Experience

Ascendant Group

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Sr. Lead Designer

  • Sep 2014 - Present



Self Employed

• Tampa/St. Petersburg, Florida Area

• Freelance Designer

  • 2011 - Present

  Strategic web design with an emphasis on user experience. Strategic web design with an emphasis on user experience.



Turnkey Merchandise Programs

• United States
• Marketing Services
• 1 - 100 Employee

• Marketing Specialist / Graphic Designer

  • Aug 2010 - Feb 2011

  Worked closely with Merchandise Coordinators to formulate marketing campaigns for various product line ups. Executed said campaigns through various media channels including Print, Email, Social Media, PPC, and Affiliate markets. Google Analytics was used to gauge the success of each campaign and aided in our decision for the next course of action. Worked closely with Campbell's Soup Company to create their 2010 Holiday Collection. Was responsible for all graphic treatments of the 2010 Collection. Solely responsible for having conceived and designed the iconic 2011 Campbell Kids Calendar. Worked with our in-house Merchandise Coordinators to meet unforgiving production deadlines. Created mock-up product for Campbell's 2011 product line. Clients Campbell's Soup Company Kellogg Two Men & A Truck Pop-Tarts World Pure Michigan Campaign Show less



Atomic Enterprises

• Creative / Marketing

  • 2009 - 2010

  Redesigned the entire Atomic brand. Created a new logo, print materials, and website. Managed the IT department to ensure greater website functionality. Formulated an organizational structure for the current website to improve navigation through their 90,000+ product catalog. Processed data from Google Analytics to formulate various marketing strategies. Executed these strategies through various media outlets including print, PPC, and online video. These efforts generated a 100% increase in traffic to the website, which double conversations. Show less



Naneu Enterprises

• Graphic Designer

  • 2006 - 2009

  Redesigned Naneu’s look in regards to print and web. Worked closely with marketing, photographers, and international markets to produce effective, eye catching and cost efficient print materials. Produced print ads that raised awareness of the Naneu brand and its presence in the camera bag market. Additionally, I was involved in creating graphics, illustrations, and patterns that where implemented onto various camera packs; one of which went on to win Shutterbug’s Best of Show PMA 2008 award. Show less



Freelance

• Graphic Designer

  • 2005 - 2009

  Worked closely with web developers to construct design templates that were later turned into functional websites. Produced ads for companies that where published in various media outlets. Aided in the redesign process for a major law firm based out of the Midwest. Worked closely with web developers to construct design templates that were later turned into functional websites. Produced ads for companies that where published in various media outlets. Aided in the redesign process for a major law firm based out of the Midwest.



Revolution Concepts

• Co-Owner / Designer

  • 2004 - 2006

  Co-created Revolution Concepts, a silk screen business specializing in T-shirt apparel geared toward the action sports market. Aided in the design and production of soft goods as well as designed and maintained the website. Co-created Revolution Concepts, a silk screen business specializing in T-shirt apparel geared toward the action sports market. Aided in the design and production of soft goods as well as designed and maintained the website.