Roger Westerlund

Owner at WEB Express AB
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Contact Information
us****@****om
(386) 825-5501
Location
Stockholm, Stockholms Län, Schweden, SE

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Credentials

  • Facebook Certified Digital Marketing Associate
    Meta

Experience

    • Sweden
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Owner
      • Jan. 2020 - –Heute

    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Channel Executive Nordics
      • Sept. 2015 - Jan. 2020

      Nordic Channel Executive responsible for growing our business in all our available channels: OEM Partners, Device Resellers and IT Distributors. Driving Microsoft Intelligent Edge and Intelligent Cloud story, enabling people to consume our cloud with the help of modern devices from all over the ecosystem.Account Executive for our large Strategic Device Resellers in the Nordics. Driving our modern workplace strategy and helping them sell more devices and solutionsHelp our customers to transition from offering on-prem software to modern cloud-based solutions Successfully launched several XaaS (Device, Software and Workplace as a service) project Deep engagement with key device manufactures. Ranging from IoT, Wearables, High-End Gaming and Premium laptops.

    • Surface Category & Brand Lead Sweden
      • Juni 2013 - Sept. 2015

      Launching Microsoft own 1st party device Surface.Budget responsibility, Marketing & PR plans, financial- & production forecasting, internal & external sales training and product evangelism, product management. Support sales team in the daily business. Customer relationships.

    • Sales Excellence Lead Sweden
      • Okt. 2012 - Juni 2013

      Member of the leadership team. Analyzing and maximizing the sales. Setting a “Rhythm-of-Business”; Business reviews, budgeting and financial forecasting. Optimizing sales execution. Monitoring daily performance and a being bridge between operations and finance.

    • Sales Manager Sweden
      • Nov. 2010 - Okt. 2012

      Sales Manager for the Retail Sales & Marketing team. Managed a team of Account Managers. P&L responsibility. Driving our consumer business in all our channels. We never missed an annual target and improved our customer satisfaction score significantly during my time.

    • Computer Games
    • 1 - 100 Employee
    • Chairman of the board
      • Mai 2012 - Juni 2013

    • Board Member
      • Juni 2008 - Mai 2012

      MDTS is the trade association for publishers and distributors of interactive entertainment. The board consists of people from the membership companies. Johan Mannerhill is the chairman of the board and Maria Tjärnlund is the managing director. MDTS works with information, statistics, government contact and international cooperation. The mission included the official chart of best selling games and promoting the Pan-European age rating system PEGI. The value of the Swedish market was 3 billion SEK in 2008 and more than 7.7 million games were sold. Members of MDTS: 505 Games, Activision Blizzard, Bergsala, Electronic Arts, Game Outlet Europe, Koch Media Konami, Microsoft, Namco Bandai Partners, Nordic Game Supply, Nordic Softsales, Nordisk Film Distribution, Pan Vision, Ubisoft, Warner Bros and Wendros.

    • Sweden
    • Computer Games
    • 1 - 100 Employee
    • Sales Director
      • Okt. 2008 - Nov. 2010

    • Country Manager Sweden
      • Jan. 2007 - Okt. 2008

    • Nordic Channel Marketing Manager
      • 2006 - 2007

    • Product Manager
      • Okt. 2004 - Okt. 2006

      PAN Vision is one of the major home entertainment companies in the Nordic and Baltic region, a publisher and distributor of games as well as a distributor of hardware devices. The company has a market leading position of game products, as partner to all major publishers, varying from full exclusivity to selected retailers. The company’s digital publishing and distribution offers entertainment for the global market. PAN Vision’s business focus lies within• Games Publishing• Games and 3rd Party game Distribution• HW 3rd Party Distribution PAN Vision, with about 75 employees, has offices in all of the Nordic and Baltic countries and is headquartered in Stockholm, Sweden. PAN Vision has two warehouses, located in Borås and Turku, that supply over 5000 storefronts in the region. Since 2001 PAN Vision is fully owned by the Swedish Co-operative Union (KF). KF is a major household retailing player in the Nordic market, with above 10 000 employees, a turnover close to €4 billion and over 760 stores in Sweden, with whom PAN Vision cooperates closely.

    • Sweden
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Partner & Sales Manager
      • Jan. 1998 - Okt. 2004

    • Sales Manager
      • Jan. 1995 - Jan. 1997

    • Key Account Manager
      • 1993 - 1996

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