Orla Canavan
Strategic Product Design Lead at 510.global- Claim this Profile
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English Native or bilingual proficiency
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Dutch Limited working proficiency
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French Professional working proficiency
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German Limited working proficiency
Topline Score
Bio
Marc van den Homberg
Orla joined 510 when it was about one year old and rapidly growing. She developed 510s clear and recognizable brand through a methodological cross-channel approach, and made sure it was adapted uniformly in the 510 team. Through Orla’s compelling visual and creative way of working, she translated what 510 was doing into understandable content to multiple audiences. Orla provided critical strategic insights as part of the coordination team. In parallel, Orla started from scratch a strategic product & Human centered design process to streamline 510s product development. Orla inspired and recruited a team of professional volunteers, interns, MSc researchers, and consultants to increase the HCD & SPD clout within 510. Building human-centred design capacities for the multiple agile teams working on 121/ Cash IM / CPDW/ IBF and ADA. On top of all this, Orla has a relentless work ethic, is highly driven, and fun to work with!
Rick Aalbers
Orla is a very skilled designer and communicator. I had the pleasure of working with her on multiple communication products for the Netherlands Red Cross. What stood out to me is her ability to make even the most difficult topics understandable without compromising the integrity of the topic and the interests of those involved. She is creative, communicates clearly and is an incredibly nice human being to work with.
Marc van den Homberg
Orla joined 510 when it was about one year old and rapidly growing. She developed 510s clear and recognizable brand through a methodological cross-channel approach, and made sure it was adapted uniformly in the 510 team. Through Orla’s compelling visual and creative way of working, she translated what 510 was doing into understandable content to multiple audiences. Orla provided critical strategic insights as part of the coordination team. In parallel, Orla started from scratch a strategic product & Human centered design process to streamline 510s product development. Orla inspired and recruited a team of professional volunteers, interns, MSc researchers, and consultants to increase the HCD & SPD clout within 510. Building human-centred design capacities for the multiple agile teams working on 121/ Cash IM / CPDW/ IBF and ADA. On top of all this, Orla has a relentless work ethic, is highly driven, and fun to work with!
Rick Aalbers
Orla is a very skilled designer and communicator. I had the pleasure of working with her on multiple communication products for the Netherlands Red Cross. What stood out to me is her ability to make even the most difficult topics understandable without compromising the integrity of the topic and the interests of those involved. She is creative, communicates clearly and is an incredibly nice human being to work with.
Marc van den Homberg
Orla joined 510 when it was about one year old and rapidly growing. She developed 510s clear and recognizable brand through a methodological cross-channel approach, and made sure it was adapted uniformly in the 510 team. Through Orla’s compelling visual and creative way of working, she translated what 510 was doing into understandable content to multiple audiences. Orla provided critical strategic insights as part of the coordination team. In parallel, Orla started from scratch a strategic product & Human centered design process to streamline 510s product development. Orla inspired and recruited a team of professional volunteers, interns, MSc researchers, and consultants to increase the HCD & SPD clout within 510. Building human-centred design capacities for the multiple agile teams working on 121/ Cash IM / CPDW/ IBF and ADA. On top of all this, Orla has a relentless work ethic, is highly driven, and fun to work with!
Rick Aalbers
Orla is a very skilled designer and communicator. I had the pleasure of working with her on multiple communication products for the Netherlands Red Cross. What stood out to me is her ability to make even the most difficult topics understandable without compromising the integrity of the topic and the interests of those involved. She is creative, communicates clearly and is an incredibly nice human being to work with.
Marc van den Homberg
Orla joined 510 when it was about one year old and rapidly growing. She developed 510s clear and recognizable brand through a methodological cross-channel approach, and made sure it was adapted uniformly in the 510 team. Through Orla’s compelling visual and creative way of working, she translated what 510 was doing into understandable content to multiple audiences. Orla provided critical strategic insights as part of the coordination team. In parallel, Orla started from scratch a strategic product & Human centered design process to streamline 510s product development. Orla inspired and recruited a team of professional volunteers, interns, MSc researchers, and consultants to increase the HCD & SPD clout within 510. Building human-centred design capacities for the multiple agile teams working on 121/ Cash IM / CPDW/ IBF and ADA. On top of all this, Orla has a relentless work ethic, is highly driven, and fun to work with!
Rick Aalbers
Orla is a very skilled designer and communicator. I had the pleasure of working with her on multiple communication products for the Netherlands Red Cross. What stood out to me is her ability to make even the most difficult topics understandable without compromising the integrity of the topic and the interests of those involved. She is creative, communicates clearly and is an incredibly nice human being to work with.
Experience
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510 - An Initiative of the Netherlands Red Cross
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Netherlands
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IT Services and IT Consulting
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1 - 100 Employee
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Strategic Product Design Lead
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Sep 2017 - Present
Creating a collection of humanitarian digital products with people affected by & Aid workers responding to, disasters & crises globally. Converting Data into understanding: Information Management into Infographics: Data into Visualization: Decision making processes into UI: UI into familiar easy to use SaaS products for EWEA Drought, Floods, Typhoons, Epidemics. EWEA into anticipatory actions such as CEA & Cash based aid. Since initiating the Design Team in 2018 I worked to Inspire, recruit and plan a transient pool of 36 professional volunteers, 8 interns, 2 MSc researchers, and 6 consultants to increase the HCD & SPD clout. Leading & guiding a pool of up to 18 Volunteer Designers & Consultants at our busiest.
