Experience

E11 digital

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Copy-based Creative

  • Nov 2022 - Present

  Dubai, United Arab Emirates



Prism Advertising

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Copy-based Creative

  • Nov 2021 - Jul 2022

  Dubai, United Arab Emirates



Shooting Stars

• United Arab Emirates
• Entertainment Providers
• 1 - 100 Employee

• Film Marketer - Warner Bros. Pictures

  • Sep 2019 - Sep 2021

  Dubai, United Arab Emirates • Coordinating with WB EMEA & home office teams daily, to plan & execute fun, memorable & effective film marketing campaigns across the Middle East. Some of them include TENET, Wonder Woman 1984, Godzilla Vs Kong & Mortal Kombat with excellent post pandemic box office numbers. • Working closely with the WB publicity teams to create positive WOM for all films. Tasks include managing press materials, press contacts, and managing nominations for press junkets. • Working on the daily with the… Show more • Coordinating with WB EMEA & home office teams daily, to plan & execute fun, memorable & effective film marketing campaigns across the Middle East. Some of them include TENET, Wonder Woman 1984, Godzilla Vs Kong & Mortal Kombat with excellent post pandemic box office numbers. • Working closely with the WB publicity teams to create positive WOM for all films. Tasks include managing press materials, press contacts, and managing nominations for press junkets. • Working on the daily with the studio's creative teams, to develop and localized great looking creative assets to fuel film campaigns. These are not limited to OOH, social and in cinema opportunities. • Creating and delivering suitable movie assets with exhibitors for websites, apps and in cinema opportunities. • Working closely with leading exhibitors across the ME region to deliver big movie premieres. • Managing campaign budgets and updating global systems with campaign details regularly. • Worked on distribution & marketing campaign for one of 2020's biggest theatrical blockbuster 'The Eight Hundred' opening to a good response in the UAE & KSA markets Show less



Birmingham Indian Film Festival

• United Kingdom
• Entertainment Providers
• 1 - 100 Employee

• Festival Volunteer

  • Jun 2019 - Jul 2019

  Birmingham, United Kingdom



The Yellow Affair

• Finland
• Movies and Sound Recording
• 1 - 100 Employee

• Film Sales Intern

  • May 2019 - May 2019

  Cannes Film Festival 2019 Worked with the international The Yellow Affair team at the Marché du Film during the Cannes Film Festival 2019. Track publicity for Finnish drama 'Dogs Don't Wear Pants' officially premiered at the 51st Director's Fortnight. Handling TYA social media assets for promotion of 'Dogs Don't Wear Pants' Organizing day to day meetings and managing daily tasks



Motivate Val Morgan

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Marketing Assistant

  • Feb 2018 - May 2018

  Dubai I got the opportunity to assist the dynamic Marketing team at MVM, in the following areas: - Devising & presenting ideas & strategies - Assisting in the development of relevant marketing campaigns - Writing & proofreading creative copy - Conducting research & analyzing data - Managing social media campaigns & monitoring performance - Video scripting & editing - Updating marketing databases - Assisting in organizing & coordinating company events My main… Show more I got the opportunity to assist the dynamic Marketing team at MVM, in the following areas: - Devising & presenting ideas & strategies - Assisting in the development of relevant marketing campaigns - Writing & proofreading creative copy - Conducting research & analyzing data - Managing social media campaigns & monitoring performance - Video scripting & editing - Updating marketing databases - Assisting in organizing & coordinating company events My main project at MVM was organizing & coordinating the UAE Young Lions Competition 2018 and the UAE Young Lions Awards Ceremony, which was held between April 21 to 23, 2018. I achieved the following during this project : - Editing/reworking the client brief for the competition - Creating a style guide and presentation for the client to present on the day of competition - Assisting in creation of competition collateral - Managing competition related social media posts and campaigns - Assisting in on ground preps for the competition & awards ceremony - Liaising with the clients, competitors & jury members (creative heads from ad agencies in Dubai) - Managing the flow of events on the day of the competition & awards ceremony Show less



IMPACT BBDO

• Advertising Services
• 400 - 500 Employee

• Digital Account Executive

  • Jun 2016 - Nov 2017

  Dubai, United Arab Emirates Work with account management team, to proactively manage a portfolio of client campaigns. (Mercedes Benz,Al Tayer Motors,Abu Dhabi Commercial Bank & Dubai Islamic Bank) Daily tasks and special projects included briefing in website development, UI/UX development, HTML based emailers and app testing. Monitor performance of campaigns to ensure KPIs were met. Working closely with creative department heads to churn out clear cut communication campaigns.



