Fiona Norman
Managing Director at FN Research- Claim this Profile
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Topline Score
Bio
Dan Quee
It's always a real pleasure to work with Fiona and the team at FN Research who are always very responsive, and have great ideas. Fiona is very easy to work with, and it's clear that she really cares about her clients, projects and team. I would thoroughly recommend FN Research to anyone.
Karen Hunter
I recently had the pleasure of working with Fiona and found her to be extremely professional and knowledgeable. She made sensible and helpful recommendations to help us get the most from our project. Would be happy to work with her in the future.
Nick Reilly
Fiona gave us real clarity on what to ask, how to ask and made sure we would benefit from the outcomes. It was a really beneficial exercise as our results have shifted our marketing messaging significantly. Fiona was easy to work with, super quick , and I have no hesitation recommending FN Research.
Dan Quee
It's always a real pleasure to work with Fiona and the team at FN Research who are always very responsive, and have great ideas. Fiona is very easy to work with, and it's clear that she really cares about her clients, projects and team. I would thoroughly recommend FN Research to anyone.
Karen Hunter
I recently had the pleasure of working with Fiona and found her to be extremely professional and knowledgeable. She made sensible and helpful recommendations to help us get the most from our project. Would be happy to work with her in the future.
Nick Reilly
Fiona gave us real clarity on what to ask, how to ask and made sure we would benefit from the outcomes. It was a really beneficial exercise as our results have shifted our marketing messaging significantly. Fiona was easy to work with, super quick , and I have no hesitation recommending FN Research.
Dan Quee
It's always a real pleasure to work with Fiona and the team at FN Research who are always very responsive, and have great ideas. Fiona is very easy to work with, and it's clear that she really cares about her clients, projects and team. I would thoroughly recommend FN Research to anyone.
Karen Hunter
I recently had the pleasure of working with Fiona and found her to be extremely professional and knowledgeable. She made sensible and helpful recommendations to help us get the most from our project. Would be happy to work with her in the future.
Nick Reilly
Fiona gave us real clarity on what to ask, how to ask and made sure we would benefit from the outcomes. It was a really beneficial exercise as our results have shifted our marketing messaging significantly. Fiona was easy to work with, super quick , and I have no hesitation recommending FN Research.
Dan Quee
It's always a real pleasure to work with Fiona and the team at FN Research who are always very responsive, and have great ideas. Fiona is very easy to work with, and it's clear that she really cares about her clients, projects and team. I would thoroughly recommend FN Research to anyone.
Karen Hunter
I recently had the pleasure of working with Fiona and found her to be extremely professional and knowledgeable. She made sensible and helpful recommendations to help us get the most from our project. Would be happy to work with her in the future.
Nick Reilly
Fiona gave us real clarity on what to ask, how to ask and made sure we would benefit from the outcomes. It was a really beneficial exercise as our results have shifted our marketing messaging significantly. Fiona was easy to work with, super quick , and I have no hesitation recommending FN Research.
Credentials
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Certified member of MRS
Market Research Society (MRS)
Experience
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FN Research
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United Kingdom
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Market Research
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1 - 100 Employee
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Managing Director
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Apr 2011 - Present
We are a bespoke and boutique market research agency. We offer a full range of market research solutions and techniques on both a quantitative and qualitative level. We only ever deal with a small number of projects at any one time providing the highest levels of client service for all our projectsOur clients have included leading organisations such as Power NI,National Museums Northern Ireland, Lidl, Volunteer Now, BTNI, Interbrew, NITB, Local councils, voluntary and community sector, local government and social welfare. I am the managing director and am responsible for the design and progression of every project. I still operate a very hands-on style approach, moderating a significant proportion of our groups and depths and designing all questionnaires and client reports. I am the main client contact point for all projects.I guarantee your project will receive the attention and responsiveness that it deserves, regardless of its size. In addition, I have the breadth of experience and expertise only available from those who have worked in a dedicated research agency for many years. What are my areas of expertise? -Questionnaire designAnalysis and reporting of quantitative projectsMarketing and Research consultancy Moderation and analysis of depth one-to-one interviews with consumers or businessesModeration and analysis of group discussionsResearch amongst staff or stakeholders
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Associate Director
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Sep 1992 - Dec 2010
•Joined Millward Brown Ulster (formerly Ulster Marketing Survey), achieving Associate Director in 2005.•Managed numerous market research projects for leading clients within Public and Private sectors. Managed ad-hoc and continuous projects (Quantitative & Qualitative).•Managed research projects from client brief through to delivery. Prepared complex proposals, designed research methodologies, managed collation and interpretation of data, and prepared client presentation and recommendation. Lead researcher on many projects.•Coordinated large teams of up to 40 internal and external staff. Delegated responsibility and monitored progress. Ensured delivery of key project milestones.•Presented findings and recommendations to clients. Focused on actionable, strategic results and modelling. Helped clients develop informed decisions and corporate strategies. •Supported client fund application preparation. Helped National Museums NI win £18m HLF funding from DCAL for capital project of extension and refurbishment of the Ulster Museum.•Monitored “Changing for the Better! Programme for OFMDFM with key influence on programme strategy.•Managed the EasyJet account when entered Northern Ireland aviation market.••Led business development activities within the region. Identify key sectors and organisations to generate revenue. Networked with local businesses to ensure local brand awareness.
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Research Executive
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Sep 1990 - Sep 1992
•Had direct responsibility for 6 high profile FMCG clients. Managed consumer panel and retail audit research requirements. Presented tracking data and day-to-day client liaison. •Had direct responsibility for 6 high profile FMCG clients. Managed consumer panel and retail audit research requirements. Presented tracking data and day-to-day client liaison.
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Education
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1987 - 1990
De Montfort University
BA Hons, Economics -
2021 - 2021
William J Clinton Leadership Institute at Queens
Strategic Change Leadership for Digital Transformation -
1980 - 1987
Glenlola
Community
