Srinivas Allada
Group Head - Digital Marketing & Strategy at AMERICAN ONCOLOGY INSTITUTE - Precision Cancer Care- Claim this Profile
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English Full professional proficiency
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Hindi Professional working proficiency
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Telugu Native or bilingual proficiency
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Bio
Saravanan Raman
Srinivas Allada has been a very valuable colleague, a strong digital marketing proponent adept at strategizing and leveraging the opportunities in the digital media platforms. He is a very resourceful person, proactive in his approach and is capable of augmenting the business through digital marketing initiatives. He is an asset to the team professionally, and a very nice human being. He is known to create value for the organization by virtue of his domain knowledge in the digital marketing space and a person with a clear strategic intent. I wish him the very best in his career endeavours and I know for sure that he will chart his own success stories in the years ahead!
Ashwin Sivakumar
Srinivas is one of the most dedicated and progressively learning healthcare digital marketing practice heads. His hard work, passion and sincerity combined with his well rounded professional expertise makes him a great fit for progressive healthcare enterprises needing a strong, functional and performing digital marketing leadership. He brings in a rare sense of honesty, level headedness and self confidence to bring out the best to earn respect from his colleagues, peers, seniors and consultants alike. His sincerity and intent was actually one of the key driving factors which gave Jugular belief that Martech innovations will find takers in Indian Healthcare. For the Digitally influenced Healthcare Organizations where the only constant is change, Srinivas would always be my go to person!
Saravanan Raman
Srinivas Allada has been a very valuable colleague, a strong digital marketing proponent adept at strategizing and leveraging the opportunities in the digital media platforms. He is a very resourceful person, proactive in his approach and is capable of augmenting the business through digital marketing initiatives. He is an asset to the team professionally, and a very nice human being. He is known to create value for the organization by virtue of his domain knowledge in the digital marketing space and a person with a clear strategic intent. I wish him the very best in his career endeavours and I know for sure that he will chart his own success stories in the years ahead!
Ashwin Sivakumar
Srinivas is one of the most dedicated and progressively learning healthcare digital marketing practice heads. His hard work, passion and sincerity combined with his well rounded professional expertise makes him a great fit for progressive healthcare enterprises needing a strong, functional and performing digital marketing leadership. He brings in a rare sense of honesty, level headedness and self confidence to bring out the best to earn respect from his colleagues, peers, seniors and consultants alike. His sincerity and intent was actually one of the key driving factors which gave Jugular belief that Martech innovations will find takers in Indian Healthcare. For the Digitally influenced Healthcare Organizations where the only constant is change, Srinivas would always be my go to person!
Saravanan Raman
Srinivas Allada has been a very valuable colleague, a strong digital marketing proponent adept at strategizing and leveraging the opportunities in the digital media platforms. He is a very resourceful person, proactive in his approach and is capable of augmenting the business through digital marketing initiatives. He is an asset to the team professionally, and a very nice human being. He is known to create value for the organization by virtue of his domain knowledge in the digital marketing space and a person with a clear strategic intent. I wish him the very best in his career endeavours and I know for sure that he will chart his own success stories in the years ahead!
Ashwin Sivakumar
Srinivas is one of the most dedicated and progressively learning healthcare digital marketing practice heads. His hard work, passion and sincerity combined with his well rounded professional expertise makes him a great fit for progressive healthcare enterprises needing a strong, functional and performing digital marketing leadership. He brings in a rare sense of honesty, level headedness and self confidence to bring out the best to earn respect from his colleagues, peers, seniors and consultants alike. His sincerity and intent was actually one of the key driving factors which gave Jugular belief that Martech innovations will find takers in Indian Healthcare. For the Digitally influenced Healthcare Organizations where the only constant is change, Srinivas would always be my go to person!
Saravanan Raman
Srinivas Allada has been a very valuable colleague, a strong digital marketing proponent adept at strategizing and leveraging the opportunities in the digital media platforms. He is a very resourceful person, proactive in his approach and is capable of augmenting the business through digital marketing initiatives. He is an asset to the team professionally, and a very nice human being. He is known to create value for the organization by virtue of his domain knowledge in the digital marketing space and a person with a clear strategic intent. I wish him the very best in his career endeavours and I know for sure that he will chart his own success stories in the years ahead!
