Taylor Gue
Senior Account Executive at FOVNDRY (formerly Van Eperen)- Claim this Profile
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Bio
Credentials
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CPR/AED/First Aid
American Red Cross
Experience
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FOVNDRY
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Account Executive
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Jul 2022 - Present
Industries: Health, science, pharmacuetical, senior life plan communities, non-profits, municipalities, real estate Lead internal planning meetings, brainstorming sessions, and the development of integrated communications strategies and media-based communications plans; Manage day-to-day media relations/media requests for FOVNDRY and client accounts; Employ and maintain strong media relations to shape and control communications that are in line with overall account and company objectives; Write compelling communications on behalf of the company and clients: press releases, bylined articles, blog copy, and other collateral; Work with cross-functional teams to develop client collateral in support of initiatives across paid and organic print and digital platforms; Handle day-to-day social media campaign management (content generation, interacting with community in real-time, tracking metrics, etc.); Stay on top of industry trends and continually seek training and education in new skills and tools; Build relationships and trust with existing client contacts to meet and exceed ongoing contract deliverables and overall expectations; Manage day-to-day client interactions and projects for assigned accounts; Planning, tracking, and managing project and client budgets and timelines, with the ability to identify issues quickly and effectively, and course correct as needed. Show less
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Freelance
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Washington DC-Baltimore Area
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Communications Manager
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Jun 2020 - Present
Industries: Sports/entertainment, equity, education Implementing corporate crisis communications strategies, including monitoring media hits, managing press inquiries, developing internal and external materials for distribution; Managing events, including the development of presentations and creation of digital content. Industries: Sports/entertainment, equity, education Implementing corporate crisis communications strategies, including monitoring media hits, managing press inquiries, developing internal and external materials for distribution; Managing events, including the development of presentations and creation of digital content.
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Potomac Communications Group
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Project Manager
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Jan 2020 - Jun 2020
Industries: Manufacturing, energy, transportation, chemistryManage the development and editing of strategic content for a diverse range of clients; Develop and pitch stories to print, radio and broadcast reporters; Produce plans (social, communications, etc.) to address immediate and long-term needs of the clients; Maintain and update client websites to reflect current messaging strategies.
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Senior Project Coordinator
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Aug 2019 - Dec 2019
Lead the development and execution of day-to-day projects; Proof and edit deliverables, such as press releases, media advisories, contributed articles, social media content, etc.; Provide insight and develop presentations for client media trainings.
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Project Coordinator
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Jul 2018 - Jul 2019
Develop strategic social media content calendars; Draft blogs, speeches, video scripts, and a variety of other deliverables; Coordinate with clients on a regular basis to maintain and strengthen the agency/client relationship.
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Press Assistant
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Feb 2018 - Jun 2018
Draft social media content for Twitter, Facebook, Instagram, & YouTube; Capture/edit photos and video content; Collect data & produce summaries of social media activity; Produce daily material covering mentions in the press & media highlights; Store a variety of content for office records, including website material, press contacts, etc.; Write press/media releases; Maintain website content.
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Deputy Scheduler
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Feb 2017 - Feb 2018
Maintain the Senator's daily schedule; Record scheduling requests in appropriate database; Organize events (room reservations, catering, set-up, security, etc.); Reserve appropriate travel plans; Order and send constituent photos; Travel with the Senator to specific official events.
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Staff Assistant
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Jan 2017 - Feb 2017
Manage internship program; Answer constituent phone calls; Record constituent concerns; Assist office staff in daily tasks; Distribute mail and newspapers in appropriate offices.
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U.S. Senator Shelley Moore Capito
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Washington D.C. Metro Area
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Press Office Intern
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Jun 2016 - Aug 2016
Create writing samples for social media platforms. Support staff in day-to-day tasks. Draft speeches and video scripts. Research content for office projects. Create writing samples for social media platforms. Support staff in day-to-day tasks. Draft speeches and video scripts. Research content for office projects.
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Marshall Recreation Center
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Huntington, West Virginia Area
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Instructor/Lifeguard
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Aug 2013 - Jun 2016
Teach aquatic fitness and instructive classes from infants to adults. Participate in a yearly training. Maintain health and safety standards in facility. Obtain appropriate certification. Teach aquatic fitness and instructive classes from infants to adults. Participate in a yearly training. Maintain health and safety standards in facility. Obtain appropriate certification.
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Public Relations Campaign for Recovery Point West Virginia
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Huntington, West Virginia Area
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Account Executive
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Jan 2016 - May 2016
Create a rebranding guide and crisis communications plan. Provide client services. Manage events and projects. Create brochures, logos, and other publications. Organize a social media guide. Create a rebranding guide and crisis communications plan. Provide client services. Manage events and projects. Create brochures, logos, and other publications. Organize a social media guide.
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West Virginia Legislature
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Government Administration
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1 - 100 Employee
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Journalism Intern
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Jan 2016 - Apr 2016
Worked one-on-one with state politicians to address their press-related needs. Created a variety of publications for state website. Attend daily legislative floor sessions. Worked one-on-one with state politicians to address their press-related needs. Created a variety of publications for state website. Attend daily legislative floor sessions.
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Southern Anthropological Society
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Huntington, West Virginia Area
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PR Account Director
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Jan 2016 - Apr 2016
Created a social media platform for the 51st Annual Meeting. Collaborated with a team to create a successful ad campaign. Operated a community outreach program. Created a social media platform for the 51st Annual Meeting. Collaborated with a team to create a successful ad campaign. Operated a community outreach program.
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Seven Arrow Creative Strategic Communications Agency
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Huntington, West Virginia Area
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PR Executive
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Jan 2015 - Aug 2015
Communicate with clients to address goals and objectives. Draft press releases and media advisories. Research supplementary materials. Attend creative process meetings. Communicate with clients to address goals and objectives. Draft press releases and media advisories. Research supplementary materials. Attend creative process meetings.
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Education
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2018 - 2019
S.I. Newhouse School of Public Communications at Syracuse University
Master of Science - MS, Communications -
2012 - 2016
Marshall University
Bachelor of Arts (B.A.), Public Relations -
2008 - 2012
Musselman High School
Community
