James Brookes-Avey, MBA

Enrollment Services Team Lead, Online (Social Media Certified and PRIDE Honoree) at Carrington Colleges Group, Inc.
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(386) 825-5501
Location
US

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Sandra Jovanovic, MBA

It is my pleasure to write a recommendation on behalf of James Brookes-Avey. During my tenure with Carrington Colleges Group, James played a pivotal role in the evolution of social media within the organization. Facebook and LinkedIn planning and strategy were two focal areas that James directly impacted in his role. James has an innate willingness to learn, a tremendous work ethic, and a hunger and passion for success. James is committed to the higher education industry and continuously striving to identify and provide solutions to trends. He strives to become knowledgeable in a variety of topics through research, proposals, and integration.

Annie Volk Peiffer

James is the most valuable asset any team will have. James works until he produces the best outcomes. As a result, he is able to help any department grow. Any company that hires James will want to work to keep him.

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Experience

    • Higher Education
    • 500 - 600 Employee
    • Enrollment Services Team Lead, Online (Social Media Certified and PRIDE Honoree)
      • Jul 2011 - Present

      • Promoted to Enrollment Services Support Rep, Level II Team Lead • Promoted to Senior Online Enrollment Services Representative • Promoted to Assistant Director, Enrollment Services (dual role Inbound and Online w/ 15 direct reports) • Promoted to Executive Enrollment Services Representative • Promoted to Enrollment Services Team Lead, reporting to Director of Enrollment for Online and responsible in assisting in rapid growth of Online Campus • Recognized by Daniel Hamburger, DeVry President & CEO for leadership • Recognized by Rob Paul, Carrington President for creative contributions made to company’s social media presence • Recognized by Melissa Esbenshade, Carrington, VP of Marketing for Web appointment concept • Recognized by Mitch Charles, VP Student Services for Remote Online Team • Served on extended leadership team as backup for Contact Center management, opening and closing with keyholder responsibilities, and preparing Daily Report of Contact Center’s metrics • Served on design team to create and launch new portal. Result: appointment setting errors cut by 50% • Served as Social Media Specialist and national Facebook brand page co-administrator responsible for new content creation. Result: average monthly engagement figures increased six-fold and positive sentiment hit 90% • Served as Community Manager for LinkedIn Groups. Result: 200%+ membership growth • Provided inspirational leadership • Supervised and trained social media interns • Mentored and coached new Online ESRs - created job aids and new training materials • Designed and delivered "Know Your Programs" training segments • Coordinated program information and class scheduling with Regional Directors and 18 campuses • STAR (Employee of the Month) Award • LinkedIn Champion Award - (Marketing & Career Services Departments) • SOAR Award - (bestowed by Carrington College's Home Office) • Ron Taylor Award • PRIDE Award - DeVry’s Education Group's Highest Accolade Show less

    • Board of Directors and Financial Advisor
      • Aug 2014 - Present

      Served on Board of Directors and financial advisor for BrightGuest. BrightGuest is a SaaS platform that enables nonprofits to grow giving and supporter engagement through personalized microsites and text messaging. Served on Board of Directors and financial advisor for BrightGuest. BrightGuest is a SaaS platform that enables nonprofits to grow giving and supporter engagement through personalized microsites and text messaging.

  • DeVry University Online
    • Phoenix, Arizona
    • Certified Admissions Advisor
      • Oct 2010 - Jul 2011

      Top performing Certified Admissions Advisor at DeVry University Online’s Phoenix Campus – leading Region 3909 in total applications and registrations for Summer A 2011 session. Handpicked by Senior Dir Undergrad Enrollment Mgmt, Rick Einstein for Employee Engagement Committee, and recognized for marketing strategy contributions. Recognized by Asst Dir of Admissions, David Wehr and Dir of Admissions Hamsa Wilson for outstanding work ethic, job performance, contributions to process improvement, leadership and team building. • identified urgent need for “How-to Guide” to teach new hires back-end procedures for new student registration, wrote & delivered guide to mgmt for process improvement • Coached recent hires on successful interviewing techniques by Y-connecting • Built team morale by helping plan special events, birthday recognitions, mascot, etc. Transferred to Carrington College to help launch Contact Center. Show less

