Experience

Octane AI

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Accounts and Partnerships Lead

  • Jul 2023 - Present

  As the Accounts and Partnerships Lead at Octane AI, I drive strategic initiatives focused on forging and nurturing key partnerships while overseeing the growth and management of client accounts. My role encompasses developing robust strategies to expand our partnerships, drive revenue, and enhance client satisfaction. Key Responsibilities and Achievements: - Partnership Development: Spearhead the identification, negotiation, and establishment of strategic partnerships, resulting… Show more As the Accounts and Partnerships Lead at Octane AI, I drive strategic initiatives focused on forging and nurturing key partnerships while overseeing the growth and management of client accounts. My role encompasses developing robust strategies to expand our partnerships, drive revenue, and enhance client satisfaction. Key Responsibilities and Achievements: - Partnership Development: Spearhead the identification, negotiation, and establishment of strategic partnerships, resulting in an increase in partnership revenue and a diversified network of alliances. - Account Management: Lead a team in effectively managing client accounts, ensuring high satisfaction levels, retention, and identifying opportunities for growth and expansion within existing accounts. - Strategic Planning: Develop and execute comprehensive strategies aligned with business goals, fostering mutually beneficial relationships with partners and clients to drive long-term value. - Cross-functional Collaboration: Collaborate closely with sales, marketing, and product teams to align partnership strategies, optimize resources, and create impactful joint initiatives to meet shared objectives. - Client Relationship Management: Cultivate strong relationships with key clients and stakeholders, understanding their needs and pain points, and offering tailored solutions that drive mutual success.

• Account Management Team Lead

  • Nov 2021 - Jul 2023

  As the Account Manager Team Lead at Octane AI, I oversee a high-performing team dedicated to cultivating and nurturing client relationships while driving revenue growth. In this role, I spearhead strategic initiatives and guide a team of account managers to deliver exceptional solutions tailored to our clients' needs. Key Responsibilities and Achievements: - Leadership and Mentorship: Provide effective leadership, mentoring, and guidance to a team of account managers, fostering a… Show more As the Account Manager Team Lead at Octane AI, I oversee a high-performing team dedicated to cultivating and nurturing client relationships while driving revenue growth. In this role, I spearhead strategic initiatives and guide a team of account managers to deliver exceptional solutions tailored to our clients' needs. Key Responsibilities and Achievements: - Leadership and Mentorship: Provide effective leadership, mentoring, and guidance to a team of account managers, fostering a culture of excellence, collaboration, and continuous improvement. - Strategic Account Management: Develop and execute robust strategies to optimize client retention, satisfaction, and expansion. - Cross-functional Collaboration: Collaborate closely with sales, marketing, and product teams to align strategies, identify opportunities, and ensure seamless communication channels for the benefit of our clients. - Performance Enhancement: Implement performance metrics and KPIs to evaluate team performance - Client Relationship Management: Cultivate and maintain strong relationships with key stakeholders, providing proactive support, resolving issues promptly, and identifying opportunities for upselling and cross-selling. - New Business Development: Contribute significantly to new business development efforts, leveraging insights and market trends to identify potential opportunities and expand our client portfolio.

• Account Manager

  • Jul 2020 - Nov 2021

  Creating and nurturing relationships with our top clients while giving them all the tools they need to become as successful as possible using Octane AI. Maintaining a deep understanding of Octane AI and having the ability to clearly articulate its benefits. Training our merchants & agencies on how to use Octane AI and showcasing its value. Helping our customers develop a sustainable and effective strategy using Octane AI. Keeping a steady stream of contact with… Show more Creating and nurturing relationships with our top clients while giving them all the tools they need to become as successful as possible using Octane AI. Maintaining a deep understanding of Octane AI and having the ability to clearly articulate its benefits. Training our merchants & agencies on how to use Octane AI and showcasing its value. Helping our customers develop a sustainable and effective strategy using Octane AI. Keeping a steady stream of contact with clients, whether new or established. Maintaining and improving processes and best practices surrounding account management. Implementing the recommended marketing strategies, setting up Octane AI features, and building campaigns and shop quizzes for my clients.



