Danni Wu

Creative Strategist at Rock Central
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Contact Information
us****@****om
(386) 825-5501
Location
Detroit Metropolitan Area
Languages
  • Chinese -

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Bio

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Experience

    • United States
    • Information Technology & Services
    • 200 - 300 Employee
    • Creative Strategist
      • May 2021 - Present

  • Danni Wu Art & Design
    • Greater Detroit Area
    • Freelance Brand Designer & Strategist
      • Nov 2012 - Present

      Logo design and branding, front-end development with client direction, creating custom type design and studying in-depth brand aesthetics to create visual appeal, producing promotional collateral for small businesses and private clients. A complete list of clients is available upon request. Logo design and branding, front-end development with client direction, creating custom type design and studying in-depth brand aesthetics to create visual appeal, producing promotional collateral for small businesses and private clients. A complete list of clients is available upon request.

    • United States
    • Graphic Design
    • 1 - 100 Employee
    • Podcast Producer
      • Dec 2022 - Present

      As producer and host of the AIGA Detroit: The Podcast, curating inclusive diverse local stories and projects of creatives to showcase talent, speakers and educators in the region. Programming and episodes are in development. As producer and host of the AIGA Detroit: The Podcast, curating inclusive diverse local stories and projects of creatives to showcase talent, speakers and educators in the region. Programming and episodes are in development.

    • United States
    • Graphic Design
    • 1 - 100 Employee
    • Director Of Communications
      • Jan 2018 - Feb 2022

      AIGA Detroit's Communications Director in the VP Strategy team, focused on representing AIGA Detroit in social media channels, online communities, promoting members/events with marketing and promotional planning, curating monthly newsletters and overall digital content strategy. AIGA Detroit's Communications Director in the VP Strategy team, focused on representing AIGA Detroit in social media channels, online communities, promoting members/events with marketing and promotional planning, curating monthly newsletters and overall digital content strategy.

    • United States
    • Higher Education
    • 400 - 500 Employee
    • Adjunct Instructor - Illustration Dept
      • Sep 2021 - Jan 2022

    • United States
    • Financial Services
    • 700 & Above Employee
    • Creative Strategist
      • Aug 2018 - May 2021

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Visual Designer/Art Director
      • Oct 2017 - Aug 2018

      Tilt is a creative agency that focuses strategic brand development. I create smart design work with collaborative partners. Clients include: Meridian/MeridianRx/MeridianCare Penn Medicine Oracle ATPCO GuardHat Tilt is a creative agency that focuses strategic brand development. I create smart design work with collaborative partners. Clients include: Meridian/MeridianRx/MeridianCare Penn Medicine Oracle ATPCO GuardHat

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Designer/Art Director
      • Jul 2016 - Oct 2017

      Tilt is an agency within an agency (The Frameworks) that focuses on brand development, from strategy to identity and application. I collaborate with creative teams internationally to create the best work. Tilt is an agency within an agency (The Frameworks) that focuses on brand development, from strategy to identity and application. I collaborate with creative teams internationally to create the best work.

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Freelance Art Director
      • Oct 2015 - Jun 2016

      As a part of the launch of Global Content Studio team (Chevrolet), I worked closely with creative directors, art directors and copywriters to develop digital solutions to web, social, and video campaigns. From ideation, storyboarding, styling, and visual design, my projects tend to grow in an organic, wholistic approach. As a part of the launch of Global Content Studio team (Chevrolet), I worked closely with creative directors, art directors and copywriters to develop digital solutions to web, social, and video campaigns. From ideation, storyboarding, styling, and visual design, my projects tend to grow in an organic, wholistic approach.

    • United States
    • Advertising Services
    • 300 - 400 Employee
    • Designer
      • Apr 2014 - May 2015

      Design visual assets for various media and collateral for brand development. Pixel-pusher extraordinaire! Clients include: Minute Maid JCP Chrysler Smithfield ADT Perkins Design visual assets for various media and collateral for brand development. Pixel-pusher extraordinaire! Clients include: Minute Maid JCP Chrysler Smithfield ADT Perkins

    • Portugal
    • Design Services
    • 1 - 100 Employee
    • Freelance Designer & Illustrator
      • Oct 2013 - Sep 2014

      I work on independent projects for D:hive, a nonprofit civic organization focused on creative entrepreneurship and community events. This includes graphic recording on site during talks and discussions, wireframing for applied graphics in interiors, and designing/dressing display windows for Spielhaus Toys in their Pilot popup retail program. I work on independent projects for D:hive, a nonprofit civic organization focused on creative entrepreneurship and community events. This includes graphic recording on site during talks and discussions, wireframing for applied graphics in interiors, and designing/dressing display windows for Spielhaus Toys in their Pilot popup retail program.

    • United States
    • Design
    • 1 - 100 Employee
    • Freelance Motionographer
      • Feb 2013 - Apr 2014

      Art direction and storyboarding concepts for commericals, produced digital illustration and animation for motion graphics in three TV ads for "Too Hot to Handel"​, "La Traviata"​, and "Turandot" operas for Detroit Opera House, using Adobe AfterEffects, Photoshop, and Illustrator. Art direction and storyboarding concepts for commericals, produced digital illustration and animation for motion graphics in three TV ads for "Too Hot to Handel"​, "La Traviata"​, and "Turandot" operas for Detroit Opera House, using Adobe AfterEffects, Photoshop, and Illustrator.

  • The Peacock Room
    • Greater Detroit Area
    • Retail Sales Associate
      • Sep 2012 - Jan 2014

      Working with POS systems, stocking/checking inventory, creating visual merchandising, and assisting customers Working with POS systems, stocking/checking inventory, creating visual merchandising, and assisting customers

    • United States
    • Media Production
    • 1 - 100 Employee
    • Motion Graphics/Design Intern
      • Jun 2013 - Sep 2013

      I work on visual branding (print and digital collateral), illustration, front-end interactive concepting, presentation decks/slates, graphic design and animation for motion graphics at a full scale post production house. Clients include: Ford Chrysler GM I work on visual branding (print and digital collateral), illustration, front-end interactive concepting, presentation decks/slates, graphic design and animation for motion graphics at a full scale post production house. Clients include: Ford Chrysler GM

    • United States
    • Higher Education
    • 400 - 500 Employee
    • Student Ambassador
      • Sep 2011 - May 2013

      Gives campus tours and information to applicants and educators, review applicant files and assist admissions' counselors workflow, moderate social media marketing strategy for prospective students.

    • A.R.T. Studio Assistant Program, Foundations Department
      • Sep 2012 - Dec 2012

      Provided tutoring and guidance to underclassmen studio classes, assisted Foundations instructors

    • Terry's Work-Study Assistant
      • Sep 2010 - May 2012

      Work-study assistant to the D.A. of the Illustration Department, Terry Neubacher. Organizes articles and artwork for the annual CCS Student Exhibition along with filing paperwork. Designs graphics and informational flyers/presentations for department posters/events (works in tandem with representing the Illustration Dept in CCS Student Government and managing Illustration student activities).

    • Illustration Department Student Government Representative
      • Sep 2010 - May 2012

      Act as a mediating correspondence between student and faculty in the Illustration department and the student body overall in response to the administration. Contribute to local Detroit arts and environmental programs through volunteering and collaborative work. Lead Illustration students through department meetings for problem-solving and activities.

Education

  • College for Creative Studies
    Bachelor of Fine Arts (B.F.A.), Illustration
    2009 - 2013
  • College for Creative Studies
    Bachelor of Fine Arts (BFA), Illustration, Graphic Design
    2009 - 2013

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