Lance Yocom

Varsity Boys Basketball Assistant Coach, Marketing & Program Development at Southwest Christian School
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Contact Information
us****@****om
(386) 825-5501
Location
Fort Worth, Texas, United States, US
Languages
  • English -

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5.0

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Mike Stewart

Lance is simply one of the best in the industry. He provides direction with the needed experience to run any event and is very client focused.

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Experience

    • United States
    • Primary and Secondary Education
    • 1 - 100 Employee
    • Varsity Boys Basketball Assistant Coach, Marketing & Program Development
      • Aug 2022 - Present

    • 8th Grade Boys Head Coach
      • Oct 2019 - Present

    • Entertainment Providers
    • 1 - 100 Employee
    • Founder/Co-Owner
      • 2017 - Present

      Crossover Entertainment is a collective based in Dallas / Fort Worth that specializes in the development, production and promotion of music, sports and apparel. Crossover’s desire is to craft a culture of creative integrity among its partners and clients through innovative ideas that not only generate success, but also leave a lasting impression and inspire communities. At Crossover, we focus on creating concepts and programming that builds brands, shapes businesses, engages audiences and connects people through the power of the entertainment experience. https://www.crossoverentertainment.net

    • United States
    • Sports Teams and Clubs
    • Owner
      • Feb 2020 - Present

      Courtside 360 is an organization based in Fort Worth that specializes in youth athletic and personal development by providing elite basketball programming, resources, and support through Courtside Academy, Courtside Events, Courtside Creative, and Courtside United Basketball Club. http://courtside360.net Courtside 360 is an organization based in Fort Worth that specializes in youth athletic and personal development by providing elite basketball programming, resources, and support through Courtside Academy, Courtside Events, Courtside Creative, and Courtside United Basketball Club. http://courtside360.net

    • United States
    • Musicians
    • 1 - 100 Employee
    • Founder/Co-Owner
      • Jan 1997 - Dec 2016

      Promoter, event producer, artist development, record label, marketing and design house. Business development, curator and lead talent buyer for numerous innovative events including Untapped Festival, INDEX Festival, Fort Worth Music Festival, Wall Of Sound Festival, Modern till Midnight, Red Bull Sound Select, Friday on the Green, Brewfest, Central Market’s Thursday Night Live Series, Spune Christmas. Booked and marketed 175+ promoter shows annually with national bands in venues capacities up to 3000 people in the Dallas / Fort Worth market. Provided artist development services to acclaimed DFW musicians (Best New Artist, Record of the Year, Best Song). It is the desire of Spune to produce innovative, reputable events and to promote quality independent artists. Our purpose is to contribute to the development of the arts by heightening the awareness of both the event and the artist.

    • United States
    • Newspaper Publishing
    • 700 & Above Employee
    • Talent Buyer
      • Jun 2015 - Aug 2016

      Served as Talent Buyer for CrowdSource - the Events Division of the Dallas Morning News buying for multiple festivals ranging from 5,000-100,000 in attendance including Untapped Festival (Dallas, Fort Worth, Austin, Houston, San Antonio), The Reunion, Earth Day Texas, Savor Dallas, Maverick Festival (San Antonio) and multiple brewery series in Texas (Houston, San Antonio, Dallas/Fort Worth). Managed GA and VIP merchandise efforts for select CrowdSource events increasing product line and brand awareness.

    • Entertainment Providers
    • 700 & Above Employee
    • Marketing Manager
      • Jan 2001 - Feb 2007

      Managed the day-to-day promotions, interactive marketing, media buying and event planning for over 250 events per year with marketing budgets up to $150,000 in multiple cities across 4 states. Promoted events in Dallas/Fort Worth at Nokia Theater/Verizon Theater, American Airlines Center, Bass Performance Hall, Will Rogers Auditorium, Granada Theater and Majestic Theatre. Marketed national festivals such as Coachella Music and Arts Festival, New Orleans Jazz & Heritage Festival and iHeartRadio’s Edge Fest.

Education

  • Hardin-Simmons University
    Bachelor of Science (BS), Communications, Business
    1996 - 2000

Community

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