The Ball Alley House

• Barmaid

  • Feb 2008 - Present

  Lucan, County Dublin, Ireland



Hawk Reach

• United Kingdom
• Advertising Services
• 1 - 100 Employee

• Project Manager

  • Jun 2019 - Jul 2020

  • Spearhead projects from concept to completion with a focus on meeting budget, scope, timeline, and quality requirements. • Cultivate positive relationships with customers throughout the project lifecycle, from evaluating their needs and defining project plans to exceeding client campaign expectations. • Align objectives and bridge communications with both clients and technical experts, operating as the lead point of contact for all campaign-related matters. • Educate clients on… Show more • Spearhead projects from concept to completion with a focus on meeting budget, scope, timeline, and quality requirements. • Cultivate positive relationships with customers throughout the project lifecycle, from evaluating their needs and defining project plans to exceeding client campaign expectations. • Align objectives and bridge communications with both clients and technical experts, operating as the lead point of contact for all campaign-related matters. • Educate clients on Facebook and Google Ads industry best practices, strategies, and standards to maximize campaign results. • Monitor and report on monthly/quarterly goals to internal and external team members, efficiently ability incorporating feedback and adjusting plans as necessary. • Proactively identify client issues throughout campaigns to creatively develop and present resolutions, ensuring campaign requirements and high standards are rigorously followed by all campaign participants. • Partner with directors on continuously improving processes on behalf of the team and clients. Show less



Freelance Influencer Marketing and Creative Services

• Influencer Marketing and Digital Marketing Specialist

  • Sep 2018 - Jul 2020

  • Influencer Marketing Campaign Setup and Management & Analytics and Reporting • Influencer Matching to your brand • Affiliate Marketing • Digital Marketing Strategy and Implementation • Platform Expertise: YouTube, Instagram, Facebook, Pinterest, Multiple blog platforms, Twitter, Snapchat, Intercom, Tubebuddy, Freshdesk, Trello, Slack • Organic Growth and Content Marketing • Social Media Marketing • Consulting services on Social Media Growth & Management/Influencer… Show more • Influencer Marketing Campaign Setup and Management & Analytics and Reporting • Influencer Matching to your brand • Affiliate Marketing • Digital Marketing Strategy and Implementation • Platform Expertise: YouTube, Instagram, Facebook, Pinterest, Multiple blog platforms, Twitter, Snapchat, Intercom, Tubebuddy, Freshdesk, Trello, Slack • Organic Growth and Content Marketing • Social Media Marketing • Consulting services on Social Media Growth & Management/Influencer Marketing. • Clients include: Thor of Sweden, Muse Intimacy, Perry Sock, LED PONG, TREEM STHLM, Vivus. Show less



Remote Year

• Travel Arrangements
• 1 - 100 Employee

• Global Citizen

  • May 2018 - Jul 2020

  • Completed Remote Year: a work/travel program that brings together a community of passionate professionals to travel the world while working remotely. • Lived and worked in 12 cities in 12 months with 40 other location independent professionals (full-time workers, freelancers, and entrepreneurs). • Received coaching in the cultural norms and languages of each location, building cross-cultural understanding by living and internalizing differences. • Explored local communities and… Show more • Completed Remote Year: a work/travel program that brings together a community of passionate professionals to travel the world while working remotely. • Lived and worked in 12 cities in 12 months with 40 other location independent professionals (full-time workers, freelancers, and entrepreneurs). • Received coaching in the cultural norms and languages of each location, building cross-cultural understanding by living and internalizing differences. • Explored local communities and enhanced career development through professional knowledge sharing and networking events. • Attended culturally immersive experiences and became a more educated global citizen, while networking with local communities and businesses. • Built travel expertise and adaptability by transitioning to 25 countries, living over in 100 unique residences, hotels, apartments, and home shares; taking over 60 flights. • Worked alongside diverse, international professionals with increased cross-functional communication and collaboration. • Countries lived in include: Germany, Portugal, Serbia, Croatia, Czech Republic, United States, Vietnam, Japan, Malaysia, Thailand, Colombia, Peru, Mexico, South Africa Show less