Ashwin Sivakumar
Srinivas is one of the most dedicated and progressively learning healthcare digital marketing practice heads. His hard work, passion and sincerity combined with his well rounded professional expertise makes him a great fit for progressive healthcare enterprises needing a strong, functional and performing digital marketing leadership. He brings in a rare sense of honesty, level headedness and self confidence to bring out the best to earn respect from his colleagues, peers, seniors and consultants alike. His sincerity and intent was actually one of the key driving factors which gave Jugular belief that Martech innovations will find takers in Indian Healthcare. For the Digitally influenced Healthcare Organizations where the only constant is change, Srinivas would always be my go to person!
Experience
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AMERICAN ONCOLOGY INSTITUTE - Precision Cancer Care
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India
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Hospitals and Health Care
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1 - 100 Employee
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Group Head - Digital Marketing & Strategy
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Jul 2019 - Present
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Citizens Specialty Hospital
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India
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Hospitals and Health Care
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100 - 200 Employee
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Head Of Digital Marketing
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Jul 2019 - Present
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Yashoda Hospitals
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India
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Hospitals and Health Care
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700 & Above Employee
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Assistant General Manager - Digital Marketing
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Jul 2018 - Jul 2019
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Gleneagles Global Hospitals
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India
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Hospitals and Health Care
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700 & Above Employee
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Head - Digital Marketing, Gleneagles Global Hospitals Group
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Apr 2016 - Jul 2018
➤ Responsible for planning, initiating and overseeing overall digital marketing strategies for the organization, build brand awareness, grow online traffic and convert leads into online sales. Implementation of CRM.➤ Assist in preparation of proposals and budgets for digital marketing initiatives. ➤ Manage and task the team on day-to-day search marketing (SEM) activities including campaign implementation, budget management, performance review, and optimization.➤ Manage and task the team on day-to-day social media marketing (SMM) activities on varioussocial platforms, including campaign implementation, budget management, performance review, and optimization.➤ Shaping and tasking the team to build the new website with powerful search engine optimization (SEO) friendly site with extensive general & medical content by conducting keyword research based highly relevant and trafficked keywords.➤ Instrumental in making the Out Reach Clinics digitally very successful both in national & international regions more than the print, electronic and other mediums.➤ Achieved a revenue of more 200 million in last one year thru digital for the group.
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Senior Manager - Digital Marketing & Branding
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Apr 2014 - Mar 2016
➤ Established a digital plan across digital media for all the 9 centres of the Group through website/mobile, social digital media like Facebook, Twitter, YouTube and LinkedIn.➤ Responsible for online revenue generation thru website & social media.➤ Tasking the Graphic Designer to execute the Branding/Marketing related collateral/material.
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Manager - Branding, Website/Digital Marketing
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Apr 2011 - Mar 2014
➤ Responsible for the design and development of Internet templates, Hospital websitethrough the use of Adobe Dream weaver, Photoshop etc, HTML, Flash. ➤ Management of Website, Facebook, Twitter, Instagram, YouTube and LinkedIn accounts.➤ Designing Social Media posts, keeping track of important dates for postings and creating online ads for various events and promotions. ➤ Graphic Design of key marketing collateral/materials. ➤ Responsible for handling internal & external branding for the hospital.➤ Responsible for Clinical Branding Design.
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Deputy Manager - Branding
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Oct 2010 - Mar 2011
➤ My responsibilities included graphic and web design. ➤ Designing of key marketing collateral/materials using Adobe Illustrator, Photoshop & Corel Draw. ➤ Responsible for management of Hospital website thru CMS. Updating the website with graphic web templates and updating the website on day to day basis.
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Levonsys India
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IT Services and IT Consulting
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1 - 100 Employee
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Sr. Web and Graphic Designer
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Nov 2009 - Sep 2010
Levonsys is a leading Web Design and Development Company based in Hyderabad, India and Texas, USA. Levonsys Engaged in complete internet solutions right from basic web design and Development to advanced web application using the latest technologies in World Wide Web. Levonsys is a leading Web Design and Development Company based in Hyderabad, India and Texas, USA. Levonsys Engaged in complete internet solutions right from basic web design and Development to advanced web application using the latest technologies in World Wide Web.
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Web and Graphic Designer
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Aug 2007 - Oct 2009
SEZLease.com is a first of its kind portal offering branding solutions for Indian Special Economic Zones (SEZ’s) on the internet, to reach out to a larger target audience. The portal focuses on showcasing processing zones of SEZ's. SEZLease.com is a first of its kind portal offering branding solutions for Indian Special Economic Zones (SEZ’s) on the internet, to reach out to a larger target audience. The portal focuses on showcasing processing zones of SEZ's.
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