Andrea Vincenzo Mazza

Senior Public Relations Manager at Havas PR Milan
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Contact Information
us****@****om
(386) 825-5501
Location
Milan, Lombardy, Italy, IT

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Experience

    • Italy
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Public Relations Manager
      • Oct 2016 - Present

      Press Office, PR & Communication consultant in Corporate unit managing clients such as BPER Banca, Biesse Group, Bocconi, Angelini Fine Chemicals, Parmalat, cameo, Roche, Q8, Mattel. I develop communications strategies through: • media relations with corporate, general and trade press, digital PR, blogger relations; • organization and management of interviews, press events, speaking opportunities; • creation of devoted occasions of visibility in order to increase brand awareness; • ideation and management of B2B events. Show less

  • Trap Art
    • Milano, Italia
    • Head of Corporate Communications
      • Aug 2014 - Feb 2016

      Worked with management to identify the fashion brand communication strategy, managing the pr activities, social media relations and events with the aid of internal and external resources. I managed every aspect of the corporate positioning and reputation, and I coordinated dedicated work-teams for the carrying out of the needed activities in order to increase level, quality and brand awareness: media relations, crisis and issue management projects, development of communications and pr tools (press meetings, gala events, fashion shows, speaking opportunities, websites, publications, social media, advertising opportunities and co-marketing activities). Show less

    • Italy
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Media Relations Manager
      • Jul 2012 - Jul 2014

      Communication consultant in Corporate, Consumer and Finance division managing clients such as Burger King®, QVC, Discovery Networks, LEGO, Berkeley International, Oregon Scientific, Schroders, Giochi Uniti, Marche Endurance Lifestyle, ALD Automotive, Schaeffler, H.DUE.O, Mquadro, Tine K Home. I developed their communications strategies through: • managing media relations with consumer, corporate, general and trade press, digital PR, blogger relations; • organization and management of interviews, press events, speaking opportunities; • creation of devoted occasions of visibility in order to increase brand awareness; • ideation of special projects. Skills in: Media, Tlc, Entertainment, Food, Games, Lifestyle, Technology, Home Design, Automotive and Advertising Communication. Show less

    • Junior Project Manager
      • Apr 2011 - Feb 2013

      I managed completely and individually the development project and creation (in this case it is theater performances). Working in a small company I have covered more tasks including media relations, pr, sponsors research, internal and external relationships with organizations and companies, Event planning & management and accounting. I managed completely and individually the development project and creation (in this case it is theater performances). Working in a small company I have covered more tasks including media relations, pr, sponsors research, internal and external relationships with organizations and companies, Event planning & management and accounting.

    • Entertainment Providers
    • 1 - 100 Employee
    • Social Media Coordinator
      • Apr 2012 - Jun 2012

      Media and Social Media relations, Digital PR. Media and Social Media relations, Digital PR.

    • Government Administration
    • 700 & Above Employee
    • Rilevatore Censimento 2012
      • Oct 2011 - May 2012

      Back office e front office in attività di censimento della popolazione. Rilevazione sul territorio. Back office e front office in attività di censimento della popolazione. Rilevazione sul territorio.

Education

  • Università degli Studi di Milano
    Master of Science (MSc), Communication and Media Studies
    2010 - 2015
  • Università degli Studi di Napoli 'Federico II'
    Bachelor's degree, English Language and Literature/Letters
    2005 - 2009

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