MagicLinks

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Partner Manager

  • Jun 2017 - Oct 2018

  Greater Los Angeles Area • Collaborate with the Product Owner on building customer-focused prototypes and product enhancements, from assessing the client experience to providing feedback on designs. • Initiate the highest priority feature improvements by walking through new designs, determining how they work, and beta testing software. • Conduct research on brands and competitors’ strengths to effectively negotiate premium partnerships and drive competitive campaign performance. • Accelerate business growth by… Show more • Collaborate with the Product Owner on building customer-focused prototypes and product enhancements, from assessing the client experience to providing feedback on designs. • Initiate the highest priority feature improvements by walking through new designs, determining how they work, and beta testing software. • Conduct research on brands and competitors’ strengths to effectively negotiate premium partnerships and drive competitive campaign performance. • Accelerate business growth by ensuring successful campaigns between brands and influencers, including executing campaign operations, product improvements, and data structure. • Forge long-term relationships with brand clients by providing strategic training on new releases and implementing client experience improvements. • Source the best fitting influencers for brands and determine the best way to partner with them, whether that be through a traditional campaign, an in-store experience, an ambassador program, or a luxury trip. • Design and deploy enhancements that optimize influencers’ experience on the platform, including building one-on-one relationships and creating training programs for e-commerce success. • Evaluate influencers to appropriately cast them for premium brand sponsorship campaigns. • Guide influencers throughout their video production, overseeing recruitment, negotiations, contracting, video conceptualization, and product education with a focus on meeting deadlines; reported the performance of a campaign back to the brand and analyzed the next move to make. • Deliver presentations and pitches on the MagicLinks platform to large agencies, potential magiclinks partners, and influencer managers. • Brand clients include Express, BooHoo, Pretty Little Thing, HP, Bed Bath and Beyond, Dicks Sporting Goods, Deus Ex Machina, Skin Store, Beauty Bay, and Missguided. Show less



SmartSocial.com

• United States
• Education Administration Programs
• 1 - 100 Employee

• Manager

  • Dec 2016 - Nov 2017

  Greater Los Angeles Area SafeSmartSocial helps students, teens, and families to shine online using digital tools and social media. They have 7 books, two blogs and 500+ videos that reach about 500,000 people per year. At Safe Smart Social, I help to manage and coordinate a number of projects - Finding the best Educators and Digital Safety Experts in the US to speak at our conferences - Coordinating our Digital Citizenship Conference at Microsoft LA - Creating graphics - Editing videos -… Show more SafeSmartSocial helps students, teens, and families to shine online using digital tools and social media. They have 7 books, two blogs and 500+ videos that reach about 500,000 people per year. At Safe Smart Social, I help to manage and coordinate a number of projects - Finding the best Educators and Digital Safety Experts in the US to speak at our conferences - Coordinating our Digital Citizenship Conference at Microsoft LA - Creating graphics - Editing videos - Assisted in editing the company's Amazon paperback books they self-published and released in 2017 - Book promotion for all our book releases - Proofreading all our content for our site (SafeSmartSocial.com) - Research for blog posts - Mailchimp automation for different projects - Beautifying and organizing our wordpress site and YouTube channel, making it easier for visitors to navigate Show less



Media Leaders

• United States
• Advertising Services
• 1 - 100 Employee

• Manager

  • Dec 2016 - Nov 2017

  Greater Los Angeles Area Media Leaders helps professionals and brands to shine online using digital tools and social media. They have 7 books, two blogs and 500+ videos that reach about 500,000 people per year. At Media Leaders, I help to manage and coordinate a number of projects - Finding the best Digital Marketers and Influencers in the US to speak at our conferences - Coordinating our Authentic Marketing Conference at Microsoft LA - Creating graphics - Editing videos - Assisted in… Show more Media Leaders helps professionals and brands to shine online using digital tools and social media. They have 7 books, two blogs and 500+ videos that reach about 500,000 people per year. At Media Leaders, I help to manage and coordinate a number of projects - Finding the best Digital Marketers and Influencers in the US to speak at our conferences - Coordinating our Authentic Marketing Conference at Microsoft LA - Creating graphics - Editing videos - Assisted in editing the company's 4 Amazon paperback books they released in 2017 - Book promotion for all our book releases - Proofreading all our content for our site (MediaLeaders.com) - Research for blog posts - Mailchimp automation for different projects - Beautifying and organizing our wordpress site and YouTube channel, making it easier for visitors to navigate Show less



