Jake K.

Director, Patient Engagement (DTP/DTC) at Neurelis, Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English Native or bilingual proficiency

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Bio

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5.0

/5.0
/ Based on 2 ratings
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Chrissy Taylor

Thanks to Jake’s leadership our district was #1 in the country. He is an outstanding leader that sets an extraordinary example of the highly effective sales manager. After a significant reorganization, Jake’s ability to motivate his sales people by creating a synergistic environment quickly brought our team together to become sales leaders for the company. His ability to effectively and constructively communicate with us through turbulent times within the organization was a catalyst for our district’s success. Innovative initiatives in the manner in which he disseminated necessary information to the team streamlined our administrative duties and maximized our time in front of customers. He was genuinely committed to our development as sales people. He was able to communicate opportunities for development while simultaneously helping us to exploit our own strengths. His loyalty to us created an environment where each member of his district was committed to him and his success as our manager. I am grateful for the opportunity to have worked under Jake’s leadership for 2 years.

Lisa Grimsley

Jake is a true leader. Please reach out to me via this site, I would enjoy speaking with you about Jake's many talents and skill sets. He is definitely the person you want to have on your team!

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Experience

    • United States
    • Pharmaceutical Manufacturing
    • 100 - 200 Employee
    • Director, Patient Engagement (DTP/DTC)
      • Aug 2022 - Present

      As Director of Patient Engagement (DTP/DTC) at Neurelis Inc, I am responsible for the development and execution of patient engagement programs, including direct-to-patient (DTP) and direct-to-consumer (DTC) marketing initiatives. I lead cross-functional and cross-channel strategies to support corporate objectives and growth, utilizing market intelligence and analytics to drive key performance indicators. I have experience in rare disease marketing and specialty pharmacy distribution models, and am adept at driving new insights through the integration of information from patients, caregivers, patient associations, and advocacy groups. I am highly experienced in digital marketing, including SEM, SEO, and paid media, and have implemented digital solutions to quickly engage with patients and caregivers.

    • United States
    • Pharmaceutical Manufacturing
    • 400 - 500 Employee
    • Associate Director, Consumer & Digital Marketing
      • Apr 2020 - Aug 2022

      As an Associate Director of Consumer & Digital Marketing, I bring extensive experience in developing and implementing optimal digital activities to support brand's strategic imperatives and maximize product marketing spend. I am responsible for leading the consumer and digital marketing strategy, including search, social, display, email, and automation, as well as operations, technology, analytics, and CRM. I have a proven track record of leading all aspects of non-branded and branded patient and consumer campaign execution and have collaborated with IT partners and technical teams to ensure data flows through systems. I have experience in rare disease marketing, specialty pharmacy distribution models, and patient service centers. I have implemented digital solutions such as virtual point-of-care promotional activities for consumers and patients and novel resources for specific HCPs. I have driven new insights through integration of information from patients, caregivers, patient associations, and advocacy groups. I have contributed to the creation of brand strategy and tactical, and developed an AI-powered chatbot for a better consumer/HCP user experience.

    • Senior Manager Strategic Marketing
      • Apr 2018 - Apr 2020

      As a Senior Manager of Strategic Marketing, I have a proven track record of leading and executing successful marketing campaigns that drive revenue growth and increase brand awareness. I am highly skilled in market research, competitive analysis, and customer insights, and use this knowledge to develop and implement comprehensive marketing strategies that align with business objectives. I have experience in both B2B and B2C marketing, and am well-versed in a range of marketing channels, including digital, social media, email, events, and PR. I have a deep understanding of the latest marketing trends and technologies and am able to leverage them to deliver measurable results. I am a strategic thinker, a strong leader and an effective communicator who excels at building and leading cross-functional teams. I am committed to staying on top of the latest industry developments and continuously improving my marketing knowledge and skills.

    • United States
    • Pharmaceutical Manufacturing
    • Chief Solutions Officer, Digital AI Marketing
      • Sep 2012 - Aug 2022

      As a Chief Solutions Officer with a focus on Digital AI Marketing, I bring a wealth of experience in the design, development, and implementation of cutting-edge digital and AI-based marketing solutions. I have a deep understanding of the latest technology and trends in the digital marketing landscape, including search engine optimization (SEO), search engine marketing (SEM), social media, email marketing, automation, and data analytics. I am responsible for leading cross-functional teams to develop innovative marketing strategies that drive customer engagement and revenue growth. My expertise in AI-based solutions, such as chatbots, virtual assistants, and predictive analytics, has helped me to deliver exceptional results for my clients. I am a strategic thinker and problem-solver who is highly skilled at identifying and capitalizing on new business opportunities. I have a proven track record of delivering measurable results and am committed to staying ahead of the curve in the constantly evolving digital marketing landscape.

    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Award Winning Sales Leader, Neurology/GI
      • May 2016 - Dec 2017

      As an award-winning Sales Leader with expertise in Neurology and Gastrointestinal (GI) products, I have a proven track record of driving revenue growth and exceeding sales goals. I have a deep understanding of the pharmaceutical industry and have led and managed teams of sales representatives to promote products in these therapeutic areas. I have experience in developing and implementing promotional and selling strategies to increase product utilization among specialty physicians, IDNs, medical group practices, and hospitals. I am skilled at building and maintaining strong relationships with key stakeholders and have been recognized for my achievements through industry awards. I am a results-driven individual with a passion for helping patients and a strong commitment to excellence in customer service.

    • United States
    • Biotechnology Research
    • 500 - 600 Employee
    • Pharmaceutical District Manager (Diabetes/Respiratory/CNS)
      • 2013 - 2016

    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • President Circle Winner, District Manager, Neurology/GI
      • May 2010 - Feb 2013

    • Senior Manager, CNS and GI Marketing (HCP/Consumer)
      • Mar 2008 - May 2010

    • United States
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Senior Manager, Marketing (HCP)
      • Jan 2005 - Mar 2008

    • Denmark
    • Pharmaceutical Manufacturing
    • 700 & Above Employee
    • Product Manager, Marketing (HCP/Consumer)
      • Jan 2004 - Dec 2005

    • Chemical Manufacturing
    • 700 & Above Employee
    • Product Manager, Marketing (HCP/Consumer)
      • Aug 2002 - Jan 2004

    • Award Winning Sales Representative (Women's Healthcare)
      • Oct 1998 - Aug 2002

    • Technology, Information and Internet
    • 700 & Above Employee
    • Director Of Store Operations
      • May 1996 - Oct 1998

    • Store Manager
      • May 1993 - May 1996

Education

  • Marist College
    Bachelor of Science (B.S.), Marketing

Community

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