Doug Carroll

Sales Associate at Sole Sports Running Zone
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Contact Information
us****@****om
(386) 825-5501
Location
Chandler, Arizona, United States, US

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5.0

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Pila Martinez

When it comes to earning loyalty and inspiring hard work, Doug has few peers. When he joined the University of Arizona's central communications office, he quickly built rapport with the content producers who reported to him. As they came to trust and respect his leadership, they aimed higher and higher, and consistently produced high-level work. He is unflagging in his optimism and encouragement. He also is an exceptional writer and editor, with a supernatural gift for writing headlines. Despite a heavy workload, Doug never lost his cool and he never asked anyone to stay later than he did, nor to do more work than he himself was willing to do. He would be an asset to any organization that needed someone with exceptional writing chops who also can lead teams to achieve more than they thought was possible.

La Monica Everett-Haynes, Ph.D.

Doug has an amazing, unmatched work ethic. He is diligent, dedicated to continuous improvement and does not leave until the job is done. Under Doug's leadership, the UANews team has seen important growth in its media relations efforts, its storytelling and the success of creative projects. He has either introduced or led a number of projects like Six in 2016 and Four Questions, which have resulted in positive attention for UA researchers. Doug also is student-focused and, for example, helped one successful graduate gain such notoriety for his promise that the graduate enjoyed positive national press coverage. What I have most appreciated about Doug over the 2+ years we have worked together is that he has a transparent and accessible management style, and that he carries a strong purpose and mission. He is driven to elevate the status and reputation of not only the institution, but also his own team (in the collective and as individuals). Doug is a master idea generator, strong editor and headline writer, a highly creative writer and a steely media relations strategist. Also, he thrives on new situations and start-ups and is constantly looking for a different way of handling outdated status quo. In the process, Doug is a champion of staff professional development and work-life balance. I am proud to have met Doug. And I have always felt respected and valued under Doug's tutelage, and I have improved significantly in my own professional practice since meeting him.

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Experience

    • United States
    • Retail
    • 1 - 100 Employee
    • Sales Associate
      • Oct 2022 - Present

    • Technology, Information and Internet
    • 300 - 400 Employee
    • Freelance Writer
      • Jul 2018 - Present

      As part of writing rotation for Atlanta Track Club’s monthly magazine, Wingfoot, produced stories of interest to club’s membership of 35,000 (second-largest running club in U.S.). Served as member of media operations team (athlete liaison) for 2020 U.S. Olympic Marathon Trials. I am open to all freelance opportunities (examples here of work for Atlanta Track Club and Reporter Newspapers in metro Atlanta). As part of writing rotation for Atlanta Track Club’s monthly magazine, Wingfoot, produced stories of interest to club’s membership of 35,000 (second-largest running club in U.S.). Served as member of media operations team (athlete liaison) for 2020 U.S. Olympic Marathon Trials. I am open to all freelance opportunities (examples here of work for Atlanta Track Club and Reporter Newspapers in metro Atlanta).

    • United States
    • Government Administration
    • 700 & Above Employee
    • Community Relations Project Manager
      • Dec 2020 - Sep 2022

      Provides communication, public involvement, notification services and support to ADOT's Northcentral District, based in Flagstaff. Provides communication, public involvement, notification services and support to ADOT's Northcentral District, based in Flagstaff.

    • United States
    • Government Administration
    • 1 - 100 Employee
    • Chief Public Information Officer
      • Apr 2019 - Jul 2020

      Member of the city's senior management team, reporting directly to the city manager and responsible for all aspects of the city's printed and digital dissemination of information. Managed the city's website, e-newsletter and social media and developed effective strategies for communicating with the public and the media. Doraville is a growing, diverse community located 10 miles northeast of downtown Atlanta. Key accomplishments: Increased social media engagement (Facebook, Nextdoor) with community. Revived long-dormant weekly e-newsletter (1,670 subscribers, open rate 25%). Led city's 2020 U.S. Census complete count effort and oversaw city website redesign. Show less

    • United States
    • Retail
    • 1 - 100 Employee
    • Guest Advocate
      • Dec 2018 - Dec 2019

      As staffer for metro Atlanta’s largest running store (seven locations), served the needs of a large community of runners and walkers, championing an active lifestyle and working closely with national and international brands and their field representatives. Offered counsel on footwear, apparel and running products as well as training methods. Emphasized an exceptional customer experience. As staffer for metro Atlanta’s largest running store (seven locations), served the needs of a large community of runners and walkers, championing an active lifestyle and working closely with national and international brands and their field representatives. Offered counsel on footwear, apparel and running products as well as training methods. Emphasized an exceptional customer experience.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Media Relations and Communications
      • Sep 2014 - Jun 2018

      Developed the university’s comprehensive media strategy and response while overseeing a central communications office of five writers, videographer, media analyst and social media manager. Supplied news content to the university’s websites, in addition to producing comprehensive daily summaries of national, regional and local media placements for senior leadership. SELECTED ACHIEVEMENTS Produced “Fast Forward” multimedia project based on presidential initiative, highlighting UA research in convergence of digital, physical and biological worlds. Increased media mentions by 30% in one year. Generated 7,800 placements in one month with UA-led OSIRIS-REx space launch. As lead writer and editor, directed university’s multimedia team in Cape Canaveral, Florida. Implemented electronic media kit, consisting of video, images and text, for major university events. SPECIALTIES Multimedia storytelling, writing and editing, web content management, media relations, public relations, project management, team leadership, strategic planning, key messaging, brand reputation, thought leadership, trend spotting, media pitching, media placements, media analytics, social media, issues management, crisis communications, partnerships, collaboration, PRSA, CASE Links to work samples can be found below and in Accomplishments section (under Publications). Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Director of Communications
      • Mar 2010 - Jul 2014

      Managed a team of four direct reports as part of Grand Canyon's news bureau, providing newsroom-style, beat-specific internal coverage of the university. Lead writer and editor for the main GCU news site, engaging the audience through creative content that maximized user response. Authored numerous quick-turnaround, hard-deadline projects for the university president and senior leadership. SELECTED ACHIEVEMENTS Developed and launched a 32-page quarterly magazine with a press run of 50,000-plus. Achieved a 70% open rate for a daily e-newsletter distributed to 3,000-plus faculty and staff. Authored a 43-page proposal by the university for property in Massachusetts. Coordinated all materials on deadline for submission of membership bid to Western Athletic Conference. SPECIALTIES Multimedia storytelling, writing and editing, web content management, print publications, C-level communications, speech writing, internal communications, project management, team leadership, strategic planning, key messaging, reputational advancement, partnerships, collaboration Show less

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Radio News Writer
      • Jan 2009 - Feb 2010

      Supplied morning drive time breaking-news reports to major metro markets across U.S. Supplied morning drive time breaking-news reports to major metro markets across U.S.

    • United States
    • Media Production
    • 700 & Above Employee
    • News Reporter
      • Sep 2002 - Dec 2008

      Covered K-12 education and wrote feature stories on variety of subjects for Gannett newspapers in metro Phoenix and southeastern Wisconsin. Covered K-12 education and wrote feature stories on variety of subjects for Gannett newspapers in metro Phoenix and southeastern Wisconsin.

Education

  • University of Illinois at Urbana-Champaign
    Bachelor’s Degree, College of Media
  • Northwestern University

Community

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