The Publicity Loft

• Ireland
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Executive

  • Jun 2015 - Nov 2016

  The Publicity Loft is a PR Agency with a Digital Marketing and Influencer Division, specializing in lifestyle, beauty, fashion, and interiors PR. I worked with a range of clients creating, implementing and managing full PR campaigns. Clients I've worked with include: Sleek Makeup, Wet'N'Wild, Physicians Formula, Image Skincare, Edvard and Pink, Margaret Dabbs UK, KISS, NeoStrata Skincare, P20, YonKa Skincare, Hessions Hairdressing. - Campaign creation - Creating budgets… Show more The Publicity Loft is a PR Agency with a Digital Marketing and Influencer Division, specializing in lifestyle, beauty, fashion, and interiors PR. I worked with a range of clients creating, implementing and managing full PR campaigns. Clients I've worked with include: Sleek Makeup, Wet'N'Wild, Physicians Formula, Image Skincare, Edvard and Pink, Margaret Dabbs UK, KISS, NeoStrata Skincare, P20, YonKa Skincare, Hessions Hairdressing. - Campaign creation - Creating budgets for approval - Social Media management across all channels - Media relations - Press Release creation and distribution to all relevant media - Event Management - Monthly and annual reports that include a media evaluation and media gallery - Influencer collaborations - Product drops - Consulting clients on PR issues Show less



Dundalk Institute of Technology

• Ireland
• Higher Education
• 400 - 500 Employee

• Student

  • Jan 2011 - May 2015

  Dundalk Institute of Technology Began studying for a BA in Public Relations in 2011. Excelled in subjects such as PR Writing, online PR and Entrepreneurship. Developed skills such as team work through group assignments and Photography and Video Production skills. During the third year of my course I undertook a five month intern-ship working for the Public Relations and Online Communications course at Dundalk Institute of Technology and also for DkIT itself. I have just completed my final year (4th year) of my course and I… Show more Began studying for a BA in Public Relations in 2011. Excelled in subjects such as PR Writing, online PR and Entrepreneurship. Developed skills such as team work through group assignments and Photography and Video Production skills. During the third year of my course I undertook a five month intern-ship working for the Public Relations and Online Communications course at Dundalk Institute of Technology and also for DkIT itself. I have just completed my final year (4th year) of my course and I received a second class honors degree in Public Relations.

• PR Intern

  • Mar 2014 - Jun 2014

  Main responsibilities are to help numbers for the Public Relations course grow in Dundalk institute of technology. This was done through creating awareness of the course, explaining the meaning of Public Relations to second level students, giving presentations to secondary schools to inform them about the course, conducting workshops for transition year students, building media recognition and creating a promotional video and website for the course. My main responsibility was to revive and run… Show more Main responsibilities are to help numbers for the Public Relations course grow in Dundalk institute of technology. This was done through creating awareness of the course, explaining the meaning of Public Relations to second level students, giving presentations to secondary schools to inform them about the course, conducting workshops for transition year students, building media recognition and creating a promotional video and website for the course. My main responsibility was to revive and run the social media accounts for Public Relations and Online Communications at Dundalk Institute of Technology, this included the revival of the Twitter and Facebook accounts. It also included gaining more followers on each account and more interaction with students, PR professionals and lecturers. Each week I hosted a weekly Twitter discussion with the aim of building morale among the existing PR students, attracting the interest of potential PR students. Another aim was to also get PR professionals involved in the discussion to gain attention for the Public Relations and Online Communications course at DkIT and so students could see the opinion of PR professionals and interact with them through social media. Through Twitter I posted a question to the followers of PR at DkIT and pro actively tried to get people who did not follow the account involved.



Verve The Live Agency

• Ireland
• Events Services
• 100 - 200 Employee

• Brand Ambassador

  • Jun 2012 - Aug 2013

  Brand ambassador for a number of different promotions. I have worked on promotions for brands such as Magnum, Pedigree, Barnardos, Airwick and more. My job is to use interpersonal skills to involve the public with the product/brand, to inform the clients about the brand and to generally bring about a positive vibe and image of the brand.



Sisters of cluny

• Receptionist

  • Jun 2008 - Jan 2010

  Answering the phone Bringing the nuns lunch Opening and closing the gate Setting up the lounge area for the nuns