Experience

Systems in Motion

• United States
• Industrial Automation
• 1 - 100 Employee

• Marketing Manager

  • Jul 2021 - Present

  Systems in Motion provides custom-designed systems for a broad range of industries, includingmanufacturing, food processing, pharmaceutical, packaging, printing, distribution, and warehousing.We are a full turnkey system integrator and will be with you from the beginning with services including: engineering consulting, material flow studies, inventory statistical analysis, facility engineering/layout, project management, electrical controls, installation, commissioning, system support, aftermarket emergency service, spare parts, and planned maintenance.



PolyScience

• United States
• Machinery Manufacturing
• 1 - 100 Employee

• Assistant Marketing Manager

  • Feb 2018 - Apr 2021

  • Work with the Sales Manager to develop and execute the marketing plans to help grow the business domestically and globally this includes marketing literature to support relevant audience and support customers worldwide• Create marketing campaigns that maximize the reach in key markets and channels• Drive effective use of social media, web-site development, web-based marketing programs and e-commerce• Stay within approved budget and demonstrate the effectiveness and ROI for the various marketing efforts, ensuring investments are in line with strategic targets• Manage the design, creation and execution of printed materials, advertisements, video & other relevant materials• Develop material for new product launches and all supporting material, photo shoot, video etc.• Develop packaging and educational material to support the brand experience• Develop and maintain personal knowledge of products, applications and services• Track and evaluate market development and competitor activities (defining our strengths and weaknesses in relation to competition)• Plan and implement marketing strategy, including trade shows, advertising, PR and media relations• Maintain and develop corporate image and reputation, and protect and develop the company's brands via suitable PR activities and intellectual property management



Power Plant Services

• United States
• Industrial Machinery Manufacturing
• 500 - 600 Employee

• Marketing Supervisor

  • Apr 2016 - Feb 2018

  • Effectively plans and organizes the work for the department as well as vendors; handling multiple projects efficiently, effectively and productively • Evaluates the input and ideas of creative, media and research relative to strategy • Assist in the development, design and implementation of literature, social media, trade shows and promotional items • Travel to other organizations that PPS owns (5 different locations) to provide marketing needs• Marketing for 3 other companies - General Manufacturing, NB Finishing, and C & F Machine Company• Identify, develop and coordinate new marketing opportunities to increase sales • Provide effective and efficient oversight of agency resources to insure projects are delivered as promised in terms of time, budget and results • Ensures and takes ownership of overall quality of work• Creates and recognizes opportunities to grow companies business and acts upon them with the help of senior management and appropriate agency resources if necessary• Actively works to grow and develop skills of junior team members

• Marketing Specialist

  • Apr 2015 - Apr 2016

  • Develop sales tools, including flyers, competitive comparisons, posters and general sales aides.• Provide product launch support including announcements; demonstration equipment, training, and trade show displays.• Develop and present subject matter material as necessary to inform Sales Organization and Staff.• Coordinate, execute and/or attend various job related events such as trade shows, customer visits, open houses and other marketing events.• Occasionally handle customer requests and resolve issues in a timely and mutually beneficial manner.• Establish and maintain competitor database.• Identify and develop strong internal and external relationships with staff and/or vendors, to meet company goals.• Excellent listening, verbal and written skills in order to clearly exchange ideas with all stakeholders. Responds to all inquiries in a timely manner.• Possess an ability to change current work plans in order to meet corporate aims. Incumbent will be required to work on special projects on occasion to increase the effectiveness of the Sales and Marketing Department.• Identify areas of opportunity and develop plans to improve Sales and Marketing team operations with consideration to the needs of the client and the business



John Crane

• United Kingdom
• Industrial Machinery Manufacturing
• 700 & Above Employee

• Global MarComm Supervisor - Graphic Design & Project Management

  • Nov 2010 - Oct 2014

  • Executed graphic design support globally for all internal/external marketing materials - Product launches, training material, HTML e-mails• Produced marketing communication material. - Brochures, datasheets, installation instructions, posters, tradeshow graphics, and mailings - Advertisements for magazines globally - Work with vendor on translations of up to 12 languages• Developed the internal network of image site, product library, promotional, literature & trade show site with vendor - Maintain and update sites regularly• Trade shows - Pre-exhibit services with Freeman Group/Exhibitor Service Network - Booth Layout, electrical, labor, shipping of display units - Developed and coordinated graphics for the trade show booths with designer and vendor - Html advances, recaps, and pre-show mailings - Create and or compiled necessary literature to ship to show • Researched and implemented HTML emails internally with vendors stats. - Secondary research • Supervise our print shop, graphic designers, project managers, and interns - Make sure jobs are formatted correctly for print shop - Schedule work and assess designer’s work - Direct project managers workload and make sure the projects are completed, on budget/on time - Manage all jobs to completion state - Work with HR to hire within the department - senior graphic designers, graphic designers, marketing interns, and graphic design interns

• Senior Graphic Designer/Marketing Specialist

  • Jun 2001 - Nov 2010

  • Executed graphic design support for all internal/external marketing materials.- Product launches- Training material • Produced marketing communication material.- Brochures, datasheets, and installation instructions- Posters, tradeshow graphics, and mailings• Developed the internal network of image site, product library, and tradeshow site with vendor.- Maintain and update sites regularly• Developed and coordinated graphics for the trade show booths.- Html advances and recaps- Pre-Show mailings- Compiled necessary literature and seals to ship to show. • Researched and implemented HTML emails internally with venders stats.- Secondary research



Littelfuse

• United States
• Appliances, Electrical, and Electronics Manufacturing
• 700 & Above Employee

• Graphic Designer

  • 1994 - 2001

  • Photographed products, for visual use.• Designed and produced visual aids.• Designed imprints for promotional collateral. • Photographed products, for visual use.• Designed and produced visual aids.• Designed imprints for promotional collateral.



Lifetouch Portrait Studios

• United States
• Photography
• 700 & Above Employee

• Photographer/Sales

  • 1991 - 1995

  • Digital photos of families/children/couples/pets.• Customer service/retail of photos and accessories. • Maintained register stats. • Digital photos of families/children/couples/pets.• Customer service/retail of photos and accessories. • Maintained register stats.