Kayla Reusche

Director of Marketing at Root
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Contact Information
us****@****om
(386) 825-5501
Location
Des Moines, Iowa, United States, US

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Bio

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Credentials

  • Google Analytics Certification
    Google

Experience

    • United States
    • Cosmetics
    • 1 - 100 Employee
    • Director of Marketing
      • Jul 2021 - Present

      As the director of marketing, I oversee all marketing initiatives including social media, email, SMS, product + sale launches and affiliate + influencer programs as well as lead our marketing team members.

    • Marketing Strategist
      • Aug 2019 - Jul 2021

    • Marketing & PR Intern
      • May 2019 - Aug 2019

  • Above + Beyond Cancer
    • Des Moines, Iowa
    • Communications Intern
      • Jan 2019 - May 2019

      • Revamped social media channels to include new initiatives like monthly spotlights and event promotion • Interviewed cancer survivors, donors and volunteers to create engaging social media content • Secured local TV coverage for annual fundraising event through a written press release • Revamped social media channels to include new initiatives like monthly spotlights and event promotion • Interviewed cancer survivors, donors and volunteers to create engaging social media content • Secured local TV coverage for annual fundraising event through a written press release

    • Marketing and Administration Intern
      • May 2018 - Aug 2018

      • Expanded marketing list by over 500 companies and 600 contacts in three months through market research • Secured a company-record number of donations for annual fundraiser • Assisted with event planning to ensure events ran smoothly • Completed various day-to-day marketing tasks to maintain an organized team • Expanded marketing list by over 500 companies and 600 contacts in three months through market research • Secured a company-record number of donations for annual fundraiser • Assisted with event planning to ensure events ran smoothly • Completed various day-to-day marketing tasks to maintain an organized team

Education

  • Simpson College
    Bachelor of Arts - BA, Psychology, Public Relations, Criminal Justice
    2016 - 2019
  • Wartburg College
    2015 - 2016
  • Waverly-Shell Rock Senior High School
    High School Diploma
    2011 - 2015

Community

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