Parsia Palar
Director, Programmatic at CMI Media Group- Claim this Profile
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Topline Score
Bio
David Shapiro
Parsia has a deep understanding of the online advertising ecosystem, including supply and demand, desktop, mobile and CTV, and video and display. He also has strong relationships throughout the industry. He focuses on ensuring that campaigns are successful, that our partners are happy and that the company achieves its target margin. Most importantly, it is a pleasure to work with Parsia.
Blair Salisbury
I have always been impressed with Parsia's follow-up and efforts to accomodate our companies needs
David Shapiro
Parsia has a deep understanding of the online advertising ecosystem, including supply and demand, desktop, mobile and CTV, and video and display. He also has strong relationships throughout the industry. He focuses on ensuring that campaigns are successful, that our partners are happy and that the company achieves its target margin. Most importantly, it is a pleasure to work with Parsia.
Blair Salisbury
I have always been impressed with Parsia's follow-up and efforts to accomodate our companies needs
David Shapiro
Parsia has a deep understanding of the online advertising ecosystem, including supply and demand, desktop, mobile and CTV, and video and display. He also has strong relationships throughout the industry. He focuses on ensuring that campaigns are successful, that our partners are happy and that the company achieves its target margin. Most importantly, it is a pleasure to work with Parsia.
Blair Salisbury
I have always been impressed with Parsia's follow-up and efforts to accomodate our companies needs
David Shapiro
Parsia has a deep understanding of the online advertising ecosystem, including supply and demand, desktop, mobile and CTV, and video and display. He also has strong relationships throughout the industry. He focuses on ensuring that campaigns are successful, that our partners are happy and that the company achieves its target margin. Most importantly, it is a pleasure to work with Parsia.
Blair Salisbury
I have always been impressed with Parsia's follow-up and efforts to accomodate our companies needs
Credentials
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Trading Academy Certified – Connected TV
The Trade DeskApr, 2019- Nov, 2024 -
Edge Academy Certified: Marketing Foundations
The Trade DeskJan, 2018- Nov, 2024 -
Trading Academy Certified - Professional
The Trade Desk, Inc.Jan, 2018- Nov, 2024 -
Trading Academy Certified – Practitioner
The Trade Desk, Inc.Jan, 2018- Nov, 2024 -
Trading Academy Certified – Specialist
The Trade Desk, Inc.Jan, 2018- Nov, 2024 -
Trading Academy Certified – Strategist
The Trade Desk, Inc.Jan, 2018- Nov, 2024
Experience
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CMI Media Group
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United States
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Advertising Services
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700 & Above Employee
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Director, Programmatic
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Sep 2022 - Present
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loanDepot
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United States
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Financial Services
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700 & Above Employee
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Director, Digital Marketing
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Jun 2021 - Aug 2022
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ForwardPMX
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United States
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Advertising Services
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1 - 100 Employee
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Associate Director, Paid Media
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Jun 2019 - Jun 2021
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Propel Media
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United States
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Advertising Services
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1 - 100 Employee
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Manager, Programmatic Video & Display
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Nov 2016 - May 2019
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Sizmek (formerly Rocket Fuel)
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United States
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1 - 100 Employee
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Senior Account Manager
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Nov 2014 - Sep 2016
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UM
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United States
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Advertising Services
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1 - 100 Employee
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Senior Account Manager
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Nov 2013 - Nov 2014
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AT&T AdWorks
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Greater Los Angeles Area
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Senior Mobile & Online Account Manager
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May 2013 - Nov 2013
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Conversant
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United States
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Technology, Information and Internet
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200 - 300 Employee
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Account & Operations Manager
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Mar 2011 - May 2013
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Founder
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Jun 2008 - Mar 2011
Insight Dining works with restaurants to raise their sales by helping them increase their customer loyalty and repeat business. We do this by providing restaurants with a unique customer feedback model and personalized online marketing tools that entice their customers to return more frequently and helps restaurants track and analyze their customers’ experiences. Insight Dining works with restaurants to raise their sales by helping them increase their customer loyalty and repeat business. We do this by providing restaurants with a unique customer feedback model and personalized online marketing tools that entice their customers to return more frequently and helps restaurants track and analyze their customers’ experiences.
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Co-founder
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Feb 2008 - Mar 2010
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Special Projects, Assistant to the President
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May 2006 - Oct 2008
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Business Development
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Oct 2002 - May 2006
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Education
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University of Southern California - Marshall School of Business
Bachelor of Science - BS, Business Administration / Entrepreneurship