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Speaker
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2018 - Present
2018 WEB SUMMIT FORUM: HCD & BLOCKCHAIN2019 WEB SUMMIT FUTURE SOCIETIES: HCD & HUMANITARIAN AID2020 DIALOGUE PLATFORM: ANTICIPATORY ACTION/DECISON MAKING & COGNITIVE ARCHITECTURE2020 RED SUMMIT: PLACING HUMANS IN DIGITAL HUMANITARIAN AID
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510 Coordination Team
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Mar 2018 - Mar 2022
Working on the BHAG & OKR's as we grow from data & digital with the Strategic, Operational & Scientific lead.
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Brand Communications Manager & Corporate Relationships & Data Visualization Expert
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Jun 2017 - Apr 2021
Brand Communications ManagerDefining brand positioning, tone of voice and (reusable) content creation and strategyCorporate Relations ManagerHarnessing synergy with existing and new corporations such as Philips Foundation, Rabobank, E&Y, Dentsu etc. Data Visualization ExpertTransforming (GIS) Data into understanding for SIMS disaster response teams across the globe. Creating & delivering data visualization trainings for National Society data teams. QGIS/ILLUSTRATOR/POWERPOINT INFOGRAPHIC template creationPREMIER PRO editable templates
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Brand, Trend & Product Strategist / Generalist
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Feb 2012 - Sep 2017
Working together with the founders of small to medium sized companies on their Brand, Product & Digital / Product strategy across Europe, Asia and North America. Gathering and applying trend analysis and strategic foresight for strong (re)positioning and growth. Working together with the founders of small to medium sized companies on their Brand, Product & Digital / Product strategy across Europe, Asia and North America. Gathering and applying trend analysis and strategic foresight for strong (re)positioning and growth.
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ASICS Corporation
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Sporting Goods Manufacturing
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700 & Above Employee
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Category Manager Lifestyle FTW/APP/ACC
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Aug 2010 - Feb 2012
Analysing, Managing & Briefing the lifestyle Product Collections leading the Product & Merchandise Managers through strategic planning for optimised collection efficiency & growth turnover. Briefing Design & Marketing. Meeting the needs of business by understanding end consumer behavior. Core team: Rebranding & Fusing of Asics Sportstyle & Onitsuka Tiger. Analysing, Managing & Briefing the lifestyle Product Collections leading the Product & Merchandise Managers through strategic planning for optimised collection efficiency & growth turnover. Briefing Design & Marketing. Meeting the needs of business by understanding end consumer behavior. Core team: Rebranding & Fusing of Asics Sportstyle & Onitsuka Tiger.
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adidas
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Germany
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Sporting Goods
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700 & Above Employee
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Senior Global Product Manager Lifestyle FTW/APP/ACC
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Aug 2006 - Aug 2010
Analysing, Managing & Briefing the global lifestyle youth collection for Footwear & Apparel adidas Originals. Briefing Design. Retail & Consumer Framing. Strategic planning for optimised efficiency & growth turnover. Meeting the needs of business & end consumers. Presenting collections to Global partners. Collections included, Missy Elliot, Footlocker & adikids for Originals & sustainably re-materialising adicolor basics. Analysing, Managing & Briefing the global lifestyle youth collection for Footwear & Apparel adidas Originals. Briefing Design. Retail & Consumer Framing. Strategic planning for optimised efficiency & growth turnover. Meeting the needs of business & end consumers. Presenting collections to Global partners. Collections included, Missy Elliot, Footlocker & adikids for Originals & sustainably re-materialising adicolor basics.
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Freelance Trend Watcher & Brand & Product Concepter
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Feb 2002 - Dec 2006
COMPANYS AND BRAND PROJECTS INCLUDE: Bespoke concept, visual & design brand directionO2 MOBILE & BACARDI & HEINEKEN, VODAFONE @ STREATIVEGRAVIS, TIMBERLAND, ROYAL ELASTICS, KSWISS @ YTRENDSMTV/BOX @ SATAMA COMPANYS AND BRAND PROJECTS INCLUDE: Bespoke concept, visual & design brand directionO2 MOBILE & BACARDI & HEINEKEN, VODAFONE @ STREATIVEGRAVIS, TIMBERLAND, ROYAL ELASTICS, KSWISS @ YTRENDSMTV/BOX @ SATAMA
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K-Swiss Global Brands
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Product & Concepts
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Jun 2005 - Sep 2006
Responsible for creating & briefing European and Global collection concepts.Trend and Material developments.Key Account Exclusives, for both Continental and Pan European Accounts. Responsible for creating & briefing European and Global collection concepts.Trend and Material developments.Key Account Exclusives, for both Continental and Pan European Accounts.
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Retail Sales
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1991 - 2002
These may have been part time jobs whilst at school or University, but it's what made me curious about consumers. In my first job at a newsagents I wondered why they chose the cigarettes & newspapers they did.On the tills & Stock taking for Dunnes Stores I wondered why the family of 5 would splash out on branded beans but then buy own brand biscuits.In street fashion stores from Dublin to Amsterdam via UK Midlands I saw the similarities & differences between the connections global brands had with their customers.
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Industrial Designer Intern
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1998 - 1999
•Generate designs for both industrial and consumer products for international clients (Europe, Asia, USA)•2D sketch work, technical drawings and scaled / life-size 3D modelsProjects: Original Sin snowboards, Paris Metro System, Bombardier & various domestic appliances. •Generate designs for both industrial and consumer products for international clients (Europe, Asia, USA)•2D sketch work, technical drawings and scaled / life-size 3D modelsProjects: Original Sin snowboards, Paris Metro System, Bombardier & various domestic appliances.
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Education
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2021 - 2021
TU Delft | Industrial Design Engineering
Design Leadership and Innovation -
2000 - 2001
Coventry University
MDes, Industrial design -
1996 - 1999
Coventry University
BSc, Industrial Design
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