Seema Sanghavi

Founder at Cooks Who Feed
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Contact Information
us****@****om
(386) 825-5501
Location
Canada, CA
Languages
  • English Native or bilingual proficiency
  • French Professional working proficiency

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Bio

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Lieke Lekkas, MA

I recommend Seema as a very talented, serious marketeer with excellent online and account managing skills. She is very down to earth and knowledgeable and able to settle very quickly in any business environment.

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Credentials

  • Google Analytics Individual Qualification Certification
    Google
    Nov, 2013
    - Nov, 2024
  • Google AdWords Professional Certification
    Google
    Jun, 2013
    - Nov, 2024

Experience

  • Cooks Who Feed
    • Canada
    • Retail
    • 1 - 100 Employee
    • Founder
      • Mar 2019 - Present

      As the founder of Cooks Who Feed Inc., I'm passionate about creating a better world by fighting hunger sustainably. From Sales to Strategy, I wear many hats and am involved in all areas of the business. As the founder of Cooks Who Feed Inc., I'm passionate about creating a better world by fighting hunger sustainably. From Sales to Strategy, I wear many hats and am involved in all areas of the business.

  • Torstar Digital (Torstar Corp.)
    • Canada
    • Newspaper Publishing
    • 1 - 100 Employee
    • Manager, Product Management – Retail
      • Dec 2017 - Apr 2019

      Set the Vision & Strategy for Savings • Set the strategy for Save.ca – working with technology, sales, marketing and operations to continue to build a business that delivers great savings to the consumer and drives revenue for retailers and CPG marketers Build the Best Savings Experience for Canadian Consumers • Analyze the market and competitive environment, monitoring emerging trends, to define a differentiated product vision that delivers unique value • Act as the voice of… Show more Set the Vision & Strategy for Savings • Set the strategy for Save.ca – working with technology, sales, marketing and operations to continue to build a business that delivers great savings to the consumer and drives revenue for retailers and CPG marketers Build the Best Savings Experience for Canadian Consumers • Analyze the market and competitive environment, monitoring emerging trends, to define a differentiated product vision that delivers unique value • Act as the voice of the consumer inside the business, working with product development team to create innovative experiences that save consumers time and money • Work collaboratively with technology team to develop and execute a robust product roadmap that leverages Metroland’s unique leadership position in the print and digital flyer space • Develop business case for partnerships, investments or joint ventures to help achieve our goals Drive value for our business and our marketing partners • Work closely with sales leaders and retailers, acting as the Save subject matter expert, to develop initiatives that drive retail foot traffic and sales • Work closely with our Marketing and Data Analytics team to ensure marketing campaigns are effective at driving consumer engagement and to provide insights for clients • Oversee a multi-million dollar P&L

    • Product Manager - Community Digital Strategy
      • Jun 2015 - Dec 2017

      Working closely with the editorial, sales, marketing and development teams to ensure that our community news sites are engaging, local go-to sources for our readers and lead & sales generators for our advertisers. 2 Main Tasks: -Leading the community sites redesign project which involves all 39 Metroland community and daily news sites. -Creating, launching and managing the content marketing program.

  • Freelance
    • Toronto, Canada Area
    • Digital Marketing Specialist/Project Manager
      • Mar 2014 - Jun 2015

      I worked with agencies and SMBs. Many projects focused on developing and managing strategies to improve SEO and increase online traffic, lead generation and conversion rates. I also created and implemented digital marketing campaigns using various online channels and platforms and managed overseas development teams for app and web development projects. Many projects have also required me to create and/or update websites using WordPress. I worked with agencies and SMBs. Many projects focused on developing and managing strategies to improve SEO and increase online traffic, lead generation and conversion rates. I also created and implemented digital marketing campaigns using various online channels and platforms and managed overseas development teams for app and web development projects. Many projects have also required me to create and/or update websites using WordPress.

  • First Focus
    • Utrecht Area, Netherlands
    • Digital Marketing Specialist
      • Mar 2013 - Sep 2014

      First Focus is a marketing agency focusing on web development and online marketing strategies. They specialize in SEO, analytics, PPC, linkbuilding, social media, lead generation, website development and e-commerce. First Focus is a marketing agency focusing on web development and online marketing strategies. They specialize in SEO, analytics, PPC, linkbuilding, social media, lead generation, website development and e-commerce.

  • Learn to master your weight, fitness & health in just 12-weeks!
    • Canada
    • Wellness and Fitness Services
    • Marketing Consultant
      • Sep 2012 - Feb 2013

      A short-term, project based contract where I was assigned to produce the online marketing strategy for the launch of a new product. The product was an online training program targeting SMBs. I completed the marketing plan which was then implemented by the company's interns. A short-term, project based contract where I was assigned to produce the online marketing strategy for the launch of a new product. The product was an online training program targeting SMBs. I completed the marketing plan which was then implemented by the company's interns.

  • ISIC - International Student Identity Card
    • Serbia
    • Consumer Services
    • 1 - 100 Employee
    • Marketing and Sales
      • Mar 2011 - Feb 2012

      The ISIC headquarters located in Amsterdam works with its resellers and partners located in over 130 countries worldwide. All global operations, IT, marketing and sales initiatives are implemented and managed by the company headquarters. Major partners include Microsoft,MasterCard and The Economist. The ISIC headquarters located in Amsterdam works with its resellers and partners located in over 130 countries worldwide. All global operations, IT, marketing and sales initiatives are implemented and managed by the company headquarters. Major partners include Microsoft,MasterCard and The Economist.

