Rick Liebling

Advisory Board Member at Airsqreen
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Contact Information
us****@****om
(386) 825-5501
Location
Cary, North Carolina, United States, US
Languages
  • English -

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5.0

/5.0
/ Based on 26 ratings
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Natalie Vaughn

Rick's strategic marketing and PR talents were highly valued on our team. Having been fortunate enough to have Rick as a colleague, I learned new insights and approaches to content development, thought leadership, and leveraging available collateral (working smarter, not harder). Rick's creativity and wit was always appreciated on our team!

Jessica Vogol

I worked under Rick during my tenure at Unmetric, and I cannot recommend him highly enough. As Unmetric's first Global Head of Marketing, he was instrumental in building a brand in an overcrowded marketing technology space, with very limited resources. He's incredibly creative, strategic and a strong communicator, but is just as effective when he rolls up his sleeves and get his hands dirty. As a leader, Rick is thoughtful, supportive and does his best to draw out skills and develop talent in marketers at all levels. Rick is incredibly empathetic, and excels at providing constructive feedback in a manner best suited to each of his team members.

Todd Barrish

Rick excels as a strategist and marketer. I have had the pleasure of working with him for the past 18 months and he is uniquely smart, motivated and extremely capable. Week after week Rick brought new thinking, creativity and strategic writing to our media campaign which led to many tremendous results. He's a team player and works hard to get the job done well. I highly recommend Rick for all things strategic communications, public relationships and marketing.

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Experience

    • Advertising Services
    • 1 - 100 Employee
    • Advisory Board Member
      • Nov 2021 - Present

      Airsqreen programmatic-direct platform brings automation, verification, and real-time reporting to digital-out-of-home (DOOH) advertising. Airsqreen has created a simple ad platform built for the DOOH industry that manages and verifies campaigns in real-time. A simple platform connecting advertisers to screen operators that brings a new level of confidence and new revenue potential for the entire industry. Airsqreen programmatic-direct platform brings automation, verification, and real-time reporting to digital-out-of-home (DOOH) advertising. Airsqreen has created a simple ad platform built for the DOOH industry that manages and verifies campaigns in real-time. A simple platform connecting advertisers to screen operators that brings a new level of confidence and new revenue potential for the entire industry.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • General Manager
      • Jan 2020 - Present

      We are a band of strategists, storytellers and data nerds obsessed with helping Davids crush a sea of Goliaths, through unfair amounts of publicity and awareness. The VSC approach connects your communications strategy to everything from sales data to audience sentiment, leaving outdated and antiquated tactics to your competitor. Since 2002, we have worked in the trenches with 300+ companies, 80% of which are backed by venture capital firms listed on the Forbes Midas List 100. We've done award-winning work for Adtech, AI / Automation, Blockchain, Consumer Products, Developer Tools, Edtech, Fintech, Gaming, Health, Retail Technology, SaaS and Venture Capital companies. Show less

    • United States
    • E-Learning Providers
    • 700 & Above Employee
    • Public Relations & Communications Manager
      • Sep 2016 - Jan 2020

      Relias Learning offers online training to post-acute care, health and human services, autism and applied behavior analysis, public safety, payers, and intellectual and developmental disabilities organizations. It’s our mission to measurably improve the lives of the most vulnerable members of society and those who care for them. As PR & Communications Manager I work within the Marketing Department, supporting all aspects of our Demand Gen efforts. Develop, write and distribute written communications both for internal and external audiences, and work with our clinicians and subject matter experts to develop thought leadership content. Show less

  • LIEBLING PR+MC
    • Greater New York City Area
    • FOUNDER
      • Aug 2015 - Sep 2016

      An experienced sports marketing professional, I've worked for professional teams as well as agencies working on behalf of global sports sponsors. My experience has taken me to Europe, Asia, the Middle East, South America and across North America, working on soccer, football, baseball, hockey, basketball, cricket, rugby and auto racing projects. I have experience with strategy, social media, content marketing, sponsorship activation and events. An experienced sports marketing professional, I've worked for professional teams as well as agencies working on behalf of global sports sponsors. My experience has taken me to Europe, Asia, the Middle East, South America and across North America, working on soccer, football, baseball, hockey, basketball, cricket, rugby and auto racing projects. I have experience with strategy, social media, content marketing, sponsorship activation and events.

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head of Marketing
      • Feb 2014 - Jul 2015

      As Head of Global Marketing I led a multi-national team focused on lead generation and nurturing, brand positioning and awareness, content marketing and aligning internally with client services, sales and product. Consistently generated month-on-month growth across multiple KPIs, often well above industry averages. Was influential in overhaul of website design, directed PR efforts, developed collateral marketing materials and managed budgets. All this and more led organization to be recognized by Forbes magazine as one of 15 social media companies to watch in 2015. Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Creative Culturalist
      • Nov 2011 - Dec 2013

      My role as Creative Culturalist involves participating in new business initiatives, on-going account work and helping to shape and communicate the culture of the agency. My role as Creative Culturalist involves participating in new business initiatives, on-going account work and helping to shape and communicate the culture of the agency.

    • United States
    • Public Relations and Communications Services
    • 100 - 200 Employee
    • Director of Digital Strategy
      • Nov 2010 - Oct 2011

      Led social / digital strategy for brands such as Burger King and General Mills; Provided client counsel; and participated in new business initiatives. Led social / digital strategy for brands such as Burger King and General Mills; Provided client counsel; and participated in new business initiatives.

    • United Kingdom
    • Advertising Services
    • 100 - 200 Employee
    • Sr. Social Media Planner
      • May 2010 - Oct 2010

      Community manager for client social properties, helped develop social strategies and reported KPIs. Provided strategic insights based on data from tactical efforts. Community manager for client social properties, helped develop social strategies and reported KPIs. Provided strategic insights based on data from tactical efforts.

    • United States
    • Marketing Services
    • 200 - 300 Employee
    • Global Director, Client Management
      • Jan 2007 - May 2010

      Rick drove policy within the agency to ensure that Taylor was consistently offering clients a balance of creativity and strategy that leveraged both traditional and new marketing techniques. He provided counsel to clients and was instrumental in pushing strategic thinking forward within the agency.

    • Senior Account Supervisor
      • 2005 - 2008

    • Account Supervisor
      • 1999 - Dec 2006

    • Founder
      • Jan 2001 - Jun 2008

      Founder of one of the most vibrant and engaging football communities in North America. Frequent contributor to the official Arsenal magazine and guest on BBC radio. Founder of one of the most vibrant and engaging football communities in North America. Frequent contributor to the official Arsenal magazine and guest on BBC radio.

    • Account Executive
      • 1998 - 1999

    • Media Relations
      • 1996 - 1996

Education

  • University of California, Riverside
    Bachelor of Arts, Liberal Arts
    1988 - 1992
  • Chatsworth High School
    General Studies
    1986 - 1988

Community

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