Director, Client Services – Commercial Strategy

• May 2023 - Present

Manager, Client Services (Remote)

• Jan 2022 - May 2023

Project Manager (Remote)

• May 2021 - Feb 2022

CC Ford Healthcare is an independent market development and medical communications agency with over 20 year’s experience and extensive history launching products for the world’s largest pharmaceutical clients, early stage biotechnology companies, and leading device manufacturers.As a complete solution medical communications firm, we provide early stage scientific and strategic support through product launch and lifecycle management. Our work covers all stages of product lifecycle, from early stage clinical trial results and market development, through expanding indications, and final stage LOE evergreening opportunities. Through our proprietary launch process “Molecule to Market” we have supported over 40 product launches through a strategic and systematic process that provides a well proven complete solution that is adaptable to all disease states as well as unique product and market characteristics.Our disease experience is extensive, and we have been fortunate to work with leading companies to change the treatment paradigm in many important markets, including: solid tumors, hematology, cardiovascular disease, diabetes, pain, neurologic conditions, infectious disease and many rare conditions. Show less

President and CEO

• Oct 2020 - Present

Delivering visionary, strategic leadership to help employees, companies, and communities thrive. Schaller Ford Consulting Group LLC's focus is on Project Management, Community Outreach, and Marketing. Our goal is to provide expertise to your business to help improve operations, management, strategy, and other business demands. With a network of knowledge in fields such as Aviation, Media, and Business, we can help solve and find solutions that best fit your needs. We want to help, so please reach out, even if you have a need not listed here. Show less

Project Manager, Flight Operations

• Oct 2017 - Sep 2020

Champion projects from conception through completion to save money, support operational needs, enhance employee education, and optimize overall performance.► Launched Destination 225° Project to reduce dependence on the open marketplace and create methods to fulfill ambitious 2025 hiring goal, including partnering with colleges in the U.S.; Coordinated with the People Department, 20 internal stakeholders, and FP&A to remain within the $500K budget while negotiating partnerships with 10 colleges and schools for Destination 225, which relied on Cadet Pilot Programs to develop future pilots; Proactively resolved problems for on-time program launch► Designed an innovative strategy to save at least $1M on hotel contract renewals based on CASM forecasts and analytics► Led the Pilot SME Program to pull 50-70 pilots based on subject matter expertise off the line each month and move them into different workgroups to improve organizational effectiveness and save over $1M; Results have led to a Green Belt Project currently underway► Ideated a monthly Lunch-and-Learn Program, generated buy-in from Senior Director, and delivered engaging presentations to a 200+ person department; Handled scheduling, communications, marketing, and topic selection► Worked with leadership to find a way to lower sick calls by $17M in 2019 and steered the full project through final implementation► Trained and mentored Project Managers in multiple departments, educating them on best practices and core values of the company► Received permission by management to be the only employee in the department allowed to work remotely due to tenure, dedication, and strong work ethic Show less

Project Manager, Learning Strategy and Analysis, SWA University

• May 2015 - Oct 2017

Led programs and operational functions within the training department to elevate education and performance of employees. Guided the end-to-end project management lifecycle, conducting needs assessments, coordinating intake meetings, recommending enhancements and new training programs, and steering implementation to support continued development.► Engaged with over 30 SMEs and vendors in Canada to lead the largest technical initiative undertaken by Southwest (Mosaic); Streamlined activities from multiple systems to one centralized system while meeting a project timeline that shifted up by one month ► Facilitated meetings with FAA to discuss new Risk Resource Management (RRM) training for 10K+ flight attendants after conducting gap analysis to get everyone speaking the same operational language ► Nominated as a SWA Ambassador for Congressman Kenny Marchant’s Art Competition and gave a speech about the company’s vision, focusing on connection to communities► Awarded Employee of the Month out of 200+ employees based off proactive planning, tactical execution, and customer-first approach on multiple projects, including Mosaic project Show less

