David Larson
Territory Sales Manager at Western Builders Supplies Inc - Big Timber Fasteners- Claim this Profile
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English Native or bilingual proficiency
Topline Score
Bio
Credentials
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Safety Specialist - Tool Specialist - Hilti Authorized PAT Instructor
-Mar, 2013- Nov, 2024 -
CDL Class A License
-Oct, 2000- Nov, 2024
Experience
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Big Timber Fasteners
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United States
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Wholesale Building Materials
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1 - 100 Employee
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Territory Sales Manager
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2021 - Present
Accountable for conducting Territory Sales activities across the greater Minnesota, North Dakota, and South Dakota region. Accountable for conducting Territory Sales activities across the greater Minnesota, North Dakota, and South Dakota region.
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Regional Sales Representative
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2018 - 2021
Pursued new business development opportunities and grew existing accounts within a specified geographic area for both national and regional accounts. Responsibilities included store-level selling, distribution and space management, development and execution of ads, promotions, pricing, retail displays, and territory planning. Managed relationships with decision makers. Key Highlights• Oversaw the largest school district in South Dakota (milk program).• Led account planning process including annual marketing calendar and sales execution framework.
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Acme Tools
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United States
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Retail
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100 - 200 Employee
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Regional Territory Manager
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2013 - 2018
Managed territory in North Dakota to include 18 accounts with sellers of tools, supplies, and heavy equipment in the oil and construction industry. Developed and maintained business relationships to drive B2B sales. Forecasted and tracked monthly and quarterly sales to monitor against targets. Key Highlights• Consistently exceeded sales quota, achieving Million Dollar Club status and delivering $1M or more in annual sales multiple years; achieved $1.8M in 2017.• Aligned products with client needs and leveraged pricing, buying, and logistics coordination and product growth forecasts to strengthen Acme’s competitiveness.• Cultivated client loyalty and ensured repeat business by serving as first point of contact for customers and technical subject matter expert on Acme products.
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Old Home Foods Inc
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United States
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Food and Beverage Manufacturing
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1 - 100 Employee
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Key Account Representative
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2006 - 2013
Managed relationship with #1 distributor in consumer product good marketing, Supervalu. Maintained accounts with seven retail chains throughout the region. Participated in business development efforts. Leveraged buyer calling campaigns to introduce new items.Key Highlights• Engaged in consultative selling techniques to overcome objectives, increase shelf space, and strengthen relationships, remaining competitive while driving outside/B2B sales. • Served as Category Manager on special project with Target; developed regional plan-o-gram for culture section in 100+ stores in Minnesota and Wisconsin.
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Business Development Manager
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2003 - 2006
Served in key business development role, opening up new territory in Wisconsin, Eastern North Dakota, Eastern South Dakota, and Iowa. Traveled five days per week, introducing new products to the market and building relationships with sales representatives, buyers, and retailers. Key Highlights• Delivered sales presentations and proposals via onsite consulting and negotiated contracts to demonstrate benefit of customized solutions.• Maintained shelf space and merchandising by addressing customer concerns about corporate changes and resolving issues. Developed and implemented plans to preserve space.
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Sales Support Supervisor
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1999 - 2003
Supervised 35 staff delivering products to retail stores, with oversight of training warehousing, union relations, inventory control, product positioning, and fleet management operations. Ensured availability of product stock for full line of in-store distribution. Managed distributor budgets and coordinated logistics. Key Highlights• Achieved $8.2M in revenue and sourced new business, leveraging consultative sales techniques and supplemental pricing to meet the needs of clients and prospects.• Managed launch process and integrated new partners. Developed roadmaps to monitor issues and targets related to onboarding, cross-functional coordination, and product introduction.
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Kraft Heinz
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United States
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Food and Beverage Services
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700 & Above Employee
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Sales Representative – Frozen Pizza Division
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1991 - 1999
Serviced 50+ account in Twin Cities area. Built positive relationships with Store and Frozen Food Managers and fielded client inquiries on product offerings. Created tailored sales presentations with impactful research to drive sales.Key Highlights• Received sales increase awards for delivering $1.1.M in annual sales and improving coverage and brand awareness.• Developed creative initiatives such as advertising set-ups and re-sets to generate revenue. Serviced 50+ account in Twin Cities area. Built positive relationships with Store and Frozen Food Managers and fielded client inquiries on product offerings. Created tailored sales presentations with impactful research to drive sales.Key Highlights• Received sales increase awards for delivering $1.1.M in annual sales and improving coverage and brand awareness.• Developed creative initiatives such as advertising set-ups and re-sets to generate revenue.
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Education
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North Hennepin Community College
Associate of Arts - AA
Community
