Justine Gurr

Account Director at Proof
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Contact Information
us****@****om
(386) 825-5501
Location
Toronto, Ontario, Canada, CA
Languages
  • English Native or bilingual proficiency
  • Korean Professional working proficiency

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Justine would be an excellent addition to any team. During the time we worked together at CHFA, she helped moved forward dozens of projects with her fresh perspective, creativity and professionalism. She was a devoted and meticulous team member who went above and beyond what was expected of her. Justine excelled at most tasks she was given and was instrumental to the success of many of our communications initiatives. She is extremely personable and a pleasure to work with.

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Experience

    • Canada
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Director
      • Mar 2022 - Present

    • Senior Consultant
      • Mar 2020 - Feb 2022

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Client Service Manager
      • Aug 2017 - Mar 2020

    • Canada
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Manager
      • Jan 2016 - Aug 2017

    • Account Coordinator
      • Sep 2015 - Dec 2015

    • Communications Intern
      • Jul 2014 - Aug 2015

      Communications Intern for an industry association which represents members in the natural health and organics industry. Contributed to the largest annual PR campaign in the natural health industry in Canada – Natural Health Products (NHP) Week. Created digital and print content to support key messaging and build awareness of the benefits of NHPs, developed social media campaigns to meet KPIs, and reached out to bloggers, media personalities and key influencers using media kits to foster increased coverage for NHP Week. Collaborated with the association’s PR agency to conduct research and develop digital content packages and editorial calendars to meet departmental communications goals and overall organizational objectives. Wrote mat stories and content marketing pieces using the organization’s “voice” which have been featured in several online and print publications, blogs and in industry publications. Project lead and copy editor for the fifth edition of CHFA’s Certified Natural Products Advisor course; developed advertisements to increase course sales and revised the course webpage. Created presentation material for CHFA executives, including visual content and speeches, for internal and external CHFA events. Responsible for conducting daily media monitoring for the organization. Show less

Education

  • Seneca College of Applied Arts and Technology
    Postgraduate, Corporate Communications
    2014 - 2015
  • University of Guelph
    Bachelor of Applied Science (BASc), Human Nutrition
    2006 - 2010

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