Laura Freda
Sales & Application Scientist Western Europe at IonOptix- Claim this Profile
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Bio
Experience
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IonOptix
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United States
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Biotechnology Research
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1 - 100 Employee
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Sales & Application Scientist Western Europe
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Nov 2022 - Present
• Develop and maintain relationships with customers and prospects through regular communication • Provide technical expertise and support to customers to ensure the successful adoption and use of the products • Conduct products demonstrations and trainings for customers to showcase the product's features and benefits • Analyze market trends and customer needs to identify new business opportunities and generate leads • Represent the company at industry conferences and events to build brand awareness and network with potential customers • Manage and prioritize multiple projects to meet deadlines and exceed customer expectations • Support the sales team with assistance to help close deals and achieve sales targets Show less
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REJOINT
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Italy
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Medical Equipment Manufacturing
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1 - 100 Employee
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Clinical Support Specialist and Territory Manager
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Sep 2021 - Nov 2022
• Responsible for building and strengthening professional relationships with new clients in the orthopedic field • Maintaining existing accounts • Supporting clients in the operating room using next-generation technologies • Provide ongoing field intelligence reports on competitive activity, changes in markets, customer preferences and product features • Training clinical staff members • Implementing quarterly sales plan and achieve sales goals and objectives • Improving patient’s outcome, surgeons’ satisfaction and hospital efficiency Show less
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BIOTRONIK
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Germany
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Medical Equipment Manufacturing
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700 & Above Employee
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Clinical Specialist
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Feb 2020 - Sep 2021
• Providing technical support in the Cath Lab during the implantation of pacemakers, defibrillators, cardiac resynchronization devices and loop recorders • Providing technical and clinical assistance to cardiologists during follow-up of implantable devices, resolving potential issues and conducting root cause analysis • Design and implement customer and physician product training materials • Collecting and analyzing data for clinical studies to assist devices development • Maintaining proficient level of knowledge of BIOTRONIK products and support sales efforts Show less
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Università di Pavia
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Italy
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Higher Education
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700 & Above Employee
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Internship for Experimental Thesis
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Oct 2017 - Jul 2019
I spent 2 years in Professor Visai Laboratory. My internship was focused on the optimization of engineered alginate hydrogels for the repair of ischemic lesions. I learned how to perform isolation of primary cells (monocytes) and how to differentiate them into macrophages with a pro-healing phenotype. I actively participated in experimental design, execution, data analysis as well as interpretation of results of the project. This work was performed in collaboration with Brown University. • Cell culture (also isolation of primary cells) • Microscopy techniques (optical, confocal) • Flow cytometry • Nucleic acids extractions and analysis (qPCR) • Quantitative analysis of proteins • Scaffolds preparation and evaluation Show less
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Education
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Università degli Studi di Pavia
Esame di Stato per l'abilitazione all'esercizio della professione di Biologo, 196/200 -
Università di Pavia
Master's degree, Molecular Biology and Genetics -
Università degli Studi di Padova
Bachelor's degree, Biologia molecolare -
Università degli Studi di Padova
Bachelor's degree, Molecular Biology