I-onik Sport

• Junior Marketing Executive

  • Jul 2014 - Jun 2016

  Dubai - liaising and networking with a range of stakeholders including customers, colleagues, suppliers & partner organizations; - communicating with target audiences and managing customer relationships; - sourcing advertising opportunities and placing adverts in the press - national and specialist publications & on the radio, according to the on-going campaign; - managing the production of marketing materials, including leaflets, wobblers, danglers, posters, flyers and relevant POS… Show more - liaising and networking with a range of stakeholders including customers, colleagues, suppliers & partner organizations; - communicating with target audiences and managing customer relationships; - sourcing advertising opportunities and placing adverts in the press - national and specialist publications & on the radio, according to the on-going campaign; - managing the production of marketing materials, including leaflets, wobblers, danglers, posters, flyers and relevant POS materials to compliment the product at store level; - going for market visits with salesman to understand the competition better; - writing and proofreading copy; - liaising with designers and printers; - organized a special movie screening of Star Wars - The Force Awakens at Novo Cinemas, Dubai, ran subsequent contests on radio and social media alongside the campaign. - organizing photo shoots; - organizing the i.onik Middle East launch event; - arranging the effective distribution of marketing materials; - maintaining and updating customer databases; - organizing and attending events such as conferences, seminars, receptions and exhibitions; - sourcing and securing sponsorship; - conducting market research, for example using customer questionnaires and focus groups; - contributing to, and developing, marketing plans and strategies; - managing budgets; - evaluating marketing campaigns; - monitoring competitor activity; - supporting the marketing manager and other colleagues. Show less



DZMA

• Social Media Head

  • Oct 2013 - Feb 2014

  Pune Area, India Appointed to lead a group of talented SocMedics, to create and develop a brand identity on prominent social media platforms for DZMA - India's first design and media fest, a collaboration between Symbiosis Institute of Media and Communiction-UG and Symbiosis Institute of Design, Pune. https://twitter.com/dzmafest https://www.facebook.com/dzmafest http://instagram.com/dzma2014



Impact Proximity

• Advertising Services
• 1 - 100 Employee

• Social Media Intern

  • Oct 2013 - Dec 2013

  Dubai, UAE -Gathered knowledge on the know how of client-agency dynamics, social media scheduling and analytic tools (Facebook Analytics and Sysomos). -Created conversation calendars for a multitude of social platforms. -Created listening reports to gather brand sentiments and real time insights using tools such as Sysomos. -Learnt how to 'listen' using the software Sysomos and did the same for clients at Proximity (Visa, Dubai Tourism & Axiom Telecom). -Wrote content for… Show more -Gathered knowledge on the know how of client-agency dynamics, social media scheduling and analytic tools (Facebook Analytics and Sysomos). -Created conversation calendars for a multitude of social platforms. -Created listening reports to gather brand sentiments and real time insights using tools such as Sysomos. -Learnt how to 'listen' using the software Sysomos and did the same for clients at Proximity (Visa, Dubai Tourism & Axiom Telecom). -Wrote content for Facebook posts on the Visa Middle East facebook page as well. All in all, my research skills were enhanced during this internship. Show less



Percept Gulf

• United Arab Emirates
• Advertising Services
• 1 - 100 Employee

• Creative Intern

  • May 2013 - Jun 2013

  Dubai, UAE -Worked on print ad copy for regional promotions(UAE and Oman) of Ford, Mazda, Peugeot and Sigma Lenses. -Also wrote a script for a radio ad for the Dubai Summer Surprises promotion 2013. -Learnt how to write and form compelling copy, concisely and to the point.



Dulsco

• United Arab Emirates
• Staffing and Recruiting
• 700 & Above Employee

• Intern

  • Nov 2012 - Dec 2012

  Dubai, UAE CSR Intern under Marketing Department Job profile included: -Updating rosters/lists/databases of existing Dulsco accounts online and; -also helped with website review. -Researching about potential clients looking for project management services. -Provided CSR ideas which Dulsco could use in the future.



Rashid Paediatric Therapy Centre, Dubai

• Intern

  • Apr 2012 - May 2012

  -Worked with kids with special needs and assisted them during their daily schedule, such as vocal exercises, diction and motory skills. -Carried out an extended research on the importance of sound and musical therapy for children with special needs.



Al Noor Training Centre for children with special needs, Dubai

• Intern

  • Nov 2011 - Dec 2011

  -I assisted the class teacher in her daily routine and got to interact with the kids at Al Noor. -Worked physically, with boys between the age group of 18-22 who were challenged. -Helped out with their daily schedule including physical training, etiquette and work skills.