Website’s Product Pages Content Administrator

• Jun 2021 - Present

• Managing and maintaining multiple WordPress product pages are up-to-date, accurate, and visually appealing. • Developing and implementing strategies to optimize product pages for search engines and increase website traffic. • Collaborate with cross-functional teams, including product management, design, and development, to ensure product pages met business objectives and user needs. • Track website analytics to measure the success of product pages and identify opportunities for improvement. • Conduct regular audits of product pages to ensure compliance with company standards and guidelines, and made necessary updates and improvements. Show less

Search Engine Optimization Specialist

• Jun 2022 - Present

Conduct thorough keyword research and analysis to identify relevant search terms and improve organic rankings. Optimize website content, including meta tags, headings, and descriptions, for enhanced search engine visibility and user experience. Develop and implement effective link building strategies to acquire high-quality backlinks and improve search engine rankings. Monitor and analyze website performance metrics, such as organic traffic and conversions, to assess SEO effectiveness and drive data-driven optimizations. Show less

Website’s Product Pages Content Administrator

• Feb 2022 - Present

• Managing and maintaining multiple WordPress product pages are up-to-date, accurate, and visually appealing. • Developing and implementing strategies to optimize product pages for search engines and increase website traffic. • Collaborate with cross-functional teams, including product management, design, and development, to ensure product pages met business objectives and user needs. • Track website analytics to measure the success of product pages and identify opportunities for improvement. • Conduct regular audits of product pages to ensure compliance with company standards and guidelines, and made necessary updates and improvements. Show less

Search Engine Optimization Specialist

• Sep 2021 - Present

PPC Manager

• Feb 2021 - Aug 2021

• Manage Google Ads campaigns, Facebook, Instagram and TikTok and optimize for maximum ROI, utilizing keyword research, ad copy testing, and audience targeting. • Analyze Google Analytics data to identify trends & insights, & make recommendations to improve website performance & user experience. • Track and report on key metrics such as click-through rates, conversion rates, and cost per acquisition, and adjust strategies accordingly to meet business goals. • Manage Google Ads campaigns, Facebook, Instagram and TikTok and optimize for maximum ROI, utilizing keyword research, ad copy testing, and audience targeting. • Analyze Google Analytics data to identify trends & insights, & make recommendations to improve website performance & user experience. • Track and report on key metrics such as click-through rates, conversion rates, and cost per acquisition, and adjust strategies accordingly to meet business goals.

Research Scientist

• Jan 2018 - Jun 2021

Junior Researcher

• Jan 2018 - Apr 2018

Mathematics Teacher

• Apr 2013 - Apr 2018