  • DeBlock Consulting
    • Canada
    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing Consultant
      • May 2010 - Jan 2011

      In this freelance role, I developed, managed, and executed all marketing activities encompassing email marketing, search marketing, event management and social networking for this Canadian start-up. I worked with a developer to create the company website and maintained the company blog. I also conducted market research, and developed and presented solution proposals and project reports. In this freelance role, I developed, managed, and executed all marketing activities encompassing email marketing, search marketing, event management and social networking for this Canadian start-up. I worked with a developer to create the company website and maintained the company blog. I also conducted market research, and developed and presented solution proposals and project reports.

  • Microfinance Focus
    • India
    • Media Production
    • 1 - 100 Employee
    • Student Intern
      • Sep 2009 - Dec 2009

      Microfinance Focus is a unique, digital magazine that is focused on covering the diverse activities of the microfinance sector around the world. My main internship task involved creating promotional materials and strengthening the brand's online presence to help increase both readership and sponsorship for the magazine. Microfinance Focus is a unique, digital magazine that is focused on covering the diverse activities of the microfinance sector around the world. My main internship task involved creating promotional materials and strengthening the brand's online presence to help increase both readership and sponsorship for the magazine.

  • Metroplots
    • India
    • Real Estate
    • 1 - 100 Employee
    • Business Development Executive
      • Sep 2009 - Dec 2009

      During this employment, my goal was to find commercial real estate sites for established company clients. This involved seeking and comparing sites and finding ones that best matched client requirements. It also involved negotiations and contract preparation. During this employment, my goal was to find commercial real estate sites for established company clients. This involved seeking and comparing sites and finding ones that best matched client requirements. It also involved negotiations and contract preparation.

  • Section Media
    • Interning Project Manager
      • Jun 2009 - Sep 2009

      As part of my MBA requirements, I worked as a intern for Sectionmedia, an interactive marketing firm in Brussels. The role involved consulting with client relations team to aid in the management of various projects and supporting the company with several marketing outreach initiatives. I conducted marketing research to verify the feasibility of projects and collaborated with colleagues to implement the creative design of various marketing tools. Some major clients I worked on projects for… Show more As part of my MBA requirements, I worked as a intern for Sectionmedia, an interactive marketing firm in Brussels. The role involved consulting with client relations team to aid in the management of various projects and supporting the company with several marketing outreach initiatives. I conducted marketing research to verify the feasibility of projects and collaborated with colleagues to implement the creative design of various marketing tools. Some major clients I worked on projects for include Lipton, LOXAM Power, Weight Watchers, and Rosy Blue. Show less As part of my MBA requirements, I worked as a intern for Sectionmedia, an interactive marketing firm in Brussels. The role involved consulting with client relations team to aid in the management of various projects and supporting the company with several marketing outreach initiatives. I conducted marketing research to verify the feasibility of projects and collaborated with colleagues to implement the creative design of various marketing tools. Some major clients I worked on projects for… Show more As part of my MBA requirements, I worked as a intern for Sectionmedia, an interactive marketing firm in Brussels. The role involved consulting with client relations team to aid in the management of various projects and supporting the company with several marketing outreach initiatives. I conducted marketing research to verify the feasibility of projects and collaborated with colleagues to implement the creative design of various marketing tools. Some major clients I worked on projects for include Lipton, LOXAM Power, Weight Watchers, and Rosy Blue. Show less

  • School District 2
    • Teacher
      • Sep 2006 - Aug 2007

      Subjects: secondary mathematics, accounting and entrepreneurship Subjects: secondary mathematics, accounting and entrepreneurship

  • TimePlan Education Group
    • Secondary Teacher
      • Sep 2005 - Aug 2006

      During this time I lived in the UK and worked in a small town outside of London. I taught mathematics from grades 7 to 11. During this time I lived in the UK and worked in a small town outside of London. I taught mathematics from grades 7 to 11.

  • Enterprise
    • United States
    • Travel Arrangements
    • 700 & Above Employee
    • Manager's Assistant/Corporate Marketing Manager
      • Aug 2002 - Sep 2004

      While employed with this company, I was promoted from manager trainee to manager assistant and gained the title of branch corporate account manager. My main responsibilities were to acquired and maintained corporate clientele through cold calls and networking. I also responded to customer needs, supervised 3 employees and manage fleet of 120 vehicles. While employed with this company, I was promoted from manager trainee to manager assistant and gained the title of branch corporate account manager. My main responsibilities were to acquired and maintained corporate clientele through cold calls and networking. I also responded to customer needs, supervised 3 employees and manage fleet of 120 vehicles.

Education

  • Schulich School of Business - York University
    International MBA (IMBA), Marketing and Strategic Management
    2008 - 2010
  • Digital Marketing Institute UK
    Professional Diploma in Digital Marketing, Digital Communication and Media/Multimedia
    2012 - 2012
  • Indian Institute of Management Bangalore
    MBA, Marketing and Strategic Management
    2009 - 2009
  • University of New Brunswick
    B.Ed, High School Mathematics
    2004 - 2005
  • Saint Mary's University
    B.Comm, Marketing and Entrepreneurship
    1998 - 2002

Community

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