS - Viralization of content in RRSS - Administration of campaigns and budget in FB Ads (for FB and IG) - Benchmark Competition in RR.SS - Create and manage Product catalogs in RRSS - Publish content in RRSS - Design graphic pieces for Website, RRSS and Campaigns

    • Chile
    • Advertising Services
    • 1 - 100 Employee
    • Community Manager
      • Jan 2020 - Mar 2020

      -Armed the RRSS analysis protocol for the CMs. -Monitoring of KPI's. -Preparation of analysis and reports of social networks. -Increase of engagement and brand positioning. -Creation and programming of content grids. -Administration of Social Networks (SAC, publications, stories, responses to comments) -Activity analysis of the main competitors of the brand. -Brand in charge: Casa Royal, Espíritu de Chile and Buffet Express. -Armed the RRSS analysis protocol for the CMs. -Monitoring of KPI's. -Preparation of analysis and reports of social networks. -Increase of engagement and brand positioning. -Creation and programming of content grids. -Administration of Social Networks (SAC, publications, stories, responses to comments) -Activity analysis of the main competitors of the brand. -Brand in charge: Casa Royal, Espíritu de Chile and Buffet Express.

    • Chile
    • Advertising Services
    • 1 - 100 Employee
    • Brand Leader
      • Sep 2018 - Dec 2019

      -Coordination with Media agencies for digital campaigns and mass media. -Organization of teams. -Contact with clients. -Monitoring of KPI's. -Increase of engagement and brand positioning. -Creation and programming of content grids. -Preparation of analysis and reports of social networks. -Administration of Social Networks (SAC, publications, stories, responses to comments) -Analysis of the activity of the main competitors of the brand. -Brands in charge: Cerveza Austral, Pepsi, Gatorade, Sprim, Cannes, Felinnes, Nestlé Pure Life, Cerámicas Cordillera and Clínica Témpora. Show less

    • Chile
    • Business Consulting and Services
    • 1 - 100 Employee
    • Video Editor
      • Aug 2017 - Apr 2018

      -Coordination and management of the studio team for the programs Portavoz Noticias, R-bricks and TIM WWE. -Video editor for the program Delfín del Mundo of TVN and Portavoz Noticias. -In charge of making content for social networks of CHV, CNN. -Coordination and management of the studio team for the programs Portavoz Noticias, R-bricks and TIM WWE. -Video editor for the program Delfín del Mundo of TVN and Portavoz Noticias. -In charge of making content for social networks of CHV, CNN.

    • Chile
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Video Editor
      • Feb 2016 - Apr 2018

      -Development and management of audiovisual projects for the digital mass media area (CHV, CNN and T13) -In charge of making capsules for RRSS of T13. -Internal news editor for AES Gener. -Development and management of audiovisual projects for the digital mass media area (CHV, CNN and T13) -In charge of making capsules for RRSS of T13. -Internal news editor for AES Gener.

    • Entrenadora de Nado Sincronizado
      • Mar 2011 - Feb 2017

      Responsible for teaching Synchronized Swimming to girls between 5 and 23 years old. Responsible for teaching Synchronized Swimming to girls between 5 and 23 years old.

Education

  • Universidad del Pacífico (CL)
    Comunicadora Digital y Multimedia, Comunicación digital y contenidos multimedia
    2012 - 2016

Community

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