    • Admissions Representative
      • 2010 - 2010

      Member of elite graduate team at EDMC’s Argosy University Online colleges of Business and Psychology Masters and Doctoral level online degree programs. Responsibilities include identifying top prospective students nationwide via inbound and outbound phone interviews, marketing programs to student applicants, maintaining subject matter expertise of various degree programs offered (i.e., curriculum, admission requirements, doctoral candidate residencies and dissertation processes, career paths, employment statistics, average starting salaries, Title IV financial aid issues, etc.), improving work team’s processes, identifying new revenue opportunities, and team building activities. Show less

  • Gila Monster Ventures
    • Phoenix, Arizona
    • Business Development, Marketing & Financial Specialist
      • 2004 - 2009

      Provided professional services to a variety of Arizona-based high tech startups and their C-Level officers. These included: management training (Entrendre Studios), executive recruitment (Octopi LLC), financial modeling and investor fundraising (CoffeeCo), business plan development (Revolver Games), identifying strategic joint venture and product distribution channels (CopperKey), business valuations, competitor analysis, patent searches, developing online media campaigns, etc. Provided professional services to a variety of Arizona-based high tech startups and their C-Level officers. These included: management training (Entrendre Studios), executive recruitment (Octopi LLC), financial modeling and investor fundraising (CoffeeCo), business plan development (Revolver Games), identifying strategic joint venture and product distribution channels (CopperKey), business valuations, competitor analysis, patent searches, developing online media campaigns, etc.

    • CEO & Management Consultant
      • 2001 - 2004

      Provided management consulting and turnaround expertise to a large publicly-traded business software firm. Advised CEO during its turnaround phase on financial strategy, competitive advantage, market opportunity and cash flow, identified M&A targets, prepared press releases, etc. Worked in strictest confidence with the entire senior management team (CEO, CFO and CMO) during the company’s bankruptcy reorganization. Provided management consulting and turnaround expertise to a large publicly-traded business software firm. Advised CEO during its turnaround phase on financial strategy, competitive advantage, market opportunity and cash flow, identified M&A targets, prepared press releases, etc. Worked in strictest confidence with the entire senior management team (CEO, CFO and CMO) during the company’s bankruptcy reorganization.

    • Freelance Equity Analyst, Contributing Editor & Chief investment Officer
      • 1995 - 2001

      Researched and wrote scores of investment strategy articles for a variety of national publications, profiling the highest growth firms within such industries as: for-profit education, semiconductor, medical device & testing lab services, clean energy / alternative fuels, superconductors, biotechnology, nanotechnology, business software, discrete electronic components, food safety, defense, discount airlines, trucking, railroads, restaurant and specialty retailers, etc. Phone interviewed top executives at all firms profiled. Concurrently served as Portfolio Manager of discretionary accounts of affluent individuals through small registered investment advisory, wrote company blog, purchased radio and online displays ads. Show less

    • Founder, Chief Financial Officer & Chief Marketing Officer
      • 1990 - 1995

      Created dozens of award-winning line of student humor-wear products. Supervised team of 14 sales reps. Responsible for all new product designs, media planning, advertising purchases, banking relations, local community relations and publicity events. Built distribution channel from single local retailer to platform of 140 independent retailers nationwide. Created dozens of award-winning line of student humor-wear products. Supervised team of 14 sales reps. Responsible for all new product designs, media planning, advertising purchases, banking relations, local community relations and publicity events. Built distribution channel from single local retailer to platform of 140 independent retailers nationwide.

Education

  • Keller Graduate School of Management of DeVry University
    Master of Business Administration (MBA), dual concentration (Marketing & Finance), with Distinction
    2012 - 2015
  • Arizona State University
    Bachelor of Science (B.S.), Engineering, Business & Prelaw

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