Brianna Liestman

Senior Content Marketer at FindLaw, part of Thomson Reuters
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Contact Information
us****@****om
(386) 825-5501
Location
US
Languages
  • English -

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Deneen Gilmour

Brianna is a positive person and a hard worker who has good writing skills and a zest for experiencing the world around her. She worked to build her print and online writing skills while at MSUM.

Michael Stromenger

Brianna interviewed me for an article in the High Plains Reader regarding my new web series. She was well prepared and asked insightful questions. The resulting article went beyond the usual promotional piece, becoming a well articulated read.

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Credentials

  • Certificate in Publishing
    New Rivers Press

Experience

    • United States
    • Legal Services
    • 400 - 500 Employee
    • Senior Content Marketer
      • Jul 2019 - Present

      I provide coaching to our team of content marketers and content strategists as we work to provide high-quality content for our clients. I specialize in paid social marketing on Facebook, managing a Business Suite housing thousands of clients. I also work with our vendor partners to ensure blog content meets high-quality standards.

    • Content Marketer
      • Oct 2017 - Jul 2019

      I write blog posts and Facebook ads for attorneys to help them better engage with their potential and existing client base on a variety of legal topics. I research practice areas, how laws vary by state and source materials from reliable media that could be beneficial to a client's potential customer base. I utilize AP style and company best practices for grammar, punctuation and style. I create promotions on Facebook to target these blogs to whomever would benefit from the content and the attorney's experience. I write my own ad copy and select my own artwork based on what would catch someone's eye and lead them to read the blog. In this role, I mentor new employees and contractors on best practices for blog writing and Facebook ads. I also provide coaching to employees on Facebook ad policies. Show less

    • Managing Editor
      • Jul 2014 - Oct 2017

      I wrote digital and print content for a B2B trade publication covering industry trends, best practices and market data relevant to the recreational boating industry, as well as managed social media accounts for the brand. In my role, I contributed to the editorial evaluation for our Top 100 awards program, assisting in award presentation at the annual gala. www.boatingindustry.com I wrote digital and print content for a B2B trade publication covering industry trends, best practices and market data relevant to the recreational boating industry, as well as managed social media accounts for the brand. In my role, I contributed to the editorial evaluation for our Top 100 awards program, assisting in award presentation at the annual gala. www.boatingindustry.com

    • Canada
    • Software Development
    • 700 & Above Employee
    • Associate Publisher - Coursebooks
      • Jun 2011 - Jul 2014

      I facilitated the printing and shipping for all course materials used in West LegalEdcenter and Federal Publications Seminars events. I worked closely with our speakers to ensure accurate content, and I collaborated with internal teams in Eagan, in other parts of the country, and in Hyderabad, India. This position gave me extensive knowledge working with Adobe Acrobat and SAP, as well as some experience with Adobe InDesign. While in this position, I worked on a number of writing and editing projects, including posts for the Legal Executive Insights blog. I wrote the "Monday Clicks," which cover topics significant to legal market trends and law firm management. I also proofread and edited various manuscripts published by our team, which furthered my Adobe Acrobat skills. Show less

    • Staff Writer
      • Aug 2010 - Apr 2011

      I wrote various pieces for MSUM's weekly newspaper, including but not exclusive to news features, arts stories and opinion columns. I wrote various pieces for MSUM's weekly newspaper, including but not exclusive to news features, arts stories and opinion columns.

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Contributing Writer
      • Sep 2010 - Mar 2011

      I wrote various pieces for the High Plains Reader, with a focus on arts and entertainment stories. I wrote various pieces for the High Plains Reader, with a focus on arts and entertainment stories.

  • News Rivers Press
    • Moorhead, MN
    • Publishing Intern
      • Aug 2010 - Dec 2010

      I worked on a book team with three other interns to edit the manuscript for Holaday Mason's Dissolve. Our work on the manuscript was practicum for the publishing certificate at Minnesota State University - Moorhead I worked on a book team with three other interns to edit the manuscript for Holaday Mason's Dissolve. Our work on the manuscript was practicum for the publishing certificate at Minnesota State University - Moorhead

Education

  • Minnesota State University Moorhead
    Bachelor of Arts - BA, English and Mass Communications
    2008 - 2011

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