Santiago Erice
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Bio
Experience
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Gesundheit von Morgen
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Germany
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Health and Human Services
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1 - 100 Employee
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Vertrieb
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Dec 2021 - Present
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Venture Basecamp GmbH
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Germany
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Technology, Information and Internet
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1 - 100 Employee
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Venture Builder
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Nov 2020 - Present
Munich, Bavaria, Germany Innovation and usability expert for digital solutions for the 55+ generation with many years of experience in managing extensive and complex projects and process optimization measures for this target group.
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LIBIFY® Technologies GmbH
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Germany
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Hospitals and Health Care
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1 - 100 Employee
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Chief Sales and Marketing Officer
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Mar 2013 - Oct 2020
Munich, Bavaria, Germany In my most recent role, I am providing distinctive mobile emergency systems and improving marketing strategies by introducing subscriptions based model. I am improving customer subscription by building six inbound and outbound sales call centres with an average of 50 active agents. Also engaging in leading client relationships across 15 countries, as well as steering a team of 23 members. • Positioned company as a market leader in terms of monthly growth by generating online leads and… Show more In my most recent role, I am providing distinctive mobile emergency systems and improving marketing strategies by introducing subscriptions based model. I am improving customer subscription by building six inbound and outbound sales call centres with an average of 50 active agents. Also engaging in leading client relationships across 15 countries, as well as steering a team of 23 members. • Positioned company as a market leader in terms of monthly growth by generating online leads and automated sales processes. • Created and automated CRM to improve conversion rate from 15% - 35%. • Convinced VCs, institutional investors, and strategic investors in three financing rounds for raising €10M. • Enhanced customer base by 10% monthly over 22 months. • Boosted revenue from €0.2M to €4.5M within three years. • Led 120+ pitches and 6 due diligence in six years. • Increased sales channels from one OEM customer to 400 healthcare organisations and grew sales by +70%. www.libify.com Show less
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Telefónica
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Spain
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Telecommunications
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700 & Above Employee
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Head of Strategic Marketing
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Feb 2011 - Mar 2013
Munich, Bavaria, Germany In this role, I am devising and implementing wholesale and Partner management strategies. I developed niche segments from scratch mobile proposals for niche segments (ethnic MVNO, connected devices) German wholesale strategy, MVNO, new mobile propositions, Service Provider, mobile retail channel. • Promoted from Senior Product Manager to Head of Strategic Marketing. • Devised three-year mobile service growth plan by 35% through value increase and diversification. • Introduced content… Show more In this role, I am devising and implementing wholesale and Partner management strategies. I developed niche segments from scratch mobile proposals for niche segments (ethnic MVNO, connected devices) German wholesale strategy, MVNO, new mobile propositions, Service Provider, mobile retail channel. • Promoted from Senior Product Manager to Head of Strategic Marketing. • Devised three-year mobile service growth plan by 35% through value increase and diversification. • Introduced content delivery through SMS, resulted in generating revenues of €190M a year. • Created and marketed first interoperable micropayment scheme between Deutsche Telekom, Vodafone and Telefonica. Show less
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Econo Heat S.L.
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Consumer Goods
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1 - 100 Employee
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Managing Director
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Sep 2009 - Feb 2011
Tarifa, Andalusia, Spain
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Senior Mobile Executive Consultant
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Jan 2009 - Sep 2009
Tarifa, Andalusia, Spain Create innovative mobile strategies to help media companies and brands include the mobile into their Marketing Mix. Results-driven with extensive experience managing business development, product development and Marketing that garner significant increase in sales.
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Buongiorno
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Italy
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Telecommunications
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100 - 200 Employee
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Global Head of Mobile Value Added Services
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Jan 2007 - Jan 2009
Milan, Lombardy, Italy Responsible for the global acquisition strategy focused on online and mobile Internet. Business development with main handset manufacturers. Coordinating and aligning 17 countries. Leading and empowering a team of 5 and successfully managing project teams of up to 15 people. Business Development Director. iTouch Movilisto (acquired by Buongiorno) Responsible for definition and implementation of mobile Internet Strategy. Creating in three months the nº1 off portal site, profitable and being… Show more Responsible for the global acquisition strategy focused on online and mobile Internet. Business development with main handset manufacturers. Coordinating and aligning 17 countries. Leading and empowering a team of 5 and successfully managing project teams of up to 15 people. Business Development Director. iTouch Movilisto (acquired by Buongiorno) Responsible for definition and implementation of mobile Internet Strategy. Creating in three months the nº1 off portal site, profitable and being the main advertiser on Google Mobile Europe. Show less
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Telefónica
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Spain
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Telecommunications
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700 & Above Employee
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Product Manager Premium Services
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Oct 2001 - Jan 2007
Madrid, Community of Madrid, Spain Product Manager Premium Services. Managing the content delivery through SMS, creating a service that generates 190 mio.€ a year. Head of M-commerce Simpay. Responsible for creating and marketing the first interoperable micropayment scheme. Head of Multiacces Portal: Coordination of the strategically most important project of Telefonica Moviles, the Multi-access Portal. The focus is on delivering mobile valuable Internet services and to successfully develop the market with high-demand… Show more Product Manager Premium Services. Managing the content delivery through SMS, creating a service that generates 190 mio.€ a year. Head of M-commerce Simpay. Responsible for creating and marketing the first interoperable micropayment scheme. Head of Multiacces Portal: Coordination of the strategically most important project of Telefonica Moviles, the Multi-access Portal. The focus is on delivering mobile valuable Internet services and to successfully develop the market with high-demand customer content. Show less
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CEO
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Jan 2000 - Jan 2001
Paris, Ile-de-France, France The Mission: create the personal concierge services for the mobile European professional. Based in six major EU cities.
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Sales Director
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May 1997 - Dec 1999
Vienna, Austria
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Education
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Universidad Pontificia Comillas
BA, ICADE E-4