Senior Specialist, Community Outreach & Giving

• Dec 2011 - May 2015

Guided strategic initiatives, developed meaningful relationships, and encouraged employees to give back in local communities. Propelled a superior brand image to ensure Southwest Airlines would be recognized as a global trusted organization which fosters authentic relationships and helps communities thrive.► Secured over 140 Volunteer Team Captains representing each group within SWA, which increased total volunteer hours by 19% and overall employee participation by 27%► Managed over 250 volunteers for the annual Golf Tournament and Party; Recruited volunteers and spearheaded all communication, with all money benefitting charities, such as Ronald McDonald House► Conceptualized and executed the first-ever Corporate Day of Service with the Trinity River Conservations Corps that had over 75 volunteers from 15 local companies in Dallas, including E&Y, JCPenney, and Mattress Firm► Received nomination from senior leadership to attend ACCP’s Contributions Academy Forum, an elite, educational seminar to share best practices regarding corporate contributions, community relations, and employee volunteer managers► Handled community outreach campaigns, wrote social media posts, and authored blog posts Show less

Asst Manager Brand Engagement

• Nov 2009 - Jan 2012

• Directed market specific teams in three of top twelve Southwest Airlines markets, included all company stakeholders and Leadership levels, to build brand preference in markets and establish positive working partnerships • Demonstrated in-depth understanding of Chicago, Milwaukee, and Houston markets including competitive marketing activity, performance, consumer insights, etc. and provided continuous applicable status to leadership• Led efforts with Brand Commitment Agency to create and develop an engaging experiential/activation platform for Chicago market that included specific messaging and interactive Customer experience• Aligned Southwest Airlines brand with entertainment company to bring national brand to local level garnering over $1.08M in added value, along with aligning our brand with city specific passion points• Established and achieved network of relationships with businesses, communities, and political leaders; served as ex officio member on the Board of Directors for Choose Chicago CVB from 2010-2011• Mentored, guided, coached, and trained Central Region Marketing Rep on job duties such as negotiating partnerships, reviewing media proposals, fielding calls, and moreAccomplishments• Responsible for partnership with Top Chef winner in Chicago market • Partnered with City of Houston Mayor’s Office of Special events and sponsored the fireworks as part of The Mayor’s Holiday celebration in 2010• Managed, negotiated, and directed EAA Air Venture Oshkosh Air Show partnership including Boeing 737-700 aircraft arrival for tours, which was a first for Southwest Airlines Show less

Field Marketing Manager (Baltimore & Phoenix)

• Oct 2006 - Nov 2009

• Provided marketing support for 10 cities in North East & Phoenix• Hand selected by Managers to lead Verizon Center Trading Places event at BWI Airport, credentialed event participates (over 30 Volunteers/Players), conducted media interviews, and coordinated logistics• Developed, implemented and successfully managed Internship program, which included curriculum, interviewing, pre-Employment process, hiring, and mentoring Interns• Long Island Market expert , responsible for feedback and analysis on market performance, including fares, schedule, products and advertising• Negotiated contracts of local sponsorships, including New York Dragons (AFL), Gateway Playhouse, and Response of Suffolk County while maintaining awareness of budget and focus on brand• Accomplished successful press conferences with local State/County Officials and the Long Island MacArthur Airport• Managed Phoenix Suns activations and partnership at local level. Targeted business customers with tickets, suite nights, and special events by working with team in headquarters to target our highest frequency customers as a thank you• Established and managed a network of relationships with businesses, communities, and political leaders; served as ex officio member on the Board of Directors for the Tempe Chamber of CommerceAccomplishments• Marketing Department Employee of the Quarter (Q1 2009)• Represented Southwest Airlines at Days on the Hill event that included meeting with members of Congress on issues important to Southwest Airlines• Emcee and organizer of Operation Freedom Bird 501c3 charity partnership in 2009 sendoff at Phoenix Sky Harbor Airport including ceremony with Phoenix Mayor, recording artist Aaron Tippin, and active/retired military personnel Show less

Marketing Director

• 2005 - 2006

• Creatively influenced and managed the development and execution of all MAJIC promotions, community affairs efforts, and station event marketing opportunities to enhance station’s image and visibility within the community to attract both listeners and clients • Managed day-to-day activities within the promotions department including policies, procedures, and staffing, including 40 part time staff • Planned and executed promotions; organized day-to-day detailed operation of remotes, on-air talent appearances, contests, giveaways, and all station promotion calendars • Proactively managed all of the Marketing and Promotion activities for MAJIC 99.5 including working closely with colleagues in sales, sponsorship, promotions, events, on-air, and programming staff • Managed the promotion and marketing budget Accomplishments • Negotiated contracts on behalf of CBS Radio for concerts, including working with venue, artist and their representation, media placement, sponsorships, concert giveaways and more • Ideal Image product and on-air Ambassador Show less