Experience

Phunware

• Information Technology & Services
• 1 - 100 Employee

• Director of Ad Operations

  • 2013 - Present

  Orange County, California Area Phunware is the pioneer of Mobile as a Service (MaaS) – the only fully integrated services platform that enables brands to engage, manage and monetize users on mobile. Phunware has introduced category defining experiences that challenge the outer limits of the most advanced mobile devices for the world’s most respected brands. I joined Phunware after Tapit was acquired for our ad tech capabilities and team. Here I manage a team of five supporting sales of $25MM, and I serve as solutions… Show more Phunware is the pioneer of Mobile as a Service (MaaS) – the only fully integrated services platform that enables brands to engage, manage and monetize users on mobile. Phunware has introduced category defining experiences that challenge the outer limits of the most advanced mobile devices for the world’s most respected brands. I joined Phunware after Tapit was acquired for our ad tech capabilities and team. Here I manage a team of five supporting sales of $25MM, and I serve as solutions architect overseeing the efficient delivery of mobile display and video campaigns. I hire/train/manage a team of onshore and offshore campaign managers from scratch, setting KPIs and reviewing their performance. Show less



TapIt!

• United States
• Advertising Services
• 1 - 100 Employee

• Director of Ad Operations

  • 2011 - 2012

  Orange County, California Area Tapit was a mobile ad platform enabling brands, agencies, and mobile app developers to reach audiences through advanced optimization and targeting technology. There I built out the ad ops team from scratch to support rapid growth, designed the ad ops processes, and helped position the company for the $23MM acquisition by Phunware. I also developed executive dashboards in Salesforce.com to monitor campaigns and contributed to the design and development of Tapit’s proprietary DSP and ad serving… Show more Tapit was a mobile ad platform enabling brands, agencies, and mobile app developers to reach audiences through advanced optimization and targeting technology. There I built out the ad ops team from scratch to support rapid growth, designed the ad ops processes, and helped position the company for the $23MM acquisition by Phunware. I also developed executive dashboards in Salesforce.com to monitor campaigns and contributed to the design and development of Tapit’s proprietary DSP and ad serving tech. Show less



eJam.com

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Campaign Manager

  • 2011 - 2012

  Irvine, CA Ejam was a top-tier ad network specializing in lead gen through proprietary tech to optimize and execute campaigns across leading platforms. In this role I managed and optimized mobile CPA campaigns using HasOffers, running profitably on AdMob, InMobi, and Facebook.



GME Medical

• United States
• Medical Practices

• Director - Online Marketing

  • 2010 - 2011

  Orange County, California Area GME was a medical startup providing cost-effective, cutting-edge international treatment options for major medical procedures. I was responsible for landing pages, sales funnels and lead capture forms that delivered 10k+ leads. We used Google AdWords PPC and Facebooks ads to reach target audiences to quickly generate leads at scale, and leveraged retargeting, SEO, and A/B testing to drive cost-effective CPAs.